Build-A-Bear Workshop Coming Soon to The Island in Pigeon Forge
28 5월 2014 - 9:00PM
Business Wire
New integrated technology provides a deeper
interaction and Guest experience
Build-A-Bear Workshop® announced today that it will open a
new, interactive experience for Guests at The Island in Pigeon
Forge, near Great Smoky Mountain National Park, on May 30, 2014.
The integrated technology along with locally focused merchandise
will offer families a fun and engaging experience that they can
enjoy together.
“Tourist destinations such as Myrtle Beach and Downtown Disney
are among our highest performing Build-A-Bear Workshop stores. With
this in mind, we are opening a store in Pigeon Forge, Tennessee
near the Great Smoky Mountains National Park, the most visited
National Park in the United States,” said Sharon John, Chief
Executive Officer, Build-A-Bear Workshop. “We are very excited to
open in this new location and hope families will enjoy visiting our
store as part of their vacation experience for years to come.”
The Pigeon Forge store will be enhanced with new technology to
provide an engaging experience for Guests. These elements include a
digital Hear Me station featuring a variety of high quality sounds
to choose from and add to stuffed animals. The store will also
carry special Smoky Mountains themed merchandise including:
- I heart Smoky Mountains girl tee ($8,
exclusive)
- Smoky Mountains boy tee ($8,
exclusive)
- Grizzly Bear ($12)
- Midnight Teddy ($16)
- Horse ($23)
- Harley Davidson merchandise (assorted
prices)
Build-A-Bear Workshop will celebrate the new store with grand
opening events on May 30 including:
- Ribbon cutting at 10 a.m.
- An opportunity for the first 100 Guests
to make a special stuffed animal for free to donate to Safe Harbor
Child Advocacy Center, which will help distribute the stuffed
animals to children in need of a teddy bear hug.
- Exclusive giveaways, while quantities
last.
About Build-A-Bear Workshop, Inc.
Founded in St. Louis in 1997, Build-A-Bear Workshop, Inc. is the
only global company that offers an interactive make-your-own
stuffed animal retail-entertainment experience. There are
approximately 400 Build-A-Bear Workshop stores worldwide, including
company-owned stores in the U.S., Puerto Rico, Canada, the United
Kingdom and Ireland, and franchise stores in Europe, Asia,
Australia, Africa, the Middle East, and Mexico. The company was
named to the FORTUNE 100 Best Companies to Work For® list for the
sixth year in a row in 2014. Build-A-Bear Workshop (NYSE: BBW)
posted total revenue of $379.1 million in fiscal 2013. For more
information, call 888.560.BEAR (2327) or visit the Investor
Relations section of its award-winning Web site at
buildabear.com®.
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Build-A-Bear WorkshopShannon Hermann, 314-423-8000 ext.
5379Cell: 314-556-8841ShannonH@buildabear.comorJill Saunders,
314-423-8000 ext. 5293Cell: 314-422-4523JillS@buildabear.com
Build A Bear Workshop (NYSE:BBW)
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Build A Bear Workshop (NYSE:BBW)
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