FIRSTIME DESIGN LTD ANNOUNCES RECORD SALES

FOR IMMEDIATE RELEASE

OTC Disclosure & News Service

New Berlin, WI -

FIRSTIME DESIGN LIMITED ANNOUNCES RECORD SALES

New Berlin, Wis., November 15, 2012…FIRSTIME DESIGN LIMITED (FTDL) announced today that net sales for the third quarter, 2012, were $1,855,289, an increase of 62% compared to the same period last year. Net sales for the nine months ended September 30, 2012, increased 47% to $5.04 million, when compared to the same period last year. "In addition to the favorable net sales growth, September also posted the best-ever gross sales month in the history of the company", stated Christopher D. Bering, President.

Bering went on to say, "In this continuing lackluster economy, and with consumer confidence once again lessening, we are proud to show these strong results, and we are confident that FirsTime is on the right path for the future."

Net income for the nine months ended September 30, 2012, was $336,175, or $0.22 per common share, as compared to a net loss of $402,473, or ($0.26) per common share for the same period last year. Net income for the three months ended September 30, 2012, was $103,501 as compared to a loss of $98,356 for the same period last year.

"Our path has been established, and we are recognizing positive results. We will continue to execute on our strategy throughout the months and years to come", said Bering.

About FirsTime Design Limited

FirsTime Design Limited, through it's subsidiary, License Products, Inc., does business as FirsTime Manufactory, an industry leading designer, marketer and distributor of timepieces and home decor products sold through national and regional retailers.

This press release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. Forward-looking statements, which may be based upon beliefs, expectations and assumptions of the company’s management and on information currently available to management, are generally identifiable by the use of words such as “believe,” “expect,” “anticipate,” “plan,” “intend,” “estimate,” “may,” “will,” “would,” “could,” “should,” or other similar expressions. Additionally, all statements in this document, including forward-looking statements, speak only as of the date they are made, and the company undertakes no obligation to update any statement in light of new information or future events. A number of factors, many of which are beyond the ability of the company to control or predict, could cause actual results to differ materially from those in its forward-looking statements. These factors include: the degree of success of the strategy to reduce expenses and to increase revenue; the actions of competitors; and the ability of the Company to provide the necessary cash to meet operating and working capital requirements.