CARLSBAD, Calif., Sept. 19,
2024 /PRNewswire/ -- Topgolf Callaway Brands Corp.
(NYSE: MODG) continues its global expansion by entering into a
multiyear agreement with Golf Saudi Entertainment, LLC ("Golf
Saudi"), to bring Topgolf Callaway Brands' family of brands,
including Topgolf, Callaway, TravisMathew, Odyssey and Ogio, to
Saudi Arabia.
As part of the agreement, Golf Saudi plans to build three
Topgolf venues by 2028, to be owned and operated by Golf Saudi with
the option to open another two venues in the future. In addition,
Callaway Golf, Odyssey, TravisMathew and Ogio will become the
official equipment and apparel brands for the Saudi Men's, Women's
and Junior National golf teams as well as for Saudi Elite golf
professionals and golf pros working at Golf Saudi facilities.
Finally, Golf Saudi will be the exclusive distributor of Callaway
Golf, Odyssey and Ogio products in Saudi
Arabia.
Managing Director and President, EMEA for Callaway Golf and
former Topgolf Chief Franchise Officer Ben
Sharpe said, "We're excited to enter another market in the
Middle East with three venues in
Saudi Arabia. We have found a
strong partner in Golf Saudi to help us bring our modern golf
brands – Topgolf, Toptracer, Callaway Golf, Odyssey, Ogio and
TravisMathew – to the region and help transform Saudi Arabia into an exceptional golfing
nation."
About Topgolf Callaway Brands Corp.
Topgolf
Callaway Brands Corp. (NYSE: MODG) is an unrivaled tech-enabled
Modern Golf and active lifestyle company delivering leading golf
equipment, apparel, and entertainment, with a portfolio of global
brands including Topgolf, Callaway Golf, TravisMathew, Odyssey,
OGIO and Jack Wolfskin. "Modern golf" is the dynamic and inclusive
ecosystem that includes both on-course and off-course golf. For
more information, please visit
https://www.topgolfcallawaybrands.com.
Contact
Press@TCBrands.com
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SOURCE Topgolf Callaway Brands Corp.