The Build-A-Bear Workshop® (NYSE: BBW) Huggable Heroes® program
started with the company's idea to share the stories and the hearts
of young people who are working to make a difference in their
communities, their schools and abroad. This year's 10th class of 10
Huggable Heroes joins the ranks of over 100 young social
entrepreneurs and community service leaders doing their part to
make the world a better place. Since 2004, Build-A-Bear Workshop
has recognized more than 12,000 children through the program and
awarded $1 million to the most charitable-minded youths in the
country. Collectively, the Huggable Heroes have recruited thousands
of volunteers, gathered 316 million items, and raised more than
$9.7 million for their causes.
"The Huggable Heroes are social entrepreneurs in their own
right, who have done incredible things to help others and we have
given each of them $10,000 to help them do more. Investing $1
million in these kids has been extremely rewarding with a high
social return because of their passion and imagination," said
Maxine Clark, founder of Build-A-Bear Workshop. "I never could have
dreamed how the program would grow to be what it is today ten years
later. We have had the opportunity to meet so many wonderful
children who are truly my heroes."
In honor of the 10th birthday of the program, Build-A-Bear
Workshop is joining with the Jefferson Awards for Public Service,
one of the nation's top community service recognition programs, to
provide the 2013 Huggable Heroes with ongoing training and
mentoring. Through the Jefferson Awards' GLOBECHANGERS system, this
group of young philanthropists will be equipped with the tools they
need to build a lifetime of public service.
"We are excited to announce our Huggable Heroes this year and
recognize their efforts to make a difference," said Sharon John,
Build-A-Bear Workshop chief executive officer and chief president
bear. "This year, we are thrilled to provide our Huggable Heroes
with training and mentorship opportunities through the Jefferson
Awards GLOBECHANGERS program, which will help grow their efforts
globally."
From providing backpacks of food for refugee children, to
recycling musical instruments for low-income school programs, to
supporting active duty soldiers and veterans across the nation,
this group of young social entrepreneurs has gone above and beyond
to help others. Collectively, they have raised more than $310,000
and collected 80,893 items to support worthy causes. The 2013
Huggable Heroes have also:
- Collected 50,000 books to promote literacy, written two books
and published a magazine
- Shook the hands of more than 14,000 troops and sent 2,000 lbs
of care packages to deployed soldiers
- Collected almost 4,000 pairs of shoes and 8,000 pairs of socks
for kids in need
- Put together 2,000 backpacks of food for U.S. refugee children
and 1,360 backpacks of school supplies for those in need
- Educated more than 2,700 mentors on disability awareness and
created programs for 150 special needs children
"We are already impressed by the Huggable Heroes and are eager
to get started on further developing each of their unique
projects," said Sam Beard, philanthropist and co-founder of the
Jefferson Awards. "We are confident the 2013 class of Huggable
Heroes will evolve into terrific future leaders."
In its 10th annual search for Huggable Heroes, Build-A-Bear
Workshop received more than 1,000 nominations. Entries were
narrowed down to 80 semifinalists in March and to 30 finalists in
May. The 10 Huggable Heroes were selected in June to each receive
$10,000, which includes an educational scholarship, a donation to a
501(c)(3) charity of their choice, and a mentoring scholarship to
participate in the Jefferson Awards for Public Service
GLOBECHANGERS program. In July, the Huggable Heroes will travel to
St. Louis where they will be honored for their good deeds during an
award ceremony, as well as participate in a GLOBECHANGERS boot
camp. Following are the 2013 Build-A-Bear Workshop Huggable Heroes
and their stories.
2013 Build-A-Bear Workshop Huggable Heroes
Adele Taylor, 17, Williamstown, NJ Adele
started Adele's Literacy Library (ALL), which promotes a love for
reading and journey towards literacy proficiency. Adele's Literacy
Library donates new books and bookmarks to schools, daycares and
hospitals. Through the organization, Adele launched the Read All
You Can program, which has been implemented in every elementary
school in her community. With help from partner organizations,
Adele's Literacy Library built a solar powered learning center in
Kenya equipped with 4,000 books and 20 computers.
Cody Jackson, 10, Alpharetta GA Cody,
nicknamed the One Boy USO, has made it his mission to support
active duty and veterans across the nation, as well as to help
children learn about patriotism. He has visited the airport to
greet troops, sent more than 2,000 pounds of care packages to
deployed troops and has personally shaken hands with 14,000
military members. Cody has written two books to teach kids about
patriotism and uses the proceeds to purchase supplies for care
packages.
Garland Jones, 16, Marietta, GA Garland
founded Bountiful Bags in effort to help alleviate childhood hunger
by providing backpacks filled with food to refugee children and
families on a weekly basis. The project has served more than 2,000
refugee children in Pre-K through fifth grade and their families.
These families represent more than 60 different countries and speak
more than 52 languages. Garland has raised $4,500 and provided
15,000 pounds of food to help feed these families.
Jasmine Babers, 17, Rock Island, IL
Jasmine founded Love, GIRLS Magazine (Love stands for Lead,
Overcome, Value and Empowerment), a nonprofit organization that
serves as an outlet for teens to write editorials about self-esteem
related topics and social issues in effort to combat bullying. The
magazine is published four times a year and produced by a team of
writers and photographers ages 13 - 19. Love, GIRLS Magazine is
free to the community and is distributed in libraries and high
schools. Jasmine has raised more than $20,000 and recruited more
than 60 volunteers in Illinois, Iowa and Tennessee to be part of
the Love GIRLS Team.
Jonas Corona, 9, Long Beach, CA Jonas
founded Love in the Mirror, which has helped homeless people in the
local community by providing food, clothing and shelter. The
organization has enlisted more than 300 volunteers, fed 6,000
people and collected more than 8,000 pairs of socks and 600
toys.
Jonny Cohen, 17, Highland Park, IL Jonny
started the GreenShields Project which designs aerodynamic add-ons
for school buses in effort to increase gas mileage and save money
for schools. He partnered with Northwestern University's Ford
School of Engineering to test and design the GreenShield. Jonny and
his team have perfected a product that will help schools save money
and have raised $38,000 for their cause.
Kayla Tinucci, 17, Newhall, CA Kayla
founded The Shoe Crew, an organization that provides new athletic
shoes for kids in need. Striving for a goal of providing new shoes
for every child at an underprivileged center in Los Angeles, Kayla
recruited 25 friends and began hosting community events. Through
these events and many sponsors, The Shoe Crew has collected 2,400
pairs of shoes and enlisted 30 volunteers to help the cause.
Katy Dolan, 16, Liberty Lake, WA Katy
founded a nonprofit organization called Life Enhancement Through
Education in Music (LETEM). Katy collects used musical instruments
from the public and repairs them for free through a unique
partnership with a local music store. The instruments are then
distributed to low-income children and low-income school music
programs. LETEM also provides clinics about instrument instruction
and holds instrument drives at various community events to promote
the cause.
Riley Gantt, 12, Sherman Oaks, CA Riley
started Rainbow Pack, an organization dedicated to providing
elementary school students with the supplies they need to be
successful learners regardless of economic circumstance. Riley was
inspired by a visit to a local elementary school where she noticed
some of the kids did not have basic school supplies and students
often do not do their homework because they lack the necessary
tools. The Rainbow Pack has collected more than $14,000 in
donations and has supplied more than 1,300 backpacks full of
supplies to students at a local elementary school.
Zachary Certner, 16, Morristown, NJ
Zachary founded Special Needs Athletic Programs (SNAP, Inc.), a
nonprofit organization designed to inspire youth to work together
through athletics, peer mentoring and educational programs. SNAP's
goal is to raise awareness about the impact students can have on
the lives of children with autism and other disabilities. Zach has
raised more than $80,000 and has created after school programs for
special needs children and student mentors across New Jersey.
About Build-A-Bear Workshop, Inc.
Build-A-Bear Workshop, Inc. is the only global company that offers
an interactive make-your-own stuffed animal retail-entertainment
experience. There are more than 400 Build-A-Bear Workshop stores
worldwide, including company-owned stores in the U.S., Puerto Rico,
Canada, the United Kingdom and Ireland, and franchise stores in
Europe, Asia, Australia, Africa, the Middle East, Mexico and South
America. Founded in St. Louis in 1997, Build-A-Bear Workshop is the
leader in interactive retail. Brands include make-your-own Major
League Baseball® mascot in-stadium locations, and Build-A-Dino®
stores. Build-A-Bear Workshop extends its in-store interactive
experience online with its award winning virtual world Web site at
bearville.com™. The company was named to the FORTUNE 100 Best
Companies to Work For® list for the fifth year in a row in 2013.
Build-A-Bear Workshop (NYSE: BBW) posted total revenue of $380.9
million in fiscal 2012. For more information, call 888.560.BEAR
(2327) or visit the company's award-winning Web site at
buildabear.com®.
TRADEMARKS We would like to thank you for
your interest in covering our business. As you write your story, we
would ask that you use our full name: Build-A-Bear
Workshop® and that when referencing the
process of making stuffed animals you use the word "make" not "build."
Build-A-Bear Workshop is our well-known
trade name and our registered trademark of Build-A-Bear Retail Management, Inc. Build-A-Bear Workshop® should
only be used in capital letters to refer to our products and
services and should not be used as a verb.
About the Jefferson Awards for Public
Service The Jefferson Awards was founded in 1972 by Jacqueline
Kennedy Onassis, U.S. Senator Robert Taft, Jr. and Sam Beard as the
"Nobel Prize for public service." Named for one of America's most
influential Founding Fathers and the principal author of the
Declaration of Independence, the Jefferson Awards' central tenet is
that each and every citizen shares a responsibility to work towards
the betterment of their communities through economic participation,
public service, volunteerism and other such efforts to improve life
for all. Today, the mission of the Jefferson Awards is to
recognize, inspire and activate volunteerism and public service in
communities, workplaces and across America. As President John F.
Kennedy said, "One person can make a difference and every person
should try." To date, over 50,000 individuals of all ages have been
recognized by the Jefferson Awards for their efforts to make the
world around them a better place. For more information on the
Jefferson Awards, visit www.JeffersonAwards.org.
To view this release in a media-rich format, go to:
www.pwrnewmedia.com/2013/build-a-bear-workshop/huggable_heroes_winners/
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