GUANGZHOU, China, Aug. 30,
2023 /PRNewswire/ -- Vipshop, a leading online
discount retailer for brands in China ("Vipshop" or the "Company"), has forged
a partnership with The Nature Conservancy (TNC). As a founding
benefactor of Beijing's
Miyun Close-to-Nature Forest
Management and Bird Habitat Optimization Project, Vipshop commits
to financing the initiative in its inaugural year.
Situated in Wuzuolou Forest Park,which is adjacent to
Beijing's Miyun Reservoir, this
project is the brainchild of a strategic MOU inked between TNC and
Beijing Municipal Forestry and Parks Bureau. Joining forces with
entities such as Beijing Forestry Carbon and International
Cooperation Affairs Center, Beijing Academy of Forestry and
Landscape Architecture, and Sichuan Green Foundation, the endeavor
champions the enhancement of forest ecosystem in Miyun District.
Its primary objectives encompass biodiversity enhancement—with an
emphasis on migratory bird habitats—and pioneering a global
standard for close-to-nature forest management.
Notably, Vipshop stands as a pledge member of the World Economic
Forum's Trillion Trees Initiative through the 1t.org China Action.
Spurred by the advocacy of organizations like TNC, businesses
including Vipshop are increasingly championing the conservation of
biodiversity and ecosystem.
"The ecological richness of the Miyun district is unparalleled.
With this initiative, we're sculpting a new paradigm for the
symbiotic relationship between people and nature," commented a TNC
China spokesperson.
The spokesperson elaborated that the project takes its cue from
the close-to-nature forest management in Miyun District and the
optimization of bird habitat. Adopting Nature-based Solutions
(NbS), the endeavor will form a collaboration platform among
multiple stakeholders from government, corporate, NGOs and local
communities, aiming for a holistic improvement of the forest
ecosystem within the watershed of Miyun Reservoir. The broader
vision encompasses strengthening biodiversity, enhancing carbon
sequestration, improving water conservation capabilities of forest,
and augmenting the value of ecosystem services.
In particular, Miyun's close-to-nature forest management
aspires to establish thriving ecosystems that offer sanctuary to
diverse wildlife, accentuating the multifaceted benefits forests
proffer in terms of water conservation, biodiversity conservation,
improve the resilience of forest ecosystem as well as carbon
offsets as climate change countermeasures.
The optimization of the Miyun bird habitat will be guided by the
analysis of the investigation data of birds and their habitat
around the Miyun Reservoir for a decade. The goal is to
meticulously study the dynamic time-space patterns of different
bird communities, identify critical habitats and their threats, and
formulate forward-thinking, biodiversity-centric managerial
strategies to further optimize birds habitat in around Miyun
Reservior.
A spokesperson from Vipshop shared, "Championing ecological
stewardship and sustainable progress is more than corporate
responsibility—it's our unwavering commitment. We're ecstatic about
our involvement in this demonstration project. Alongside stalwarts
like TNC, we're dedicated to fostering a harmonized bond between
people and nature."
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SOURCE Vipshop