Digital subscription results of AS Ekspress Grupp in the second quarter of 2023
12 7월 2023 - 2:00PM
Digital subscription results of AS Ekspress Grupp in the second
quarter of 2023
The total number of digital subscriptions of
AS Ekspress Grupp increased by 24% in the Baltic States
year-over-year (2nd quarter: 9%, 1st six months: 20%) and totalled
175,379 at the end of June.
- The number of digital subscriptions of AS Delfi Meedia that
publishes the news portal Delfi, newspapers Eesti Päevaleht,
Maaleht, Eesti Ekspress and several popular magazines increased by
15% year-over-year (2nd quarter: 5%, 1st six months: 13%) and
totalled 96,855.
- The number of digital subscriptions of AS Õhtuleht, 50% of
which is owned by Ekspress Grupp, increased by 10% year-over-year
(2nd quarter: 2%, 1st six months: 9%) and totalled 24,477.
- The number of digital subscriptions of Geenius Meedia OÜ
increased by 40% year-over-year (2nd quarter: 4%, 1st six months:
13%) and totalled 6,323.
- In Latvia, the number of digital subscriptions of Delfi A/S
increased by 65% year-over-year (2nd quarter: 27%, 1st six months:
55%) and totalled 21,851.
- In Lithuania, the number of digital subscriptions increased by
48% (2nd quarter: 20%, 1st six months: 38%) and totalled
25,873.
Comments by the Chairman of the Management Board of Ekspress
Grupp, Mari-Liis Rüütsalu:
“In the 1st half of the year, the number of digital
subscriptions of Ekspress Grupp continued its fast growth as
expected, making up an increasingly higher share of our revenue
base. Over the last year, we have gained nearly 34,000 readers with
digital subscriptions in the Baltic States, or 24% more than at the
end of June last year.
We achieved the fastest growth in Latvia (65%) and Lithuania
(48%), where similarly to Estonia, having digital subscriptions is
becoming an increasingly accepted norm in society. In Latvia and
Lithuania, we continue to see great growth potential, because their
emerging market provides us an opportunity to be the main driver of
digital subscription growth. The goal of Ekspress Grupp is to
secure its position as a media company with the largest number of
digital subscribers in the Baltic States.
With a strong digital subscriber base in Estonia, we continue
our efforts to make Delfi's paid content package and our other
products the first choice of readers. We carefully monitor and
analyse the drivers contributing to faster subscription growth and
we improve and modify the products accordingly. The key to success
in growing subscriptions is to create the content that readers
appreciate the most.”
Detailed overview of digital subscriptions
|
30.06.2023 |
31.03.2023 |
change |
31.12.2022 |
change |
30.06.2022 |
change |
AS Delfi Meedia |
96,855 |
92,339 |
5% |
85,551 |
13% |
84,072 |
15% |
AS Õhtuleht Kirjastus |
24,477 |
24,100 |
2% |
22,530 |
9% |
22,281 |
10% |
Geenius Meedia OÜ |
6,323 |
6,058 |
4% |
5,616 |
13% |
4,523 |
40% |
Delfi A/S (Latvia) |
21,851 |
17,153 |
27% |
14,131 |
55% |
13,224 |
65% |
Delfi UAB (Lithuania) |
25,873 |
21,628 |
20% |
18,780 |
38% |
17,522 |
48% |
Total Ekspress
Grupp |
175,379 |
161,278 |
9% |
146,608 |
20% |
141,622 |
24% |
The Group considers only the subscriptions with
the value of more than 1 euro per calendar month that are
separately invoiced and separately cancellable at any given time as
digital subscriptions.
Digital subscription revenue makes up an
increasingly larger share of the digital revenue base of Ekspress
Grupp. We are moving in the direction of the Group's long-term
goals of increasing the volume of digital subscriptions to 340,000
subscribers in the Baltic countries by the end of 2026. The
long-term goals of Ekspress Grupp were established and disclosed at
the beginning of 2022.
Signe KukinGroup CFOAS Ekspress Grupp Phone: +372 669 8381E-mail
address: signe.kukin@egrupp.ee
AS Ekspress Grupp is the leading Baltic
media group whose key activities include web media content
production, and publishing of newspapers, magazines and books. The
Group also operates an electronic ticket sales platform and ticket
sales offices in Estonia and Latvia. Ekspress Grupp launched its
operations in 1989 and employs almost 1600 people.
Ekspress Grupp As (LSE:0JPX)
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Ekspress Grupp As (LSE:0JPX)
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