Build-A-Bear Workshop Receives Digital Signage Expo 2013 Apex Award of the Year and Gold Apex Award in Retail Category
19 3월 2013 - 2:31AM
Business Wire
Build-A-Bear Workshop®, the interactive entertainment retailer
of customizable stuffed animals, is proud to announce it has been
awarded with the Digital Signage Expo 2013 Apex Award of the Year
and a Gold Apex Award in the Retail category. The company was
recognized in both categories for its new store design which merges
the hands-on bear-making experience with state-of-the art
interactive technology. Build-A-Bear Workshop opened six newly
imagined stores in fall 2012 and plans to redesign between 40 and
50 locations by the end of 2014.
The newly designed Build-A-Bear Workshop
store. (Photo: Business Wire)
“It is an incredible honor to receive this award and to be
recognized among many amazing projects like the Dallas Cowboy
Stadium, Clear Channel Spectacolor - Times Square, and the Swan
& Dolphin Resort by Marriott,” said Dave Finnegan, Chief
Information and Interactive Bear. “At Build-A-Bear Workshop, we are
highly committed to continually innovating and providing
breakthrough experiences for today’s generation of kids.”
Digital Signage Expo is the world’s
largest international trade show dedicated exclusively to
digital signage, interactive technology and digital out-of-home
networks. The Apex and Content Awards were presented
to winners in 20 categories from a selection of 160 entrants
and honor innovation in the development and deployment of
technology.
About Digital Signage
Expo
Digital Signage Expo 2014, to be held February 11-13, 2014, with
access to the Exhibit Hall February 12 & 13 at the Sands Expo
& Convention Center in Las Vegas USA, is the world’s largest
and longest running conference and trade show exclusively dedicated
to the digital signage, interactive technology and
digital-out-of-home (DOOH) industries. Launched in 2004, DSE was
the first event dedicated to the digital signage market and has
been a significant contributor to the growth of this fast-paced
industry. Professional end user attendance represents
decision-makers from key industry categories such as retail,
restaurant, healthcare, education, hospitality and transportation,
as well as other key stakeholders, including advertising
executives, brand marketers and systems integrators.
Over 200 exhibitors feature technology and services including
hardware, software, network, delivery and content from around the
globe. DSE also offers the largest and most diversified digital
signage and digital out-of-home educational program anywhere in the
world, with more than 150 educators and the largest variety of
educational opportunities, including a live installation tour and
structured curriculum leading to professional re-certification in
eight educational tracks. The 2014 program will continue to be
comprised of pre- and post-show educational events, seminars,
targeted Industry Vertical Discussion Groups and free workshops
staged in three on-floor theaters.
About the Newly Imagined Build-A-Bear
Workshop Stores
Build-A-Bear Workshop, the interactive entertainment retailer of
customized stuffed animals, has created a newly imagined store
design that merges the love of a teddy bear with the best of
technology. There are six new concept stores across the United
States including Annapolis Shopping Mall in Annapolis, Md.,
Castleton Square Mall in Indianapolis, Ind., Fair Oaks Mall in
Fairfax, Va., The Somerset Collection in Troy, Mich., Stoneridge
Shopping Center® in Pleasanton, Calif., and West County Center
in St. Louis, Mo. The newly imagined store received the Digital
Signage Expo 2013 Award of the Year and a Gold Apex Award in
Retail. In 2012, the store received Retail TouchPoints Customer
Engagement Award for in-store experience and was the first brick
and mortar store to receive the WiredTrust Socially Safe Seal. By
2014, the company expects to refresh 40 to 50 locations with either
full or partial elements of the new design format. To learn more
about the newly imagined Build-A-Bear Workshop store, visit:
http://smp.newshq.businesswire.com/pages/build-a-bear-workshop-inc.
About Build-A-Bear Workshop,
Inc.
Build-A-Bear Workshop, Inc. is the only global company that
offers an interactive make-your-own stuffed animal
retail-entertainment experience. There are more than 400
Build-A-Bear Workshop stores worldwide, including company-owned
stores in the U.S., Puerto Rico, Canada, the United Kingdom and
Ireland, and franchise stores in Europe, Asia, Australia, Africa,
the Middle East, Mexico and South America. Founded in St. Louis in
1997, Build-A-Bear Workshop is the leader in interactive retail.
Brands include make-your-own Major League Baseball® mascot
in-stadium locations, and Build-A-Dino® stores. Build-A-Bear
Workshop extends its in-store interactive experience online with
its award winning virtual world website at bearville.com™. The
company was named to the FORTUNE 100 Best Companies to Work For®
list for the fifth year in a row in 2013. Build-A-Bear Workshop
(NYSE: BBW) posted total revenue of $394.4 million in fiscal 2011.
For more information, call 888.560.BEAR (2327) or visit the
company’s award-winning website at buildabear.com®.
TRADEMARKS
We would like to thank you for your interest in covering our
business. As you write your story, we would ask that you use our
full name: Build-A-Bear Workshop® and that when referencing the
process of making stuffed animals you use the word “make” not
“build.”
Build-A-Bear Workshop is our well-known trade name and our
registered trademark of Build-A-Bear Retail Management, Inc.
Build-A-Bear Workshop® should only be used in capital letters to
refer to our products and services and should not be used as a
verb.
Photos/Multimedia Gallery Available:
http://www.businesswire.com/multimedia/home/20130318006322/en/
Build A Bear Workshop (NYSE:BBW)
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Build A Bear Workshop (NYSE:BBW)
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