EXTO Almacenes Exito SA

 

UNITED STATES

SECURITIES AND EXCHANGE COMMISSION

Washington, D.C. 20549

 

 

FORM 6-K

 

Report of Foreign Private Issuer Pursuant to Rule 13a-16 or

15d-16 of the Securities Exchange Act of 1934

 

For the month of May 2024

 

Commission File Number: 001-41736

 

 

Almacenes Éxito S.A.

(Exact Name as Specified in its Charter)

 

N/A

(Translation of registrant’s name into English)

 

Carrera 48 No. 32B Sur - 139

Avenida Las Vegas

Envigado, Colombia

(Address of principal executive offices)

 

(Indicate by check mark whether the registrant files or will file annual reports under cover of Form 20-F or Form 40-F.)

 

Form 20-F:   ☒      Form 40-F:   ☐

 

 

 

EXHIBIT INDEX

 

Exhibit Number		Description of Document
99.1		Material Fact (English translation).

 

 

SIGNATURES

 

Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned, thereunto duly authorized.

 

Date: May 9, 2024

 

	Almacenes Éxito S.A.
	By:	/s/ Ivonne Windmueller Palacio
	Name:	Ivonne Windmueller Palacio
	Title:	Chief Financial Officer

 

FORWARD-LOOKING STATEMENTS

 

This document may contain forward-looking statements. These statements are statements that are not historical facts, and are based on management's current view and estimates of future economic circumstances, industry conditions, company performance and financial results. The words "anticipates", "believes", "estimates", "expects", "plans" and similar expressions, as they relate to the company, are intended to identify forward-looking statements. Statements regarding the declaration or payment of dividends, the implementation of principal operating and financing strategies and capital expenditure plans, the direction of future operations and the factors or trends affecting financial condition, liquidity or results of operations are examples of forward-looking statements. Such statements reflect the current views of management and are subject to a number of risks and uncertainties. There is no guarantee that the expected events, trends or results will actually occur. The statements are based on many assumptions and factors, including general economic and market conditions, industry conditions, and operating factors. Any changes in such assumptions or factors could cause actual results to differ materially from current expectations.

 

 

Exhibit 99.1

 

 

Envigado, May 9, 2024

 

BRAND UNIFICATION PROJECT OF ALMACENES ÉXITO S.A.

 

(“OTHER EVENTS”)

 

Almacenes Éxito S.A. (the “Company”) informs its shareholders and the market the beginning of a project to unify its retail brands in Colombia under Éxito y Carulla.

 

This will be a gradual process that will take place in the medium term. The results are being evaluated for a larger deployment during 2024, projecting the conversion of around 40 stores of the Surtimax, Super Inter and Surtimayorista brands to the Éxito and Carulla brands, which will operate in the same commercial establishments and with the stores’ own staff. The location, proximity and knowledge of customers will be preserved.

 

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