Intema Expands eFlyerMaker Pilot Project with Major Canadian Financial Institution
15 1월 2020 - 12:07AM
Intema Solutions Inc. (“Intema” or the
“Corporation”) (TSXV: ITM, OTCMKTS: ITMZF), maker of
eFlyerMaker.com, an email platform with extensive compliance and
content creation suites, is pleased to announce the expansion of a
recent pilot project with a major Canadian financial institution.
The eFlyerMaker pilot project was initially
conducted with some of the financial institution's principal
investment advisors. The results of the project were very positive,
which led the financial institution to expand the scope of the
project to all of its advisors in the province of Quebec. The
decision was based on eFlyerMaker’s extensive compliance features,
a critical requirement for the Canadian financial industry, as well
as its ease of use, content creation possibilities and data
provided with each email marketing campaign.
“The fact that this major Canadian financial
institution has agreed to expand the pilot project to the entire
province of Quebec is a testament to the strong capabilities of
eFlyerMaker,” said Laurent Benezra, President and Chief Executive
Officer of Intema. “We were also excited to receive early feedback
from the pilot project indicating that eFlyerMaker’s advanced
capabilities and overall usefulness in the advisors’ day-to-day
operations would allow them to improve their sales strategy and
communicate more effectively with their customers.”
“Since taking over and restructuring Intema’s
operations a few months ago, our new management team has completed
a thorough assessment of eFlyerMaker’s business model and strategy
for 2020 and decided to focus our business development efforts on
markets that are well aligned with our leading-edge product
offering. The Canadian financial services sector is one such
market, employing over 90,000 investment and insurance advisors
across the country, which represents a very large market
opportunity for Intema. Assuming that the expanded pilot project
continues to generate these types of positive results, our prime
objective will be to secure a deal for the province of Quebec and
then expand it to the rest of Canada. We are also pursuing our
sales efforts with five other Canadian financial institutions with
the initial goal of starting pilot projects with them. Now that we
are aligned with our growth strategy, we will focus on executing
it, and we expect to see tangible results in the coming year,”
added Mr. Benezra.
About
eFlyerMakereFlyerMaker.com has a number of clear
advantages when it comes to building email marketing campaigns,
making Intema an obvious choice for companies needing:
- a powerful, easy-to-use email marketing platform at an
affordable price point;
- advanced automation features;
- data governance: all data is kept in Canada on Intema’s highly
secure servers, which is a legal requirement for Canadian financial
institutions, government agencies, as well as many other companies
that hold sensitive information; and
- access to a robust compliance framework required by companies
in regulated sectors like financial services or that care deeply
about protecting their brand.
About Intema Solutions
Inc.Intema’s mission is to be the world’s premier digital
marketing platform. The Corporation has been simplifying and
optimizing the online marketing activities of medium and large
companies through innovative technologies and cutting-edge
expertise for over 20 years. A Canadian leader in permission-based
email marketing, Intema provides a wide range of products and
services, including SMS, content and predictive AI marketing, as
well as related professional services. For more information, please
visit our corporate website at intema.com.
Forward-looking statementsThis
press release may contain “forward-looking statements”. All
statements in this press release other than statements of
historical facts, including, without limitation, those
regarding the projected financial performance of the
Corporation; expected development of the Corporation’s business and
projects; execution of the Corporation’s vision and growth
strategy; sources and availability of financing for the
Corporation’s projects; renewal of the Corporation’s current
customer, supplier and other material agreements; and future
liquidity, working capital and capital requirements are
forward-looking statements. Although the forward-looking statements
in this press release are based upon what management of the
Corporation believes are reasonable assumptions, there can be no
assurance that they will prove to be accurate, as actual results
and future events could differ materially from those anticipated in
such statements. The Corporation undertakes no obligation to update
forward-looking statements except as required by applicable
securities laws. The reader is cautioned not to place undue
reliance on forward-looking statements.
Neither TSX Venture Exchange nor its Regulation
Services Provider (as that term is defined in the policies of the
TSX Venture Exchange) accept responsibility for the adequacy or
accuracy of this release.
For more information:
Intema Solutions Inc. |
Laurent Benezra(514) 465-5453laurent@intema.ca |
Alain Béland(514) 947-5784alain@intema.ca |
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