Build-A-Bear Workshop Continues Support for Children of St. Jude Children’s Research Hospital
13 4월 2011 - 4:00AM
Business Wire
Build-A-Bear Workshop® announced today that it is donating more
than $180,000, which was raised with help of Guests, to St. Jude
Children’s Research Hospital®, the nation’s top ranked children’s
cancer hospital. The company also announced the first winner,
Christine McKay of Woonsocket, RI, of its Facebook sweepstakes for
a “Cause for Celebration” party valued at $300.
In the United States, the company and its foundation made an
initial $15,000 donation to kick off the partnership with St. Jude
Children’s Research Hospital and invited Guests to donate $1 at
checkout registers at store locations and online at buildabear.com®
during the month of March. In Canada, Build-A-Bear Workshop stores
raised funds by encouraging Guests to purchase $1 purple satin
hearts to benefit St. Jude.
“We are thankful for our generous Guests who are making a
significant impact on the children of St. Jude and their families,”
said Maxine Clark, Build-A-Bear Workshop founder and chief
executive bear. “St. Jude Children’s Research Hospital is truly a
special place, and we are very excited about our partnership.”
Build-A-Bear Workshop is supporting St. Jude Children’s Research
Hospital through its “Cause for Celebration” party program.
Build-A-Bear Workshop Guests can add a $10 donation to St. Jude
when they book a party at any Build-A-Bear Workshop store location.
The entire donation will go to St. Jude to support lifesaving
research and cutting-edge medical treatment.
When Guests “like” the Build-A-Bear Workshop Facebook page, they
can enter to win a “Cause for Celebration” party valued at $300.
Build-A-Bear Workshop is giving away one party each month now
through August 31, 2011. All participants in this contest will be
entered to win the grand prize, a Build-A-Party® celebration valued
at $500, plus a $500 contribution to be made in their name to St.
Jude Children’s Research Hospital.
When Guests choose to have a “Cause for Celebration” party at
Build-A-Bear Workshop, in addition to the $10 to be donated to St.
Jude, each party attendee will sign a special St. Jude card and
receive a sticker to remember the occasion. The Guest of Honor
will receive a bear-sized tee shirt that says, “I helped the
children of St. Jude” for all party attendees to sign. Guests can
request donations for the hospital in lieu of gifts for their
“Cause for Celebration” party. The Guest of Honor can also create a
fundraising page website that they can then send to family and
friends to collect online donations for St. Jude as part of their
celebration.
For every “Cause for Celebration” party held in Build-A-Bear
Workshop stores, the company will give a St. Jude patient a special
celebration gift package containing a personalized card from Guests
attending the store party and a $10 gift card. This package will be
presented at the completion of the hospital stay or when the
patient reaches a special milestone in treatment at the hospital.
The gift card is a way for each St. Jude child to celebrate with
his or her family while experiencing the fun of making a new furry
friend at the Build-A-Bear Workshop location of their choice.
Build-A-Bear Workshop and its associates believe in the teddy
bear philosophy of being good people and good bears. Throughout its
14 year history, the company with heart has shared the hug of a
teddy bear wherever needed in local communities and abroad.
Build-A-Bear Workshop has given Guests a voice in supporting the
causes that are important to them like children’s health and
wellness, animals, literacy and has given more than $30 million
through its corporate donations and foundation grant programs to
these causes.
About Build-A-Bear Workshop, Inc.
Build-A-Bear Workshop, Inc. is the only global company that
offers an interactive make-your-own stuffed animal
retail-entertainment experience. The company currently operates
more than 400 Build-A-Bear Workshop stores worldwide, including
company-owned stores in the United States, Puerto Rico, Canada, the
United Kingdom, Ireland, and franchise stores in Europe, Asia,
Australia, Africa, the Middle East, and Mexico. Founded in St.
Louis in 1997, Build-A-Bear Workshop is the leader in interactive
retail. Brands include make-your-own Major League Baseball® mascot
in-stadium locations, and Build-A-Dino® stores. Build-A-Bear
Workshop extends its in-store interactive experience online with
its award winning virtual world website at Bearville.com. The
company was named to the FORTUNE 100 Best Companies to Work For®
list for the third year in a row in 2011. Build-A-Bear Workshop
(NYSE: BBW) posted total revenue of $401.5 million in fiscal 2010.
For more information, call 888.560.BEAR (2327) or visit the
company's award-winning website at buildabear.com.
About St. Jude Children’s Research Hospital
St. Jude Children's Research Hospital is internationally
recognized for its pioneering work in finding cures and saving
children with cancer and other catastrophic diseases. St. Jude is
the first and only pediatric cancer center to be designated as a
Comprehensive Cancer Center by the National Cancer Institute.
Founded by late entertainer Danny Thomas and based in Memphis,
Tenn., St. Jude freely shares its discoveries with scientific and
medical communities around the world. St. Jude is the only
pediatric cancer research center where families never pay for
treatment not covered by insurance. No child is ever denied
treatment because of the family's inability to pay. St. Jude is
financially supported by ALSAC, its fundraising organization. St.
Jude was named the nation's top children's cancer hospital in the
2010-11 Best Children's Hospitals rankings published by U.S. News
& World Report. For more information, go to www.stjude.org and
follow St. Jude on www.facebook.com/stjude and
www.twitter.com/stjude.
TRADEMARKS
We would like to thank you for your interest in covering our
business. As you write your story, we would ask that you use our
full Name: Build-A-Bear Workshop® and that when
referencing the process of making stuffed animals you use the word
“make” not “build.”
Build-A-Bear Workshop is our well-known trade name
and our registered trademark of Build-A-Bear Retail
Management, Inc. Build-A-Bear Workshop®
should only be used in capital letters to refer to our products and
services and should not be used as a verb.
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