TRAK (MM)

LAKE SUCCESS, N.Y., June 6 /PRNewswire-FirstCall/ -- DealerTrack Holdings, Inc. (NASDAQ:TRAK), a leading provider of on-demand software and data solutions for the U.S. automotive retail industry, today announced that it has completed the acquisition of Arkona, Inc. Following a successful tender offer, Arkona has been merged with a wholly owned DealerTrack subsidiary. With the addition of Arkona, which pioneered the web-deployed dealer management system (DMS) for auto retailers, DealerTrack is positioned to offer the most comprehensive and advanced dealership automation solution available. Mark O'Neil, chairman and chief executive officer of DealerTrack, said, "In the current difficult industry environment, many dealers are looking for ways to improve profitability. The addition of Arkona enables us to provide a truly seamless on-demand solution that promises major cost savings for our dealer customers. The monthly cost of Arkona's web-based DMS is often as little as 25 percent of the fees charged by other providers. In addition, the Arkona solution is open to integration with other vendors, consistent with the approach we have always taken at DealerTrack of supporting dealers' choice." Richard Holland, founder of Arkona, Inc., said, "We are very pleased to join forces with DealerTrack, which will provide increased financial and administrative support and enable us to integrate their industry-leading sales and finance applications with the Arkona DMS to create the most powerful dealership solution in the marketplace. Our senior management team is excited about this opportunity and is staying on to pursue our long-term goal of becoming the preeminent DMS provider in automotive retailing." Mr. O'Neil concluded, "With Arkona on board, DealerTrack now offers a full spectrum of dealership solutions. From desking and inventory management to compliance tools, eContracting and now DMS, DealerTrack has the products and expertise to help our dealer customers run their business more efficiently. We also believe Arkona can play a key role in building our business with independent dealers, and expanding into the powersports, marine and specialty markets." About DealerTrack DealerTrack Holdings, Inc. (NASDAQ:TRAK) is a leading provider of on- demand software and data solutions for the U.S. automotive retail industry. Our solutions enable dealers to receive consumer leads, submit credit applications, compare financing and leasing options, sell insurance and other aftermarket products, document compliance, and execute financing contracts electronically. Over 22,000 dealers, more than 350 financing sources, and many other service and information providers are active in the DealerTrack network. For more information, visit http://www.dealertrack.com/. Safe Harbor for Forward-Looking and Cautionary Statements Statements in this press release regarding DealerTrack, the tender offer to acquire Arkona shares, the completion of the merger of Arkona, and all other statements in this release other than the recitation of historical facts are forward-looking statements (as defined in the Private Securities Litigation Reform Act of 1995). These statements involve a number of risks, uncertainties and other factors that could cause actual results, performance or achievements of DealerTrack to be materially different from any future results, performance or achievements expressed or implied by these forward- looking statements. Factors that might cause such a difference include: the ability to retain Arkona's customer base, the ability to integrate Arkona's and DealerTrack's businesses and products, and other risks listed in DealerTrack's 2006 Form 10- K and other Securities and Exchange Commission filings. These filings are available on DealerTrack's website at http://www.dealertrack.com/ and the SEC's website at http://www.sec.gov/. Forward-looking statements included herein speak only as of the date hereof. DealerTrack disclaims any obligation to revise or update such statements to reflect events or circumstances after the date hereof or to reflect the occurrence of unanticipated events or circumstances. CONTACT: Raphael Carty DealerTrack 516.734.3777 Tom Pratt RF|Binder Partners 212.994.7563 DATASOURCE: DealerTrack Holdings, Inc. CONTACT: Raphael Carty of DealerTrack, +1-516-734-3777, ; or Tom Pratt of RF|Binder Partners, +1-212-994-7563, Web site: http://www.dealertrack.com/

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