Cloudflare makes a quantum leap in everyday web
performance for millions of Internet users
Cloudflare, Inc. (NYSE: NET), the leading connectivity cloud
company, today announced Speed Brain, a new product that works with
some of the most popular web browsers to speed up how webpages load
by up to 45% faster, for free. Speed Brain aims to eliminate load
times completely by predicting the next page a user will visit, and
downloading a webpage to the browser cache before a user navigates
to it. Now websites using Cloudflare will load faster than ever
before, almost instantly.
As the web has evolved, speed has been one of the most critical
factors to improve online experiences – the Internet has matured
from waiting minutes to download a song, to 100 milliseconds
feeling “instant” enough for an ideal browsing experience. One of
the remaining roadblocks to fast load times is the delay of
downloading certain pieces of a webpage – from HTML files to static
images – when visiting a website. Speed Brain aims to eliminate
this wait time completely and render pages instantly.
“By turning on Speed Brain, Cloudflare has made millions of web
pages nearly 50 percent faster – instantly. That means Internet
users across the world can browse, communicate, learn, and work
faster and more reliably,” said Matthew Prince, co-founder and CEO,
Cloudflare. “We believe that no one should have to pay to speed up
their webpage, and that Internet users deserve the fastest
experience possible. While many have attempted to reduce or
eliminate load times, Cloudflare is in a unique position to
actually make it happen instantly for the significant portion of
the Internet that uses our network.”
Cloudflare’s new Speed Brain feature prefetches the content of
the page a user is most likely to visit next. Currently, this is
done conservatively by speculating the next page a user will visit
when their cursor hovers over a link or starts to click. In the
coming months and into 2025, Cloudflare will offer more aggressive
predictions using machine learning and artificial intelligence to
predict the next page a user will visit based on previous web
traffic and requests. For example, Speed Brain enabled on an
ecommerce website selling clothing will use insights from previous
web requests to predict with high accuracy that a typical visitor
is likely to click on ‘Shirts’ when viewing the parent page ‘Mens
> Clothes’. Based on this, Speed Brain can start delivering
static content, like images, before the user even clicks the
‘Shirts’ link. As a result, when the user clicks ‘Shirts’, the page
loads instantly. This innovation is made possible by the Chrome
Speculation-Rules API, and Cloudflare’s massive global network that
sits between clients and servers, making it well positioned to
speculate.
“Cloudflare has built a reputation in the industry as the
experts in speed, and in helping to make the Internet better for
everyone,” said Barry Pollard, Web Performance Developer Advocate,
Google. “Our team is excited to see a company like Cloudflare jump
at the chance to make browsing experiences so much faster for so
many people right off the bat by using the Speculation-Rules API,
in such a simple way for site owners. The machine learning
optimizations in the works will take even more burden off site
owners, and make so much of the Internet faster for so many more
people.”
Speed Brain is available with all Cloudflare plans immediately
and for free; Speed Brain is currently enabled by default to
millions of domains on Cloudflare’s Free plan. Pro, Business, and
Enterprise plans can be enabled manually with one click. Speed
Brain is for Chromium-based web browsers like Google Chrome or
Microsoft Edge.
To learn more, please check out the resources below:
- Technical Blog: Introducing Speed Brain: making the web 45%
faster
- Join us online for demos, product announcements, and more at
our first Builder Day Live Stream on September 26 at 11am PT.
Register at https://builderday.pages.dev.
About Cloudflare
Cloudflare, Inc. (NYSE: NET) is the leading connectivity cloud
company on a mission to help build a better Internet. It empowers
organizations to make their employees, applications and networks
faster and more secure everywhere, while reducing complexity and
cost. Cloudflare’s connectivity cloud delivers the most
full-featured, unified platform of cloud-native products and
developer tools, so any organization can gain the control they need
to work, develop, and accelerate their business.
Powered by one of the world’s largest and most interconnected
networks, Cloudflare blocks billions of threats online for its
customers every day. It is trusted by millions of organizations –
from the largest brands to entrepreneurs and small businesses to
nonprofits, humanitarian groups, and governments across the
globe.
Learn more about Cloudflare’s connectivity cloud at
cloudflare.com/connectivity-cloud. Learn more about the latest
Internet trends and insights at https://radar.cloudflare.com.
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Forward-Looking Statements
This press release contains forward-looking statements within
the meaning of Section 27A of the Securities Act of 1933, as
amended, and Section 21E of the Securities Exchange Act of 1934, as
amended, which statements involve substantial risks and
uncertainties. In some cases, you can identify forward-looking
statements because they contain words such as “may,” “will,”
“should,” “expect,” “explore,” “plan,” “anticipate,” “could,”
“intend,” “target,” “project,” “contemplate,” “believe,”
“estimate,” “predict,” “potential,” or “continue,” or the negative
of these words, or other similar terms or expressions that concern
Cloudflare’s expectations, strategy, plans, or intentions. However,
not all forward-looking statements contain these identifying words.
Forward-looking statements expressed or implied in this press
release include, but are not limited to, statements regarding the
capabilities and effectiveness of Speed Brain and its related
features and Cloudflare’s other products and technology, the
benefits to Cloudflare’s customers from using Speed Brain and its
related features and Cloudflare’s other products and technology,
Cloudflare’s technological development, future operations, growth,
initiatives, or strategies, and comments made by Cloudflare’s CEO
and others. Actual results could differ materially from those
stated or implied in forward-looking statements due to a number of
factors, including but not limited to, risks detailed in
Cloudflare’s filings with the Securities and Exchange Commission
(SEC), including Cloudflare’s Quarterly Report on Form 10-Q filed
on August 1, 2024, as well as other filings that Cloudflare may
make from time to time with the SEC.
The forward-looking statements made in this press release relate
only to events as of the date on which the statements are made.
Cloudflare undertakes no obligation to update any forward-looking
statements made in this press release to reflect events or
circumstances after the date of this press release or to reflect
new information or the occurrence of unanticipated events, except
as required by law. Cloudflare may not actually achieve the plans,
intentions, or expectations disclosed in Cloudflare’s
forward-looking statements, and you should not place undue reliance
on Cloudflare’s forward-looking statements.
© 2024 Cloudflare, Inc. All rights reserved. Cloudflare, the
Cloudflare logo, and other Cloudflare marks are trademarks and/or
registered trademarks of Cloudflare, Inc. in the U.S. and other
jurisdictions. All other marks and names referenced herein may be
trademarks of their respective owners.
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version on businesswire.com: https://www.businesswire.com/news/home/20240925063832/en/
Cloudflare, Inc. Daniella Vallurupalli Vice President, Head of
Global Communications press@cloudflare.com
Cloudflare (NYSE:NET)
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Cloudflare (NYSE:NET)
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