Vimicro and Microsoft Strengthen Working Alliance in China to Develop Digital Multimedia Market
28 5월 2007 - 10:45PM
PR Newswire (US)
BEIJING, May 28 /Xinhua-PRNewswire-FirstCall/ -- Vimicro
Corporation (NASDAQ:VIMC), a leading fabless semiconductor company
designing advanced mixed-signal multimedia products and solutions,
and Microsoft China, reaffirmed their strategic partnership during
a ceremony in Beijing on May 24. The companies are continuing to
cooperate in the Microsoft-Vimicro Multimedia Technology Center,
originally established in 2003 within Vimicro's Beijing
headquarters, and are expanding the scope of their work together to
include the mobile multimedia sector. Mike Yu, vice president of
Vimicro is appointed as the Dean of Microsoft-Vimicro Multimedia
Technology Center. (Logo:
http://www.newscom.com/cgi-bin/prnh/20070528/CNM014LOGO ) Vimicro
and Microsoft China are finalizing a Memorandum of Understanding to
increase their joint efforts in further developing the digital
multimedia market. One goal of the Microsoft-Vimicro Multimedia
Technology Center is to enable Vimicro's multimedia processors to
be compiled to the requirements of Windows Vista drivers and be
ready to get Windows Vista logo certification. 'Vimicro is honored
to be Microsoft's ongoing partner,' said Dr. John Deng, chairman
and founder of Vimicro. 'Over the past four years, Microsoft and
Vimicro have experienced great successes. As a result of our
collaboration, Vimicro has earned international recognition for the
quality of our products at a faster rate and Chinese Ministry of
Information Industry's recognition as the outstanding
representative of Chinese IC design industry. Together, Vimicro and
Microsoft are continuing to cooperate in multimedia area and expand
the international digital multimedia market.' Dr. Ya-Qin Zhang,
corporate vice president of Microsoft and chairman of Microsoft
China Research and Development Group stated, 'Technology innovation
is essential to China's sustainable economic development. Microsoft
desires to contribute to China's innovation blueprint by developing
a flourishing IT eco-system through collaborating with partners on
innovation. Vimicro is one of the outstanding independent
innovation representatives in China. Through combining the
innovation thoughts, strength and experience together, we're
confident that this new collaboration will continue to provide
world-class digital multimedia experiences to consumers.' Through
their partnership over the past four years, Vimicro and Microsoft
have cooperated in real-time multimedia communications and 3C
convergence areas. The collaboration has already resulted in
breakthrough PC-camera and embedded notebook-camera solutions.
Vimicro and Microsoft began collaborating in 2002, when they formed
a strategic partnership to promote Windows-based digital imaging
technology in the worldwide market. The partnership combined
Vimicro's VXP imaging technology with the Windows XP platform to
provide an enhanced multimedia experience for PC-users worldwide.
About Vimicro Vimicro International Corporation is a leading
fabless semiconductor company in China designing, developing and
marketing proprietary digital multimedia signal processing chips
and solutions enabling multimedia applications for mobile phones
over 2.5G/3G networks and PCs over broadband Internet.
http://www.vimicro.com/english About Microsoft Founded in 1975,
Microsoft (NASDAQ:MSFT) is the worldwide leader in software,
services and solutions that help people and businesses realize
their full potential. http://www.microsoft.com/
http://www.newscom.com/cgi-bin/prnh/20070528/CNM014LOGO DATASOURCE:
Vimicro Corporation CONTACT: Meghan Weber or Nicole Blake of
Stanton Communications, +1-212-616-3601, or or , for Vimicro
Corporation; or Sheena Shen or Haizhen Du of Vimicro Corporation,
+86-10-6894-8888, or or Web Site: http://www.vimicro.com/english
http://www.microsoft.com/
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