By Saumya Vaishampayan 

U.S. stocks opened higher Thursday, rebounding after the biggest two-day decline since late January.

The Dow Jones Industrial Average advanced 177 points, or 1%, to 17813. The S&P 500 index rose 17 points, or 0.8%, to 2057, and the Nasdaq Composite gained 28 points, or 0.6%, to 4878.

Stocks ended slightly lower Wednesday; the Dow Jones Industrial Average fell 0.2% to 17635.39 and the S&P 500 slipped 0.2% to 2040.24.

Stocks have rallied since the financial crisis, in part because the returns on stocks are more appealing than returns on competing assets in a low interest-rate environment. While the Federal Reserve is on track to raise short-term rates this year, easing efforts from other central banks will keep global rates low. Many investors say stocks can continue to gain in this environment.

"The U.S. market is still the place to be," said Gail Dudack, chief investment strategist at Dudack Research Group, a division of brokerage Wellington Shields & Co.

Investors looked past mixed economic data on Wednesday. Retail sales fell 0.6% in February, marking the third month in a row of declining sales, the Commerce Department said Thursday. Economists surveyed by The Wall Street Journal expected total sales to rise 0.2% last month.

Separately, a weekly labor-market report showed signs of continued improvement. Jobless claims fell by 36,000 to 289,000 in the week ended March 7, the Labor Department said. Economists surveyed by The Wall Street Journal had expected 305,000 claims.

For months, analysts have been predicting that lower oil and gas prices will boost consumer spending. Oil prices have tumbled more than 50% since last June. Increased consumer spending should in turn boost corporate profits, helping push stocks higher. But the pickup in spending hasn't yet materialized, even as the economy continues to add jobs.

"With more people employed and lower oil prices...you'll start to see the underlying strength of American consumers," said Ben Pace, chief investment officer of HPM Partners.

In European stock markets, Germany's DAX slipped 0.2% after hitting its 24th all-time high for the year Wednesday. France's CAC 40 was nearly flat.

In commodity markets, gold futures added 0.3% to $1153.60 an ounce. Crude-oil slipped 0.1% to $48.11 a barrel. Treasury prices rose, pushing the 10-year yield down to 2.077% from 2.110% on Wednesday.

In corporate news, Dow component United Technologies Corp. said it would explore strategic alternatives for its Sikorsky Aircraft business, which is known for its Black Hawk helicopters. Shares rose 1.8%.

Alibaba Group Holding Ltd. has invested $200 million in Snapchat Inc., which values the messaging company at $15 billion. Shares of Alibaba rose 0.8%.

Write to Saumya Vaishampayan at saumya.vaishampayan@wsj.com

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