Enterprise Service Bus Helps Business Bloom at Proflowers
18 5월 2004 - 10:34PM
PR Newswire (US)
Enterprise Service Bus Helps Business Bloom at Proflowers Provide
Commerce Keeps the Supply Chain Fresh With an Integrated,
Standards- based Transaction Platform Built on Sonic ESB(TM), the
Leading Enterprise Service Bus CHICAGO, Retail Systems 2004, Booth
317, May 18 /PRNewswire-FirstCall/ -- Provide Commerce , an
e-commerce marketplace of websites for perishable goods, has
selected and deployed Sonic ESB(TM), Sonic Software's enterprise
service bus (ESB). Provide Commerce operates the popular Proflowers
consumer floral business, the largest domestic
direct-from-the-grower Internet flower provider, and also offers
fresh fruit and premium meat direct from the supplier to customers
through its Cherry Moon Farms and Uptown Prime brands. Provide
Commerce deployed Sonic ESB to develop a highly flexible, scalable
transaction system to link its e-commerce and supply chain
operations. While flowers and other perishable items can spend up
to 12 days in the traditional supply chain, Provide Commerce's
goods are delivered fresh from the supplier to customers in 2-3
days. Sonic ESB integrates the Provide Commerce storefront,
supplier and inventory systems, managing the complex, distributed
processes to ensure timely delivery of products. "Our products are
perishable and our delivery is time-sensitive. We are constantly
looking at the supply chain to see what key steps can be modified
so that products are delivered as efficiently as possible to our
customers' destination," said Bharat Gogia, vice president of
Information Systems for Provide Commerce. "Sonic ESB helps us
manage the order process," continued Gogia. "With our supply chain
we deliver our flowers within 2-3 days of being cut which allows us
to offer a 7-day freshness guarantee on all of our flowers. Our
e-commerce platform using Sonic ESB makes this possible-it
facilitates the integration of disparate components of the supply
chain efficiently and cost-effectively." Provide Commerce recently
reported record shipments for the Mother's Day shopping period,
defined as shipments from the beginning of May through the Saturday
of Mother's Day weekend. During this period, shipments for the
Company's core consumer floral business were up 45 percent -
delivering more than 550,000, compared to approximately 380,000
shipments in the Mother's Day period a year ago
(http://phx.corporate-ir.net/phoenix.zhtml?c=147716&p=IROL-news).
About Provide Commerce, Inc. Provide Commerce operates an
e-commerce marketplace of websites for perishable goods that
consistently delivers fresh, high-quality products direct from the
supplier to the customer at competitive prices. The company's
platform combines an online storefront, proprietary supply chain
management technology, established supplier relationships and an
integrated logistical relationship with FedEx Corporation to create
a market platform that bypasses traditional supply chains of
wholesalers, distributors and retailers. Provide Commerce launched
its marketplace in 1998 to sell and deliver fresh cut flowers for
everyday and special occasions such as Mother's Day, Father's Day,
birthdays, and anniversary events, through its Proflowers brand and
website, http://www.proflowers.com/. Provide Commerce also offers
fresh fruit and premium meat direct from the supplier to its
customers at Cherry Moon Farms, http://www.cherrymoonfarms.com/,
and Uptown Prime, http://www.uptownprime.com/. For more
information, please visit http://www.providecommerce.com/. About
Sonic Software Corporation Sonic Software, the inventor and leading
provider of the enterprise service bus (ESB), enables over 700
customers to integrate their distributed enterprise with a
standards-based, service-oriented architecture (SOA). The patented
innovations of Sonic products deliver enterprise integration and
messaging with superior flexibility, high scalability and
continuous availability. Sonic Software is an independent operating
company of Progress Software Corporation (NASDAQ:PRGS), a US$300+
million global software industry leader. Headquartered in Bedford,
Mass., Sonic Software can be reached on the Web at
http://www.sonicsoftware.com/, or by phone at +1-781-999-7000 or
1-866-GET-SONIC. Sonic ESB and Sonic Software (and design) are
trademarks or registered trademarks of Sonic Software Corporation
in the U.S. and other countries. Any other trademarks or service
marks contained herein are the property of their respective owners.
Contacts: Trip Kucera Sonic Software 781-999-7142 John Moran
Schwartz Communications, Inc. 781-684-0770 DATASOURCE: Progress
Software Corporation CONTACT: Trip Kucera of Sonic Software,
+1-781-999-7142, ; or John Moran of Schwartz Communications, Inc.,
+1-781-684-0770,
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