Donna Karan New York Unveils Iconic Kate Moss in the “Multi-Faceted Woman” Spring 25 Campaign
06 2월 2025 - 11:00PM
Donna Karan New York expands its vision of iconic timelessness by
featuring Kate Moss for the Spring 2025 Campaign. A legend who has
captivated the world over decades, Moss embodies the enduring
spirit and identity of the brand today.
Since the re-launch of Donna Karan New York last spring, the
previous two campaigns showcased eight leading models as a
cross-generational portrait accompanied by the message, “In Women
We Trust.” The new campaign builds upon this legacy through a
multi-faceted depiction of Moss that reflects her sensuality and
strength. Photographed by Craig McDean, a close friend of Moss, and
a former brand collaborator, the Spring 2025 collection comes to
life in a serene, light-filled space infused with warmth and
natural elegance. Showcasing a range of looks from the collection,
Moss effortlessly embodies a spectrum of her authentic
self—captured both in motion and moments of stillness.
“It was great working with Donna Karan New York again and
shooting with Craig McDean is always fun, he is like family. To me,
Donna Karan has always been about effortless glamour and luxury
with a little bit of an edge and this collection really captures
all of that.” – Kate Moss
In continuity with themes developed over past seasons, the looks
are at once timeless and chic, emphasizing the system of dressing
that sets Donna Karan New York apart. Whether it’s a black blazer
reworked with a halter neckline or a draped ecru dress that
redefines the body, the designs allow the wearer to embody
sexiness, edge, and ease. Key pieces — from a linen suit to
slouchy knits glinting with lurex — showcase how the season’s
monochromatic palette is elevated with shimmering surface
treatments that exude contemporary elegance. Throughout the
collection, silhouettes are adorned with lustrous hardware,
reflecting elements inspired by the archive.
Resonating across generations, this high-impact exploration of
Kate Moss parallels the renewed energy of Donna Karan New York, a
legacy in women’s fashion that now feels as relevant as ever.
The Donna Karan New York campaign launches today across all
Donna Karan social channels, featuring the iconic Kate Moss as its
star. This powerful narrative will be amplified with a 360-degree
approach across North America, utilizing a diversified media mix of
high-visibility digital platforms, striking print placements, and
premium outdoor displays. The Spring 2025 collection will be
available in North America in select retailers
on February 6th, 2025 and on DonnaKaran.com.
Photographed by Craig McDeanStyled by Jessica DiehlCreative
Direction by Trey LairdHair by Shay AshualMakeup by Diane
Kendal
FOR MEDIA INQUIRES PLEASE CONTACT:
Gabriella Romero -
gabriella.romero@g-iii.com
ABOUT G-III APPAREL GROUP, LTD.G-III Apparel
Group, Ltd. (NasdaqGS: GIII), a global leader in fashion with
expertise in design, sourcing and marketing, owns and licenses a
portfolio of over 30 preeminent brands. The Company is
differentiated across unique brand propositions, product categories
and consumer touch points. G-III owns ten iconic brands including
DKNY, Karl Lagerfeld, Donna Karan and Vilebrequin, and licenses
over 20 brands, including Calvin Klein, Tommy Hilfiger, Nautica,
Halston, Converse, and National Sports leagues, among others.
A photo accompanying this announcement is available at
https://www.globenewswire.com/NewsRoom/AttachmentNg/35b51897-29c7-49de-91c7-6241ca1ccda6
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