- Ambition to have more than 9,000 Circle K and Couche-Tard
stores in the international Too Good To Go network by year-end,
enabling customers to buy and enjoy unsold food.
- Through the free Too Good To Go mobile app, customers will
have the chance to save good food from going to waste and enjoy it
at half of the original price or less.
- Reducing food waste is an easy way people can help tackle
climate change.
LAVAL,
QC and COPENHAGEN,
Denmark, June 6, 2024 /PRNewswire/ - Alimentation
Couche-Tard, Inc., (Couche-Tard) a global leader in convenience and
mobility, and Too Good To Go, the global social impact company
behind the world's largest marketplace for surplus food, today
announced the expansion of their partnership in North America and Europe. Taking a significant stride in the
fight against food waste, the two companies aim to have more than
9,000 Circle K and Couche-Tard stores across the United States, Canada, Ireland, and Poland available on the Too Good To Go app by
year-end, marking Too Good To Go's most extensive rollout to
date.
"As we expand and refine our food offering globally, minimizing
food waste is a priority for us – and the right thing to do both
economically and environmentally," said Ina
Strand, Chief People Officer and leader of sustainability
efforts for Couche-Tard. "This partnership with Too Good To Go is a
great complement to our continuous improvement efforts in our
foodservice operations. Not only does it bolster our global
sustainability commitments, but it's also an innovative way for our
customers to try our delicious food at a great price."
A Powerful Partnership Driving
Change
Too Good To Go's partnership with Couche-Tard started in 2018 in
Norway, expanding in the years
that followed to Denmark,
Sweden and select markets in
the United States, Canada and Poland. Since then, Circle K and Couche-Tard
customers have been significantly reducing food waste, saving no
less than 1.3 million Surprise Bags – the equivalent of avoiding
3,510,000 kgs of CO2e and the unnecessary use of more than 1
billion litres of water.
In this expansion, Couche-Tard and Circle K stores throughout
the United States, Canada, Ireland, and Poland will join the Too Good To Go
Marketplace in phases by geographic Business Unit over the
remainder of 2024.
"Our collaboration with Couche-Tard has already made significant
strides in the fight against food waste. This expanded partnership
elevates our ability to impact to unprecedented levels, reinforcing
the crucial role of businesses in addressing global challenges,"
said Mette Lykke, CEO of Too Good To
Go.
Through the Too Good To Go app, customers can effortlessly
contribute to reducing the significant climate impacts of food
waste.
Daily, Circle K and Couche-Tard staff will inspect their food
inventory for items nearing expiration and pack them into "Too Good
To Go Surprise Bags," adapting to the fluctuating surplus. Directly
from the free mobile app on their phones, more than 95 million Too
Good To Go registered users across the Circle K and Couche-Tard
geographic footprint will have the chance to save good food from
going to waste and enjoy it for half of the original price or
less.
"Too Good To Go's proposition is a true Win-Win-Win solution:
Businesses unlock value from their surplus and avoid food waste; at
the same time, users enjoy great value for money, while making a
real, tangible difference to help tackle climate change," adds
Lykke.
"On top of saving good food from going to waste at a great value
for the money, our customers can now leave our stores knowing
they've made a positive impact in the efforts to reduce the impacts
of climate change," adds Strand.
About Alimentation Couche-Tard
Inc.
Couche-Tard is a global leader in convenience and mobility,
operating in 29 countries and territories, with more than 16,700
stores, of which approximately 13,100 offer road transportation
fuel. With its well-known Couche-Tard and Circle K banners, it is
one of the largest independent convenience store operators in
the United States and it is a
leader in the convenience store industry and road transportation
fuel retail in Canada,
Scandinavia, the Baltics, as well as in Ireland. It also has an important presence in
Poland and Hong Kong Special
Administrative Region of People's
Republic of China and has recently expanded to Belgium, Germany, Luxembourg, and the
Netherlands. More than 150,000 people are employed
throughout its network.
About Too Good To Go
Too Good To Go is a certified B Corp social impact company that
helps food distributors unlock value from surplus food and reduce
food waste. Too Good To Go operates the world's largest marketplace
for surplus food, with 95 million registered users and 160,000
active partners, across 17 countries in Europe and North
America. The company partners with some of the industry's
biggest players across Grocery Retail, Bakery Cafe, Fast
Casual, QSR, manufacturing and wholesale, including Carrefour,
ALDI, Unilever, Starbucks, SPAR, Costa Coffee, PAUL Group, and
Biedronka. With Surprise Bags, Too Good To Go Parcels, and Too Good
To Go Platform, Too Good To Go provides a comprehensive range of
surplus food management solutions for food distributors across food
retail, food service, catering and wholesale.
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SOURCE Alimentation Couche-Tard Inc.