DoorDash and Ibotta Partner to Help Consumers Save on Everyday Purchases
07 1월 2025 - 11:00PM
Business Wire
Ibotta (NYSE: IBTA), which operates the largest digital
promotions network in North America, and DoorDash (NASDAQ: DASH),
the local commerce platform, today announced a multi-year strategic
partnership to provide DoorDash customers with access to Ibotta’s
industry-leading catalog of digital promotions. In joining the
Ibotta Performance Network (IPN), DoorDash continues to create
value for consumers with personalized promotions and coupons to
further save on items in a range of categories including grocery,
health and beauty, home improvement, alcohol, and more.
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Ibotta and DoorDash announce multi-year
strategic partnership. (Graphic: Business Wire)
For CPG brands, this new partnership creates an enhanced
opportunity to reach consumers across DoorDash’s footprint of over
115,000 non-restaurant stores on its Marketplace in North America.
As the leading promotions network in the U.S., the IPN helps brands
maximize incremental return utilizing pay-per-sale efficiency and
AI-driven optimization while delivering digital promotions at
unprecedented scale.
“We are thrilled to enter into this partnership with DoorDash,
expand the reach for our thousands of brand partners, and continue
to advance our presence in the growing on-demand delivery space,”
said Bryan Leach, founder and CEO of Ibotta. “DoorDash has long
been an innovative leader in local commerce, and we are honored to
be their provider of digital offers for grocery, beer, wine and
spirits, and other general merchandise categories. This partnership
is especially impactful as brands continue looking to the IPN to
reach new audiences, expand their market share, and drive
incremental units.”
“We’re focused on meeting consumers’ expectations and helping
them find more value on everyday purchases,” said Fuad Hannon, VP
of New Verticals at DoorDash. “Our partnership with Ibotta brings
an unmatched abundance of digital offers to consumers to help them
save on groceries, essentials, gifts and more. This partnership
enables CPG brands to meet consumers during timely and relevant
points of purchase.”
Ibotta-provided offers are expected to be live across DoorDash’s
Marketplace later this year.
About Ibotta ("I bought a...")
Ibotta (NYSE: IBTA) is the leading provider of digital
promotions for CPG brands, reaching over 200 million consumers
through a network of publishers called the Ibotta Performance
Network (IPN). The IPN allows marketers to influence what people
buy, and where and how often they shop – all while paying only when
their campaigns directly result in a sale. American shoppers have
earned over $2 billion through the IPN since 2012. Ibotta is
headquartered in Denver, and has been listed as a top place to work
by The Denver Post and Inc. Magazine.
About DoorDash
DoorDash (NASDAQ: DASH) is a technology company that connects
consumers with their favorite local businesses in more than 30
countries across the globe. Founded in 2013, DoorDash builds
products and services to help businesses innovate, grow, and reach
more customers. DoorDash is your door to more: the local commerce
platform dedicated to enabling merchants to thrive in the
convenience economy, giving consumers access to more of their
communities, and providing work that empowers.
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version on businesswire.com: https://www.businesswire.com/news/home/20250107582104/en/
Ibotta Corporate Communications Hilary O’Byrne,
hilary.obyrne@ibotta.com
DoorDash (NASDAQ:DASH)
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