American Telecom Services Launches Pay N' Talk(TM) Through the Largest Retailer in the World
02 5월 2007 - 10:00PM
PR Newswire (US)
Initial Shipments of New DECT 6.0 Phones to Select Stores Commences
in Q2 CITY OF INDUSTRY, Calif., May 2 /PRNewswire-FirstCall/ --
American Telecom Services, Inc. (AMEX:TES), a leader in the
"Convergence of Voice Communications", today announced that the
largest retailer in the world has now launched a Pay N' Talk(TM)
program in select stores featuring a new line of DECT 6.0
Interference Free, multi-handset phones enhanced by a calling rate
of 3.9 cents per minute within the United States and Puerto Rico
and, for the first time, also available to 195 cities in Mexico.
Bruce Hahn, Chief Executive Officer of American Telecom Services
commented, "During the last 12 months, we have created a major
retail distribution network and a powerful marketing program to
support the bundling of Pay N Talk prepaid long distance with
interference free telephones. This new launch expands our target
audience to one of the fastest growing demographic segments in the
United States by offering one of the lowest rates in the U.S. for
calling to Mexico." For the first time ATS will launch a Visa gift
card program in the package with select products and in select
channels. The Visa gift card offering will be an incentive to
activating the consumer's Pay N' Talk service and purchasing Pay N'
Talk minutes. "Our new Visa gift card promotion is expected to
support our ongoing growth and to contribute to lower customer
acquisition costs," continued Mr. Hahn. "This program will be used
in lieu of rebates in certain channels and we will also utilize
this concept with new select products in certain channels where we
do use rebate programs in order to generate product awareness and
meaningful service activations during our initial launch periods.
While we continue to use rebates tied to activations in many
channels, the Pay N' Talk-Visa program will give us a new, valuable
tool for enhancing sell through and creating new recurring service
revenue. We will continue to put major emphasis on our recurring
revenue programs and will use programs such as these to increase
the consumer's motivation to use our services as we are doing in
this new Pay N' Talk launch, in select stores, through the largest
retailer in the world." About American Telecom Services American
Telecom Services gives consumers "Good Reasons to Pick up the
Phone." The company offers the only home phones that are bundled
with Pay N' Talk prepaid residential long-distance services powered
by IDT Telecom (patent pending) and is the only provider of
DigitalClear(TM) Internet phones that include a built in adapter
and router built right into the base of the phones
(patent-pending); Just "Plug In & Save!" The DigitalClear
product line offers consumers the opportunity to save up to $500 on
their phone services using SunRocket or Lingo Internet phone
service. For consumers who do not presently have high speed service
at home, all DigitalClear products also include a high speed
Internet offer from Broadband National, creating a "One Box
Solution" to be sold at retail. The company's products are
available nationally at more than 15,000 retail locations. More
company and product information is available at
http://www.atsphone.com/ For American Telecom Services: Adam Somer
Co-President 678-636-4384 Brett Maas, Principal (Investor
Relations) Hayden Communications 646-536-7331 DATASOURCE: American
Telecom Services CONTACT: Adam Somer, Co-President of American
Telecom Services, +1-678-636-4384, ; or Investors, Brett Maas,
Principal of Hayden Communications, +1-646-536-7331, , for American
Telecom Services Web site: http://www.atsphone.com/
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