GigPeak to Demonstrate Industry-First Encoding Solution at NAB 2017
30 3월 2017 - 10:00PM
Business Wire
Bandwidth-Efficient HEVC Codec Addresses
Demands of 4K/Ultra HD Video with HDR Support, Cost Efficiency, Low
Power Requirements and the Highest Video Quality
GigPeak, Inc. (NYSE MKT:GIG), a leading innovator of
semiconductor ICs and software solutions for high-speed
connectivity and high-quality video compression over the network
and the cloud, today announced that it will demonstrate a new
architecture for the support of High Efficiency Video Coding (HEVC)
encoding at NAB 2017. GigPeak has developed an HEVC compression
algorithm specifically optimized to run on the Intel Xeon E3
processor which uses significantly less power and offers a lower
cost per stream.
Streaming video has been growing rapidly for several years,
consuming network bandwidth and driving up distribution and storage
costs for operators and over-the-top (OTT) video providers. Now,
new developments such as the rise of 4K/Ultra HD (UHD) video with
support for high dynamic range (HDR) technology, and the growth of
mobile video, are creating new bandwidth pressures and challenges.
As video service providers seek out new ways to conserve bandwidth
and lower costs while still delivering the highest quality video,
the H.265/HEVC codec – a standards based compression technology
that can save as much as 50% bandwidth when compared to H.264/AVC
compression technology – offers the most reliable solution compared
to other non-standard, proprietary compression technologies.
GigPeak’s new HEVC compression solution on the Intel Xeon E3
processor addresses many of the problems operators and vendors face
when trying to support HEVC. With high algorithmic complexity, HEVC
requires high processing power for encoding or transcoding,
increasing both the cost of equipment capable of supporting this
technology, as well as the cost of deployment and operation
compared to previous compression technologies due to higher power
and space requirements. The advanced Intel Xeon E3 technology, in
combination with GigPeak’s own proprietary HEVC algorithm, address
these issues through lower power consumption and lower cost.
GigPeak’s algorithm takes advantage of GPU optimization to offer
the highest video quality.
“We chose to utilize the Intel Xeon E3 processor because it
offers lower cost and lower power usage than the Intel Xeon E5
series processors commonly used by other video compression
vendors,” said Fure-Ching Jeng, Vice President of Video Broadcast
Engineering at GigPeak, Inc. “While it would have been possible to
simply use existing Intel codec technology developed for the E3
platform, we developed our own HEVC algorithm to offer the best
possible video quality, higher performance, and most importantly,
the ability to support the 10-bit video coding generally required
to support HDR. This full range of advantages gives our customers
the ability to support the needs of operators as they continue to
enhance and expand video services across all screens.”
To see a demonstration of the GigPeak HEVC Intel Xeon E3
implementation, please schedule a meeting (sales@gigpeak.com) with
GigPeak executives at NAB 2017, April 24-27 in Las Vegas, Nevada.
GigPeak HEVC compression technology for the Intel Xeon E5 series
will also be demonstrated. This technology is designed for
deployment on standard COTS servers, as well as virtualized cloud
environments.
About GigPeak
GigPeak, Inc. (NYSE MKT: GIG) is a leading innovator of
semiconductor ICs and software solutions for high-speed
connectivity and high-quality video compression over the network
and the cloud. The focus of the company is to develop and deliver
products that enable lower power consumption and faster data
connectivity, more efficient use of network infrastructure, broader
connectivity to the cloud, and reduce the total cost of ownership
of existing network pipes from the core to the end user. GigPeak
addresses both the speed of data transmission and the amount of
bandwidth the data consumes within the network, and provides
solutions that increase the efficiency of the Internet of Things,
leveraging its strength in high-speed connectivity and high-quality
video compression. The extended product portfolio provides more
flexibility to support changing market requirements from ICs and
MMICs through full software programmability and cost-efficient
custom ASICs.
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version on businesswire.com: http://www.businesswire.com/news/home/20170330005242/en/
GigPeak, Inc.Ian Jefferson, 415-350-4121VP Sales Broadcast
Marketijefferson@gigpeak.comorInvestor
Relations:Darrow Associates, Inc.Jim Fanucchi,
408-404-5400ir@gigpeak.com
GigPeak, Inc. (AMEX:GIG)
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