LCAPA Liberty Media Corp. - Liberty Cap Class A Common Stock (MM)

Appointments Add Considerable International, Sales and Marketing and Operational Experience to Connectid Management Team NEW YORK, March 15 /PRNewswire/ -- Connectid, the mobile, location-based services company and subsidiary of Liberty Media Corporation, announced today several executive appointments. Alexander Eriksen was named Senior Vice President, Europe; Patrice McAree was named Senior Vice President, Chief Development Officer; Ted Taub was named Senior Vice President, Chief Marketing Officer; and Barry Wilson was appointed Senior Vice President, Operations. The newly appointed executives will report to Connectid's CEO Simon Buckingham. "Today's announcement represents a major milestone in the Company's ongoing efforts to become the world's leading provider of innovative mobile services to consumers," commented Simon Buckingham. "I am delighted to announce the addition of these distinguished individuals to our senior management team. Their proven leadership and industry experience will be instrumental as we continue to develop new opportunities and global solutions for the location-based services marketplace." Collectively, the new additions bring extensive wireless, international sales and marketing, business development and operational expertise to Connectid as the company advances towards commercialization and a multinational service launch in 2007. -- Mr. Eriksen has been a pioneer in the MVNO (Mobile Virtual Network Operator) industry for more than 15 years. Before joining Connectid, Alexander was responsible for operations at Disney Mobile UK, where he designed the system architecture and selected partners to support the business proposition. -- Mr. McAree brings to the Company his proven track record in the digital media and telecom industries with expertise in business development, strategy and sales management. He previously held the position of Vice President, Global Business Development at Mobile 365, as well as Senior Vice President, Corporate Development at News Corporation. -- Mr. Taub has over 20 years of marketing experience including driving products through retail channels and directly to consumers in categories including telecommunications, automotive, credit cards, beverages and pharmaceuticals. For the eight years prior to joining Connectid, Mr. Taub held senior national and regional marketing positions at Sprint PCS. -- Mr. Wilson brings to Connectid over 30 years of experience in all aspects of back office and call center operations. Barry has held a number of senior positions including Managing Director of UPC NL, the Netherlands-based subsidiary of Liberty Global. About Connectid Connectid is focused on the development and marketing of breakthrough mobile communications solutions that leverage the power of wireless technology and Location Based Services (LBS) to provide people with new ways to connect to each other and their world in real-time. Founded in 2006, Connectid is a subsidiary of Liberty Media and is managed and operated by Mobile Streams, a leading provider of mobile content services. For more information please go to: http://www.connectid.com/ About Mobile Streams Mobile Streams is the global mobile media specialist. The company creates and distributes content on mobile phones through network operators and directly to consumers. Their technology platform, Vuesia, is used by some of the world's largest media companies to power their mobile business. Formed in 1999 and publicly listed on the London Stock Exchange, Mobile Streams has operations in North America, Latin America, Asia Pacific and Europe. For more information please go to: http://www.mobilestreams.com/ About Liberty Media Corporation Liberty Media Corporation (NASDAQ:LINTANASDAQ:LINTBNASDAQ:LCAPANASDAQ:LCAPB) is a holding company owning interests in a broad range of electronic retailing, media, communications and entertainment businesses and investments. Those interests are attributed to two tracking stock groups: the Liberty Interactive group, which includes Liberty's interests in QVC, Provide Commerce, IAC/InterActiveCorp, and Expedia, and the Liberty Capital group includes Liberty's interests in Starz Entertainment, News Corporation, and Time Warner. For more information, please go to: http://www.libertymedia.com/ Media Contacts: Ted Taub Connectid 212 223-0419 DATASOURCE: Connectid CONTACT: Ted Taub of Connectid, +1-212-223-0419 or Web site: http://www.connectid.com/ http://www.libertymedia.com/ http:/// http://www.mobilestreams.com/

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