The GoPro Quik App Simplifies the 360 Mobile
Editing Experience, Bringing AI Object Tracking, Keyframing,
Digital Lens Options, Preset CameraFXs, Cloud-Hosted Edits and More
to Your Phone
Professional Video Editors Can Leverage the Magic of Reframe on Desktop
with the 'GoPro Reframe' Plugin on Adobe Premiere Pro and After
Effects
SAN
MATEO, Calif., Feb. 18,
2025 /PRNewswire/ -- GoPro, Inc. (NASDAQ: GPRO) today
announced a suite of new 360 offerings, starting with the
reintroduction of a refreshed MAX 360 camera. The 5.6K spherical camera now comes with a MAX Enduro
Battery and an upgraded mounting system, making it compatible with
all standard ¼-20 tripod mounts. All for only $349.99 MSRP.
GoPro also introduced a totally updated 360 mobile editing
experience in its Quik App, now featuring a slew of new,
easy-to-use features that make 360 editing MAX footage easier than
ever:
- AI-Powered Object Tracking: Pick a subject and Quik
uses the power of AI to keep that object in view and in focus,
automatically, for the entirety of the clip.
- Keyframing: Set your view precisely where you want
it. And adjust the Digital Lens setting to dial in your perfect
edit.
- CameraFx: Add dynamic, cinematic camera movements
like backflips, barrel rolls and more with just a tap.
- Automatic Transitions: Add and combine unlimited
ReFrame Modes throughout an edit, and Quik will create smooth
transitions between the clips.
- Single Clip Edits: Add filters, change volume or
make color adjustments to single clips from 360 photos and
videos.
- New Frame Grab Tool: For easier creation of photos from
video stills.
"MAX never misses—and that's why it's the go-to 360 camera for
the world's most creative athletes, adventurers and content
creators. Getting 'the shot' has never been this easy," says
GoPro Founder and CEO, Nicholas
Woodman. "And with the Quik App's new 360 editing
experience, featuring AI-powered Object Tracking and simplified but
powerful editing tools, it's never been this easy or fun to edit
your 360 content into amazing sharable moments."
"And this is just the beginning," Woodman adds. "We're excited
to launch powerful new app features on an ongoing basis to keep
taking the GoPro 360 experience further and further this year."
GoPro Premium and Premium+ subscribers also get unlimited
cloud storage and can now edit 360 footage directly from the
cloud.
Desktop editors can also get the magic of Reframe in Adobe
Premier Pro and After Effects, with the all-new GoPro Reframe
plugin. Through the plugin, users can adjust angle, position, lens
curvature, horizon level, motion blur and more for their 360 and 2D
media.
The GoPro MAX 360 camera continues to be the ultimate companion
to Reframe, available on the GoPro Quik app on both iOS and
Android. Purchase MAX at GoPro.com or your local retailer for
$349.99.
About GoPro, Inc. (NASDAQ: GPRO)
GoPro helps the world capture and share itself in immersive and
exciting ways.
GoPro has been recognized as an employer of choice by both
Outside Magazine and U.S. News & World Report for being among
the best places to work. Open roles can be found on our careers
page. For more information, visit GoPro.com.
Connect with GoPro on Facebook, Instagram, LinkedIn, TikTok, X,
YouTube, and GoPro's blog, The Current. GoPro customers can submit
their photos and videos to GoPro Awards for an opportunity to be
featured on GoPro's social channels and receive gear and cash
awards. Members of the press can access official logos and imagery
on our press portal.
GoPro, HERO and their respective logos are trademarks or
registered trademarks of GoPro, Inc. in the United States and other countries.
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SOURCE GoPro, Inc.
