RNS Number:2747J
Imagination Technologies Group PLC
27 March 2003


                  DEALINGS BY SUBSTANTIAL SHAREHOLDERS


1)   NAME OF COMPANY

     IMAGINATION TECHNOLOGIES GROUP PLC


2)   NAME OF SHAREHOLDER HAVING A MAJOR INTEREST

     PRUDENTIAL PLC


3)   Please state whether notification indicates that it is in respect of 
     holding of the Shareholder named in 2 above or in respect of a 
     non-beneficial interest or in the case of an individual holder if it is a
     holding of that person's spouse or children under the age of 18

     ALL HOLDINGS ARE NON-BENEFICIAL


4)   Name of the registered holder(s) and, if more than one holder, the 
     number of shares held by each of them.

     SEE BELOW


5)   Number of shares/amount of stock acquired.

     NOT DISCLOSED


6)   (NOT DISCLOSED%) of issued Class


7)   Number of shares/amount of stock disposed

     NOT DISCLOSED


8)   (NOT DISCLOSED%) of issued Class


9)   Class of security

     ORDINARY SHARES OF 10P EACH


10)  Date of transaction

     NOT DISCLOSED


11)  Date company informed

     27/03/03


12)  Total holding following this notification

     20,599,180

               
13)  Total percentage holding of issued class following this notification

     12.08%


14)  Any additional information

     NONE


15)  Name of contact and telephone number for queries

     TREVOR SELBY
     01923 260511


16)  Name and signature of authorised company official responsible for 
     making this notification


     Date of Notification   27 MARCH 2003

                Notifiable Position Report for IMAGINATION TECH.ORD GBP0.10
                                 as at 25 March 2003

Percentage holdings are calculated using an issued share capital of 170,390,532 
ORD GBP0.10 shares

                      Registered Holder                         Holding           %          Total Notifiable Interest

Prudential plc                                                  20,599,180      12.08                                   

                      CLYDESDALE BK NOMS LTD MGG                14,750,475
                      NORTRUST NOMS LTD                             16,000
                      PRUCLT HSBC GIS NOM(UK)PAC AC              5,100,000
                      PRUCLT HSBC GIS NOM(UK)PPL AC                732,705

M&G Group Limited                                               20,599,180      12.08

                      CLYDESDALE BK NOMS LTD MGG                14,750,475
                      NORTRUST NOMS LTD                             16,000
                      PRUCLT HSBC GIS NOM(UK)PAC AC              5,100,000
                      PRUCLT HSBC GIS NOM(UK)PPL AC                732,705

M&G Investment Management Limited                               20,599,180      12.08

                      CLYDESDALE BK NOMS LTD MGG                14,750,475
                      NORTRUST NOMS LTD                             16,000
                      PRUCLT HSBC GIS NOM(UK)PAC AC              5,100,000
                      PRUCLT HSBC GIS NOM(UK)PPL AC                732,705


                Notifiable Position Report for IMAGINATION TECH.ORD GBP0.10
                                 as at 25 March 2003

Percentage holdings are calculated using an issued share capital of 170,390,532 
ORD GBP0.10 shares

                      Registered Holder                         Holding           %                                     
         
M&G Limited                                                     20,599,180      12.08

                      CLYDESDALE BK NOMS LTD MGG                14,750,475
                      NORTRUST NOMS LTD                             15,000
                      PRUCLT HSBC GIS NOM(UK)PAC AC              5,100,000
                      PRUCLT HSBC GIS NOM(UK)PPL AC                732,705

The Prudential Assurance Company Limited                         5,832,705       3.42

                      PRUCLT HSBC GIS NOM(UK)PAC AC              5,100,000
                      PRUCLT HSBC GIS NOM(UK)PPL AC                732,705


                      This information is provided by RNS
            The company news service from the London Stock Exchange

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