Chalk Media Corp. Provides Additional Update on Business Model
01 10월 2008 - 3:44AM
Marketwired Canada
Chalk Media Corp. (TSX VENTURE:CKM), developer of mobile communication software
Mobile chalkboard(TM), today issued the following update from its President &
CEO Stewart Walchli.
Highlights:
- Now over 19 million subscribers to BlackBerry(R) devices, as of August 31, 2008
- Chalk needs to license its software to less than 1% of the current BlackBerry
base to be profitable, with current revenue and cost structure
- Sales pipeline of clients in diverse industries including telecommunications,
professional services, media, government and financial services
- Chalk's recurring revenue model and software has been validated by Fortune /
Global 500 organizations
Our Target Market:
Our primary target market is large and medium sized enterprises that have
deployed BlackBerry devices to their workforce. We have active sales cycles with
organizations from a diverse range of industries, including telecommunications,
professional services, media, government and financial services. It is important
to note that, while we have excellent prospects with financial services
companies, our success does not depend solely on that industry.
Last week RIM announced that it added approximately 2.6 million net new
BlackBerry subscribers in the three months ended August 31, 2008, and that it
now has a subscriber base of approximately 19 million. RIM also announced that
it expects to add 2.9 million net new subscribers in the three months ended
November 30, 2008, which would increase the BlackBerry subscriber base to nearly
22 million.
Our Business Model:
Given our current pricing model and cost structure, Chalk needs to license its
software to less than 1% of the current BlackBerry subscribers to be profitable.
We believe that this milestone is very achievable and that in the long term a
much greater proportion of BlackBerry subscribers will license our software.
Furthermore, our recurring revenue model, as well as our software, has been
validated by the Fortune / Global 500 companies with whom we have recently
entered software licensing agreements.
We believe that our strategy of targeting Fortune / Global 500 clients in
diverse industries with our direct sales team is sound and limits our exposure
to a downturn in any one industry. Additionally, we are making great progress in
establishing reseller agreements with key wireless carriers both in North
America and abroad. Given its broad reach, this important sales channel has the
potential to make a meaningful contribution to our revenues in 2009.
The BlackBerry(R) and RIM families of related marks, images and symbols are the
exclusive properties and trademarks of Research In Motion Limited. RIM assumes
no liability and makes no representation, warranty or guarantee in relation to
third party products or services.
About Chalk Media Corp.
Chalk's mobile content deployment system, Mobile chalkboard(TM), allows
multimedia content to be created, securely pushed and tracked on BlackBerry(R)
smartphones. Our software and content help organizations communicate with their
employees, business partners and customers. Additional information is available
at www.chalk.com.
Forward Looking Statement
This press release contains "forward-looking statements" within the meaning of
applicable Canadian securities legislation. Generally, forward-looking
statements can be identified by the use of forward- looking terminology such as
"plans", "expects" or "does not expect", "is expected", "budget", "scheduled",
"estimates", "forecasts", "intends", "anticipates" or "does not anticipate", or
"believes", or variations of such words and phrases or state that certain
actions, events or results "may", "could", "would", "might" or "will be taken",
"occur" or "be achieved". Forward-looking statements are subject to known and
unknown risks, uncertainties and other factors that may cause the actual
results, level of activity, performance or achievements of Chalk to be
materially different from those expressed or implied by such forward-looking
statements, including but not limited to: risks related to the speculative
nature of the software industry, which is affected by numerous factors beyond
Chalk's control; the existence of present and possible future government
regulation; the significant and increasing competition that exists in the
software industry; and risks associated with early stage companies such as
Chalk, including uncertainty of revenues, markets and profitability and the need
to raise additional funding.
Although Chalk has attempted to identify important factors that could cause
actual results to differ materially from those contained in forward-looking
statements, there may be other factors that cause results not to be as
anticipated, estimated or intended. There can be no assurance that such
statements will prove to be accurate, as actual results and future events could
differ materially from those anticipated in such statements. Accordingly,
readers should not place undue reliance on forward-looking statements. Chalk
does not undertake to update any forward-looking statements that are
incorporated by reference herein, except in accordance with applicable
securities laws. Further information on Chalk Media Corp. is available at
www.sedar.com.