The Tinley Beverage Company Inc. is pleased to announce that its
non- infused Beckett’s™ product line will be launching in two
additional mass retailers, in addition to the previously-announced
150 store deal with BevMo. The Company’s cannabis-infused
TinleyTM products, having completed their first full quarter in
market following the commissioning of its Phase 2 bottling
facility, are now being made available for home delivery throughout
California, and are experiencing strong reorder rates in
dispensaries. The products are also scheduled to launch this
week at the acclaimed Lowell Café, the country’s first full-service
cannabis café and restaurant.
Two Additional Mass Retail Chains
On the heels of its 150-store deal with BevMo,
Tinley has begun the onboarding process for its Beckett’s™ products
for local store trials at one of the USA’s largest grocery store
chains, with over 2,000 stores across the USA. The initial trial
will be in select neighbourhoods in Los Angeles and Orange
County.
Additionally, one of the USA’s largest national
club/warehouse-style retailers has committed to a monthly
Beckett’s™ product feature in an initial Southern California
location. This chain’s product features typically include
dedicated high-visibility case stack displays and sampling in
high-traffic areas near checkout, and are used as an initial step
towards wider store rollouts.
Tinley is continuing to pursue additional mass
retail placement for its Beckett’s™ line of products, which are
eligible for sale in mass, specialty and on-line channels in all 50
states.
Cannabis Lounges
Tinley is delighted to be launching in OG
Cannabis Café in West Hollywood, California. Recently
rebranded from Lowell Farms, one of California’s most prominent
cannabis brands, the OG Cannabis Café is the USA’s first
full-service, on-site consumption restaurant and lounge. It
offers the opportunity to experience cannabis in a sociable,
restaurant-style atmosphere, where cannabis-infused beverages may
be consumed along with meals. OG Cannabis Café is the first of many
cannabis cafes that have been awarded on premises licenses, and the
number of these cafes is expected to grow throughout
2020.
On premises consumption is an ideal channel for
cannabis beverage consumption, and the growing number of these
locations should drive additional inflection in the cannabis
beverage category.
Home Delivery
Starting this week, Tinley’s full lineup of
cannabis-infused beverages will be made available for home delivery
throughout California on the Driven Deliveries platform. Driven’s
platform covers 92% of California's population for next day
delivery and nearly 60% for same day delivery. This eliminates a
bottleneck for consumers who do not live near dispensaries or for
new cannabis consumers who do not frequently visit
dispensaries. Orders can be placed online and via their
mobile app.
Palm Springs Hotels
To supplement the Company’s local and state-wide
delivery programs, the Company’s products are now being featured at
several hotels in the Palm Springs area. Delivery menus are
being placed in guestrooms and public areas, and the products are
available for free, 20-minute express delivery to rooms, deliveries
fulfilled via a local dispensary partnership. Guests are typically
permitted to bring the products to pool decks and elsewhere in
these hotels, subject to age restrictions. This service is
launching in time for peak season in Palm Springs, a premier
vacation destination for nearby Los Angeles and other Southern
California residents, as well as for seasonal visitors from
northern climates and overseas.
Core Dispensary Channel
In addition to the home, hotel and on-premises
cannabis channels, the Company continues to add bricks and mortar
dispensaries.
“Despite only a single full quarter in market
since relaunching from our Phase 2 facility, the Company is
experiencing new listings, growing reorder rates and increasingly
larger orders sizes, including one initial order in excess of
$50,000 from a two-store chain,” said Ted Zittell, Director of
Tinley. “And as we fulfill the demand by specialist and mainstream
retailers for Beckett’s™ non-infused versions of our winning taste
profiles, we will access an even larger base of mainstream cannabis
consumers.”
The Company continues to recognize revenue from
the dispensary channel only when paid, as opposed to when products
are sold or delivered. As a result, such revenue is often
recognized 1-2 quarters after the shipments, due to the flexible
payment terms the Company often offers first time customers.
Accordingly, during these periods, portions of the Company’s
reported inventory includes products that have been shipped to
distributors and retail stores, including products that are known
to have been sold to customers. These payment cycles shorten for
reorders, therefore the Company expects more immediate revenue
recognition as shipments grow. Payment cycles for Becketts™
products are expected to be every shorter, given they will
typically be shipped directly to retailers’ own locations.
Sports, lifestyle and cannabis editors, as well
as members of the public, are invited to hear Baron Davis discuss
cannabis beverages and Tinley this evening on Fox Radio, starting
at 6pm PT / 9pm ET. Baron is a two-time NBA All Star and early
investor of Vitaminwater®, and he has recently joined Tinley’s
advisory board.
About The Tinley Beverage
Company
The Tinley Beverage Company (Santa Monica,
California) created the Beckett’s™ Tonics and Beckett’s™ ’27 line
of liquor-inspired, terpene-infused, non-alcoholic beverages.
It has also created cannabis-infused versions of these products
under the Tinley™ Tonics and Tinley™ ’27 brands. The Tinley™
branded cannabis-infused beverages are available in licensed
dispensaries and delivery services throughout California; the
Beckett’s™-branded non-THC versions will be available in mainstream
food, beverage and specialty retailers, as well as on premises
locations, throughout California and elsewhere in the USA.
The Company has also built a 20,000 square foot cannabis beverage
manufacturing, co-packing and distribution facility in Long Beach,
California.
Forward-Looking Statements
NEITHER THE CANADIAN SECURITIES EXCHANGE NOR ITS
REGULATIONS SERVICES PROVIDER HAVE REVIEWED OR ACCEPT
RESPONSIBILITY FOR THE ADEQUACY OR ACCURACY OF THIS RELEASE.
This press release contains or refers to
forward-looking information and is based on current expectations
that involve a number of business risks and uncertainties. Factors
that could cause actual results to differ materially from any
forward-looking statement include, but are not limited to, delays
in obtaining or failures to obtain required governmental,
environmental or other project approvals, political risks,
uncertainties relating to the availability and costs of financing
needed in the future, changes in equity markets, inflation, changes
in exchange rates, fluctuations in commodity prices, delays in the
development of projects and the other risks involved in the mineral
exploration and development industry. Forward-looking statements
are subject to significant risks and uncertainties, and other
factors that could cause actual results to differ materially from
expected results. Readers should not place undue reliance on
forward-looking statements. These forward-looking statements are
made as of the date hereof and the Company assumes no
responsibility to update them or revise them to reflect new events
or circumstances other than as required by law.
Products, formulations and timelines outlined
herein are subject to change at any time. All figures CAD
unless otherwise indicated.
For further information on The Tinley Beverage
Company, please contact:
The Tinley Beverage Company Inc.3435 Ocean Park
Blvd. #107Santa Monica, CA 90405(310)
507-9146info@drinktinley.comTwitter: @drinktinleyInstagram:
@tinleybeverage www.drinktinley.comCSE:TNY OTCQX:TNYBF
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