Luvs Teams Up with Feeding America® to Support Families This Holiday Season
13 11월 2024 - 11:00PM
Business Wire
This giving season, Luvs donates diapers to
communities and gives families the chance to win a year’s supply
while choosing a Feeding America partner food bank to support
Luvs, a trusted diaper brand under Procter & Gamble, is
excited to announce its continued partnership with Feeding
America®, the nation’s largest hunger-relief organization, to help
families this holiday season. This year, Luvs will donate more than
225,000 Luvs Platinum Protection diapers to two U.S. cities in
need, Cincinnati and Milwaukee, ensuring that more families have
access to the essentials they need to thrive. In addition, Luvs is
launching a social giveaway, offering a lucky winner a full year’s
supply of diapers and the opportunity to direct a donation to a
Feeding America partner food bank of their choice.
Targeting Diaper Need in High-Demand Areas
Feeding America accepts more than just food to support
communities; diapers are a critical, yet often overlooked,
necessity for families. One in three low-income American families
struggles to afford basic non-food household goods—including
diapers*. Luvs is helping bridge this gap by providing the diapers
necessary to keep children clean, healthy, and comfortable.
“No family should have to choose between providing food or
diapers for their children,” said Jess Davidson Fernandes, Luvs
Brand Director, P&G. “By partnering with Feeding America, Luvs
is helping parents ensure their children’s well-being while
alleviating some of the stress and financial burden they face. We
understand that diaper need is a critical issue affecting millions
of families across the country and we’re proud to be able to
support families through this donation.”
Community Involvement Through LuvsGiving
This holiday season, Luvs is inviting parents and caregivers
nationwide to join in the spirit of “LuvsGiving.” Through the
LuvsGiving giveaway, one winner will receive a year’s supply of
Luvs Platinum Protection diapers and will have the unique
opportunity to choose a Feeding America partner food bank to
receive a donation of Luvs diapers.
To participate in the giveaway, consumers can follow Luvs on
Instagram and follow the entry instructions. Entries close Friday,
11/15 at 11:59 AM EST and the winner will be notified via DM. Must
be 18+ and in the U.S. to enter. This giveaway is not affiliated
with Instagram.
About Luvs:
Luvs Platinum Protection diapers offer parents affordable,
high-quality diapers with up to 12 hours of Triple Leakguard
Protection, soft materials for delicate skin, and fun prints. They
are dermatologically tested, hypoallergenic, and free of parabens
and latex (no natural rubber). Luvs Platinum Protection diapers are
available in sizes newborn through 7 and can be found at retailers
nationwide.
For more information on Luvs diapers, visit
https://www.luvsdiapers.com or the brand's social media channels on
Facebook (https://www.facebook.com/luvsdiapers), Instagram
(https://www.instagram.com/luvs/) and TikTok
(https://www.tiktok.com/@luvsdiapers).
About Procter & Gamble
P&G serves consumers around the world with one of the
strongest portfolios of trusted, quality, leadership brands,
including Always®, Ambi Pur®, Ariel®, Bounty®, Charmin®, Crest®,
Dawn®, Downy®, Fairy®, Febreze®, Gain®, Gillette®, Head &
Shoulders®, Lenor®, Olay®, Oral-B®, Pampers®, Pantene®, SK-II®,
Tide®, Vicks®, and Whisper®. The P&G community includes
operations in approximately 70 countries worldwide. Please visit
https://www.pg.com for the latest news and information about
P&G and its brands. For other P&G news, visit us at
https://www.pg.com/news.
About Feeding America
Feeding America is committed to an America where no one is
hungry. We support tens of millions of people who experience food
insecurity to get the food and resources they say they need to
thrive as part of a nationwide network of food banks, statewide
food bank associations, food pantries and meal programs. We also
invest in innovative solutions to increase equitable access to
nutritious food, advocate for legislation that improves food
security and work to address factors that impact food security,
such as health, cost of living and employment.
We partner with people experiencing food insecurity,
policymakers, organizations, and supporters, united with them in a
movement to end hunger. Visit FeedingAmerica.org to learn more
*Feeding America Study
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version on businesswire.com: https://www.businesswire.com/news/home/20241112814575/en/
For media inquiries, please contact: Katie Stahlheber, NA
Baby Care Communications, P&G, stahlheber.k@pg.com
Suhanee Patel, Account Supervisor, DeVries Global,
spatel@devriesglobal.com
Procter and Gamble (NYSE:PG)
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부터 11월(11) 2024 으로 12월(12) 2024
Procter and Gamble (NYSE:PG)
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