TRAK (MM)

LAKE SUCCESS, N.Y., April 11 /PRNewswire-FirstCall/ -- DealerTrack, Inc., a subsidiary of DealerTrack Holdings, Inc. (NASDAQ:TRAK), today announced the introduction of Desk Log, an enhancement to its SalesMaker profit management system that enables auto dealers to track the status of their sales activity throughout the entire sales and finance process. "SalesMaker is now getting even better with the addition of Desk Log," said Raj Sundaram, Senior Vice President of Dealer Solutions at DealerTrack. "This new feature provides functionality that our dealer customers have been asking for, enabling them to track the status of deals from the time they start at the prospect stage until they actually get funded -- not just when the car is delivered. With Desk Log, SalesMaker not only helps dealers structure the best financing options that meet customer needs and their own profitability objectives, but also helps them manage their sales activities more efficiently and get deals done faster." SalesMaker, which was introduced a year ago, offers the richest functionality of any desking solution on the market, integrating sales, finance, inventory and desking to help dealers structure the most profitable deals. It allows dealers to compare any type of financing -- including lease, balloon, retail and special finance options -- for any customer across the credit spectrum. SalesMaker reduces duplicate data entry, because deal information is electronically available across every stage of the process, and data provided on financing options is guaranteed. With the addition of Desk Log, dealers can also track deal status and view any applicable notes; track activity by individual salespeople; and monitor progress on meeting stipulations for particular deals. This will help dealers complete deals -- and get their funding -- faster. About DealerTrack (http://www.dealertrack.com/) DealerTrack (NASDAQ:TRAK) is a leading provider of on-demand software and data solutions for the U.S. automotive retail industry. Our online credit application processing product automates and accelerates the automotive financing process, while our integrated subscription-based software enables dealers to receive consumer leads, compare financing and leasing options, sell insurance and other aftermarket products, document compliance, and execute financing contracts electronically. Over 22,000 dealers, with more than 85% of all franchised dealers in the United States; over 325 financing sources, including the 20 largest U.S. independents; and other service and information providers are active in the DealerTrack network Safe Harbor for Forward-Looking and Cautionary Statements Statements in this press release regarding DealerTrack, the benefits of our SalesMaker product, and all other statements in this release other than the recitation of historical facts are forward-looking statements (as defined in the Private Securities Litigation Reform Act of 1995). These statements involve a number of risks, uncertainties and other factors that could cause actual results, performance or achievements of DealerTrack to be materially different from any future results, performance or achievements expressed or implied by these forward-looking statements. Factors that might cause such a difference include: increased competitive pressure from other industry participants, the inability to execute any element of DealerTrack's business strategy, including the retention of dealers and financing source customers; selling additional products and services to existing and new customers; success in expanding our customer base and product and service offerings and integrating acquisitions; and other risks listed in our reports filed with the SEC, including our Annual Report on Form 10-K for the year ended December 31, 2006. These filings can be found at http://www.dealertrack.com/ and the SEC's website at http://www.sec.gov/. Forward-looking statements included herein speak only as of the date hereof and we disclaim any obligation to revise or update such statements to reflect events or circumstances after the date hereof or to reflect the occurrence of unanticipated events or circumstances. CONTACT: Greg Slote DealerTrack (516) 734-3921 Tom Pratt RF|Binder Partners (212) 994-7563 DATASOURCE: DealerTrack Holdings, Inc. CONTACT: Greg Slote, DealerTrack, +1-516-734-3921, ; Tom Pratt, RF|Binder Partners, +1-212-994-7563, Web site: http://www.dealertrack.com/

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