Partnership Highlights the Importance of
Safely Shredding Documents, Hard Drives and Other Forms of Physical
Data
BANNOCKBURN, Ill., June 20,
2023 /PRNewswire/ -- Shred-it®, a
leading information security service provided by Stericycle, Inc.
(Nasdaq: SRCL), today announced a two-year collaboration with one
of the world's greatest professional skateboarders, Tony Hawk. The multi-tiered partnership includes
sponsorship of the 2023 Tony Hawk's
Vert Alert event in Salt Lake City,
Utah, along with hosting a Community Shred-it®
event during the two-day competition being held June 23 and 24, as well as social media
activations over the two-year term.
Tony Hawk's Vert Alert: Road to X
Games, is a free, two-day vert skateboarding competition and
legends demo presented by the Utah Sports Commission, which
attracts the best vert skateboarders from around the world, past
and present. As a corporate sponsor, Shred-it® will host
a free shredding event on Saturday, June
24 from 2 - 6 p.m. MDT to
allow attendees and the general public to bring their documents to
be securely destroyed and recycled. Shred-it® partners
with organizations all over North
America to host these local shredding events to raise
awareness about consumer fraud and to promote privacy
protection.
"Shred-it® and Tony
Hawk both represent committed, passionate professionals at
the top of their 'shred' games," said Cory
White, executive vice president and chief commercial officer
at Stericycle. "We are thrilled to partner our Shred-it®
brand with Tony's brand. As shredding pros, albeit very different
types, the sponsorship is a natural fit and way to engage with
residential and business customers while also highlighting the
important issue of protecting personal information."
"I'm excited to partner with the pros at Shred-it®,"
said Tony Hawk. "I've been safely
shredding skate ramps for years, but when it comes to safely
shredding personal information, I'm a total amateur. By teaming up
with Shred-it®, we're helping to raise awareness about
the importance of physical data destruction to help protect against
identify theft."
Tony Hawk is a legendary
skateboarder, entrepreneur and founder of The Skatepark Project. He
became a pro skateboarder at the age of 14, and, by 16, was
considered the best competitive skateboarder on Earth. A World
Champion for 12 years in a row, he continues to skate demos,
exhibitions and competitions internationally and remains the most
recognized action sports figure in the world.
As data protection requirements and information security best
practices continue to evolve, Shred-it® works with
businesses and communities to protect what matters. In 2022 alone,
Shred-it® securely shredded and recycled 1 billion
pounds of paper — safeguarding both confidential information and
the environment. To learn more about Shred-it®, visit
shred-it.com. To learn more about Tony
Hawk's Vert Alert event, visit thvertalert.com.
About Shred-it®
Shred-it® is an information security service provided
by Stericycle, Inc. (Nasdaq: SRCL). Shred-it's leading information
destruction solutions ensure the security and integrity of private
and confidential information, protecting global, national and local
businesses across 12 countries worldwide. For more information,
please visit www.shredit.com.
About Tony Hawk Inc.
After more than 30 years of building a global brand ranging from
apparel, toys, events, endorsements, social media, film production,
and one of the most successful video game franchises ever,
legendary pro-skateboarder Tony Hawk
remains one of the most popular athletes in the world. Hawk's
foundation, The Skatepark Project, helps finance public skateparks
in underserved communities across the USA and other parts of the world. And he still
skates regularly.
Media Contact:
Stericycle, Inc
Media Relations
media@stericycle.com
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SOURCE Shred-it