SALT LAKE CITY, May 21, 2021 /PRNewswire/ -- USANA Health
Sciences, Inc., and its subsidiary in China—BabyCare,
Ltd.—announced this week a research collaboration agreement with
Beijing University of Chinese
Medicine (BUCM), a well-known university in China. Under the agreement, USANA and BUCM
will cooperatively research the field of Traditional Chinese
Medicine (TCM). The objective of this collaboration is to bring
together modern nutritional science and TCM to improve the health
and wellness of individuals and families around the
world.
![USANA and Beijing University of Chinese Medicine sign research collaboration agreement USANA and Beijing University of Chinese Medicine sign research collaboration agreement](https://mma.prnewswire.com/media/1516048/USANA_And_Beijing_University_of_Chinese_Medicine.jpg)
USANA and BUCM will collaborate in several areas, including
evaluating the effectiveness of TCM to replenish qi (an ancient
Chinese healing art involving meditation), evaluating the
effectiveness of TCM ingredients, creating new health products
based on the concept of TCM, and developing targeted nutritional
regimens for people of different body types. Under the agreement,
USANA has the right to commercialize any nutritional/TCM products
resulting from the collaboration.
The collaboration will also promote mutual scholar and scientist
visits, set up post-doctoral workstations, provide scholarships to
TCM students at BUCM, and support the U.S. Center for Chinese
Medicine established by BUCM.
To celebrate this agreement, USANA and BUCM held a joint signing
ceremony on May 19 with university
and corporate officials including President of Beijing University of Chinese Medicine Dr. Xu
Anlong, USANA CEO and Chairman of
the Board Kevin Guest, USANA Chief Scientific Officer Dr.
Rob Sinnott and USANA Chief Officer
and Managing Director Brent
Neidig.
"Beijing University of Chinese
Medicine is an educational base for cultivating high-level
innovative Chinese medicine, a research powerhouse for knowledge
and technological innovation in Chinese medicine, and a top-ranking
Chinese medicine university in China," said BUCM President Dr. Xu Anlong. "Our mission is to promote global
awareness and practice of Chinese medicine and to contribute to the
development of human health and the progress of civilization."
USANA CEO Kevin Guest explained
how the research collaboration agreement is in line with the
company's history and vision for the future. "Since USANA was
founded, we have remained committed to quality, advancement in
nutritional technology, and continuous scientific validation," he
said. "With this agreement, USANA has set a clear vision and
long-term strategy of bringing Traditional Chinese Medicine and the
results of this collaboration into the growing health product
market. We believe through the cooperation of BUCM and USANA, we
will improve health and promote Chinese medicine around the
world."
About USANA
USANA (NYSE:USNA) prides itself on providing consumers the highest
quality nutritional products in the world. From its award-winning
supplements to its innovative skincare line, USANA has proven for
more than 25 years why it's a company you can trust.
Media Contact: Ashley Collins
Executive Vice President of Marketing
(801) 954-7629
media(at)usanainc(dot)com
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SOURCE USANA