NEW
YORK and TOKYO and
TAIPEI, Taiwan,
Feb. 26,
2025 /PRNewswire/ -- AI is reshaping industries, with
digital advertising at the forefront. TNL Mediagene's (NASDAQ:
TNMG) subsidiary, Ad2iction, will launch its ad-tech brand Ad2 in
March 2025, introducing Ad2 AI
Agent—an intelligent assistant that enhances advertising decisions
through data-driven insights and automation.
Revolutionizing AI in Ad-Tech
Ad2 AI Agent integrates AI Audience (Smart Audience) and AI
Creative (Smart Creative) to help brands identify target audiences,
optimize ad placements, and refine creative strategies with
precision. Unlike traditional tools, this AI-driven assistant
reduces reliance on manual decision-making while improving
efficiency and accuracy.
As the industry shifts from Predictive AI to Generative AI and
AI Agents, Ad2 AI Agent automates campaign planning, audience
targeting, and ad deployment, enabling smarter, one-click marketing
solutions.
Data-Driven & Privacy-Compliant Advertising
With cookie tracking fading out, advertisers need real,
persistent audience data for effective marketing. Ad2 follows IAB's
Data Clean Room standards, ensuring privacy-compliant AI
applications.
In 2024, Ad2 launched Retail Media Network (RMN) 2.0, breaking
data silos and allowing brands to leverage retail insights across
multiple media channels. Ad2 AI Agent further integrates consumer
behavior analysis, website engagement, and ad interactions into
actionable audience insights.
The Future of AI-Powered Marketing
By combining AI automation with human expertise, Ad2 AI Agent
enhances decision-making, ad performance, and creative execution,
setting a new standard for human + AI collaboration.
Launching in March 2025, Ad2 AI
Agent proves AI is not just viable but essential in advertising,
redefining how brands engage audiences and optimize campaigns.
About TNL Mediagene
TNL Mediagene(NASDAQ: TNMG), a Cayman
Islands-registered company, is the product of the
May 2023 merger of Taiwan's The News Lens Co. and Japan's Mediagene Inc., two leading,
independent digital-media groups. Its business includes original
and licensed media brands in Chinese, Japanese and English, across
a range of subjects, including news, business, technology, science,
food, sports and lifestyle; AI-powered advertising and marketing
technology platforms in demand by agencies; and e-commerce and
creative solutions. It takes pride in its political neutrality, its
reach with younger audiences, and its quality. The company has
about 550 employees across Asia,
with offices in Japan,
Taiwan and Hong Kong.
https://www.tnlmediagene.com/
Cautionary Statement Regarding Forward-Looking
Statements
This press release contains forward-looking statements within
the meaning of Section 27A of the Securities Act of 1933, as
amended, and Section 21E of the Securities Exchange Act of 1934, as
amended, that are based on beliefs and assumptions and on
information currently available to TNL Mediagene. In some cases,
you can identify forward-looking statements by the following words:
"may," "will," "could," "would," "should," "expect," "intend,"
"plan," "anticipate," "believe," "estimate," "predict," "project,"
"potential," "continue," "ongoing," "target," "seek" or the
negative or plural of these words, or other similar expressions
that are predictions or indicate future events or prospects,
although not all forward-looking statements contain these words.
Any statements that refer to expectations, projections or other
characterizations of future events or circumstances, including
strategies or plans, are also forward-looking statements. These
statements involve risks, uncertainties and other factors that may
cause actual results, levels of activity, performance or
achievements to be materially different from those expressed or
implied by these forward-looking statements. Forward-looking
statements in this communication or elsewhere speak only as of the
date made. New uncertainties and risks arise from time to time, and
it is impossible for TNL Mediagene to predict these events or how
they may affect TNL Mediagene. In addition, risks and uncertainties
are described in TNL Mediagene's filings with the Securities and
Exchange Commission. These filings may identify and address other
important risks and uncertainties that could cause actual events
and results to differ materially from those contained in the
forward-looking statements. TNL Mediagene cannot assure you that
the forward-looking statements in this communication will prove to
be accurate. There may be additional risks that TNL Mediagene
presently does not know or that TNL Mediagene currently does not
believe are immaterial that could also cause actual results to
differ from those contained in the forward-looking statements. In
light of the significant uncertainties in these forward-looking
statements, you should not regard these statements as a
representation or warranty by TNL Mediagene, its directors,
officers or employees or any other person. Except as required by
applicable law, TNL Mediagene does not have any duty to, and does
not intend to, update or revise the forward-looking statements in
this communication or elsewhere after the date of this
communication. You should, therefore, not rely on these
forward-looking statements as representing the views of TNL
Mediagene as of any date subsequent to the date of this
communication.
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SOURCE TNL Mediagene
