NEW
YORK and TORONTO and
LONDON and SYDNEY, April 1,
2024 /PRNewswire/ -- Dog Man is top dog and it's a
global sweep! The bestselling Dog Man graphic novel series by
author and illustrator Dav Pilkey
powers up to the #1 spot with Dog Man: The Scarlett
Shedder topping bestseller lists worldwide. The newest title in
the global publishing phenomenon is the #1 bestselling book overall
(children's and adult books combined) for its first week of on-sale
in the U.S., Canada, Australia, New
Zealand, Ireland, and is
the #1 bestselling children's book in the U.K. The Scarlet
Shedder also swept the top spots on North American bestseller
lists including USA Today,
Publishers Weekly, Indie Bound, Toronto Star,
Vancouver Sun, and The
Globe and Mail. According to Circana Bookscan which tracks 85%
of U.S. trade print books sold, The Scarlet Shedder sold
more than a quarter of a million print copies in its first week of
on-sale in the U.S. alone. In Australia and New
Zealand, sales for The Scarlet Shedder grew 9%
compared to the previous Dog Man book, and in Canada, sales are trending 10% higher. In the
U.K., as reported by The Bookseller, "first week sales for
The Scarlet Shedder were 48% higher" than for the last Dog
Man installment, making it "the most successful hardback release
for the series in recent times."

Ellie Berger, President of
Scholastic Trade, said "The growth of Dog Man is extraordinary. Not
only have we seen robust sales with the release of The Scarlet
Shedder, we also saw a 25% increase in backlist sales for Dog
Man in the U.S. With our Dog Man 'Power Up' campaign, we have been
working closely with retailers and our international publishing
partners to make this book release a global publishing
event--bringing excitement to bookstores, libraries, schools, and
communities everywhere. This is a testament to the incredible
appeal and influence of Dav Pilkey's
books with their trademark humor and heart. We are thrilled to see
the enthusiasm for the series continue to grow worldwide."
Since the series launched to critical acclaim seven years
ago, Dog Man has more than 60 million copies in print to date and
has been translated into 47 languages. In Dog Man: The Scarlet
Shedder, the twelfth book in the series, Dav Pilkey delves into the world of artificial
intelligence and introduces A.I. robot villains while making a
gripping and comical commentary about the impact of social media.
With nonstop adventure featuring fan favorite characters, the story
also explores the enduring power of love. The last book in the Dog
Man series, Dog Man: Twenty Thousand Fleas Under the Sea,
released in March of last year, was the #1 bestselling children's
book overall of 2023 in the U.S. Universal Pictures and DreamWorks
Animation announced that the Dog Man movie will be released in
theaters worldwide in January 2025.
Scholastic also recently announced its "Power Up with Reading"
collaboration with Little Free Library which will grant Dog
Man-themed Little Free Libraries book-sharing boxes to children and
families in underserved communities in all 50 states, with
Dav Pilkey donating 50,000 books to
support the initiative. Pilkey's Cat Kid Comic Club series, a
spin-off of Dog Man which launched in December 2020, is also a #1 bestseller with
translations in 26 languages to date.
About Dog Man
Dav Pilkey has made reading fun
for kids with the Dog Man series' deliberate nods to classic
literature featuring titles like Dog Man: A Tale of Two Kitties,
Dog Man: Lord of the Fleas, Dog Man: For Whom the Ball Rolls, Dog
Man: Mothering Heights, among others. The Dog Man series
follows the hilarious adventures of the "Supa Buddies": Dog Man, a
lovable canine superhero, and his friends Li'l Petey, a curious
kitten who embodies love, optimism, and hope, and 80-HD, a robot
who expresses himself best through his art. The series explores
universally positive messages including empathy, kindness, and
striving to become a better version of one's self, while it also
tackles more complex themes including loss, forgiveness, and
self-acceptance.
About Dav Pilkey
When Pilkey was in second grade, he was diagnosed with dyslexia
and what is now widely known as attention deficit hyperactivity
disorder (ADHD). Because of his learning and behavioral issues in
school, he was often sent out in the hallway. It was in his
elementary school hallway where he created comic books about
superheroes that eventually became Captain Underpants and Dog Man.
Launched more than 25 years ago, Pilkey's Captain Underpants series
has more than 90 million copies in print, translations in 38
languages, released as a feature film by DreamWorks, as well as an
original series on Netflix. TheaterWorksUSA's musical adaptations
of Dog Man and Cat Kid Comic Club opened to rave reviews, were both
New York Times Critics' Picks,
and are currently touring around North
America and Australia.
Dav Pilkey has created over 70 books
for children and was awarded a Caldecott Honor for his picture
book The Paperboy. His first graphic novel, The
Adventures of Super Diaper Baby, was an instant national
bestseller published in 2002, fourteen years before the first Dog
Man book was released. For more information about Dav Pilkey and his books,
visit //mediaroom.scholastic.com/davpilkey.
About Scholastic
For more information about Scholastic, visit our mediaroom at
http://mediaroom.scholastic.com/
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SOURCE Scholastic Inc