Build-A-Bear Workshop, Inc. Names Kenneth Wine Chief Merchandise Bear
03 12월 2012 - 10:00PM
Business Wire
Build-A-Bear Workshop, Inc. (NYSE: BBW), an interactive
entertainment retailer of customized stuffed animals, today
announced the appointment of Kenneth Wine to the newly created
position of chief merchandise bear, effective Dec. 3, 2012. Wine,
49, will lead the Build-A-Bear Workshop® Product Development,
Quality Assurance, Sourcing and International Merchandise teams to
drive product innovation, sales growth and profitability. He will
report to Maxine Clark, Build-A-Bear Workshop founder and chief
executive bear.
“Ken brings a wealth of retail experience to the company and we
are fortunate to have him join our team,” said Ms. Clark. “He takes
on this new leadership position to intensify company-wide
merchandise focus and to help drive our business with new and
innovative products. Ken will play a key role in the strategic
perspective and execution of our brand.”
Prior to joining Build-A-Bear Workshop, Wine was senior vice
president of merchandising, sourcing, design, and product
development at Weissman Designs for Dance and held senior
merchandising positions with Oriental Trading Company, Lands’ End
and Mattel Inc. at American Girl. Mr. Wine earned his bachelor’s
degree at Skidmore College in Saratoga, New York.
About Build-A-Bear Workshop,
Inc.
Build-A-Bear Workshop, Inc. is the only global company that
offers an interactive make-your-own stuffed animal
retail-entertainment experience. There are more than 400
Build-A-Bear Workshop stores worldwide, including company-owned
stores in the U.S., Puerto Rico, Canada, the United Kingdom and
Ireland, and franchise stores in Europe, Asia, Australia, Africa,
the Middle East, Mexico and South America. Founded in St. Louis in
1997, Build-A-Bear Workshop is the leader in interactive retail.
Brands include make-your-own Major League Baseball® mascot
in-stadium locations, and Build-A-Dino® stores. Build-A-Bear
Workshop extends its in-store interactive experience online with
its award winning virtual world website at bearville.com™. The
company was named to the FORTUNE 100 Best Companies to Work For®
list for the fourth year in a row in 2012. Build-A-Bear Workshop
(NYSE: BBW) posted total revenue of $394.4 million in fiscal 2011.
For more information, call 888.560.BEAR (2327) or visit the
company's award-winning website at buildabear.com®.
TRADEMARKS
We would like to thank you for your interest in covering our
business. As you write your story, we would ask that you use our
full name: Build-A-Bear Workshop® and that when referencing the
process of making stuffed animals you use the word “make” not
“build." Build-A-Bear Workshop is our well-known trade name and our
registered trademark of Build-A-Bear Retail Management, Inc.
Build-A-Bear Workshop® should only be used in capital letters to
refer to our products and services and should not be used as a
verb.
Build A Bear Workshop (NYSE:BBW)
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