AmSouth Customers Receive Cash Rewards for Debit Card Purchases; New AmSouth CheckCard Rewards Program Gives Cash Back to Custom
02 8월 2005 - 9:37PM
Business Wire
AmSouth Bank (NYSE: ASO) has launched its new AmSouth CheckCard
Rewards program in which bank customers can get up to 25 percent
cash back by using their AmSouth consumer or business CheckCards to
purchase merchandise at many retailer and online locations. The
retailers include name-brands like Pier 1 Imports, Toys "R" Us,
Rite Aid, Gap.com, Staples.com and BarnesandNoble.com. AmSouth
CheckCard Rewards is the first debit-card rewards program to
incorporate retailers willing to offer substantial rebates. AmSouth
customers making purchases at participating locations on or after
August 1, 2005, will have a cash refund amount automatically
deposited to their accounts and reported on their monthly bank
statements. AmSouth customers shopping online may register for
refunds and shop at participating online retailers by visiting
www.amsouth.com. AmSouth CheckCard Rewards is hassle-free: All
AmSouth consumer and business CheckCards are automatically
enrolled, there is no fee to participate, no counting points to
redeem and qualifying transactions at participating retailers may
be either signature or PIN-based. The AmSouth CheckCard is subject
to credit approval and cash back amounts vary. "We're rewarding our
customers for banking with AmSouth by offering a checking
relationship that actually pays them cash back," said Scott Peters,
AmSouth's chief marketing officer. "It's the next evolution of
checking accounts -- at a time when bank mergers and acquisitions
are prompting many people to take a fresh look at their banking
services. AmSouth CheckCard Rewards demonstrates a different kind
of banking focused on deepening relationships. It is perfectly
suited for any value-conscious consumer looking for a
'shopping-savings partner' to help them make every dollar count."
About AmSouth AmSouth is a regional bank holding company with over
$50 billion in assets, more than 685 branch banking offices and
1,240 ATMs. AmSouth operates in Florida, Tennessee, Alabama,
Mississippi, Louisiana and Georgia. AmSouth is a leader among
regional banks in the Southeast in several key business segments,
including consumer and commercial banking, small business banking,
mortgage lending, equipment leasing, annuity and mutual fund sales,
and trust and investment management services. AmSouth also offers a
complete line of banking products and services at its web site,
www.amsouth.com.
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