With an advanced 12MP Center Stage camera, Thunderbolt 5 on M4
Pro and M4 Max models, and an all-new nano-texture display option,
MacBook Pro gets even more capable and even more pro
Apple® today unveiled the new MacBook Pro®, powered by the M4
family of chips — M4, M4 Pro, and M4 Max — delivering much faster
performance and enhanced capabilities. The new MacBook Pro is built
for Apple Intelligence™, the personal intelligence system that
transforms how users work, communicate, and express themselves,
while protecting their privacy. Now available in space black and
silver finishes, the 14-inch MacBook Pro includes the blazing-fast
performance of M4 and three Thunderbolt 4 ports, starting with 16GB
of memory, all at just $1,599. The 14- and 16-inch models with M4
Pro and M4 Max offer Thunderbolt 5 for faster transfer speeds and
advanced connectivity. All models include a Liquid Retina XDR®
display that gets even better with an all-new nano-texture display
option and up to 1000 nits of brightness for SDR content, an
advanced 12MP Center Stage® camera, along with up to 24 hours of
battery life, the longest ever in a Mac®.1 The new MacBook Pro is
available to pre-order today, with availability beginning November
8.
This press release features multimedia. View
the full release here:
https://www.businesswire.com/news/home/20241030913380/en/
Supercharged by Apple Intelligence, even
more powerful Apple silicon with the M4 family of chips, and new
capabilities, MacBook Pro accelerates pro workloads like never
before. (Photo: Business Wire)
“MacBook Pro is an incredibly powerful tool that millions of
people use to do their life’s best work, and today we’re making it
even better,” said John Ternus, Apple’s senior vice president of
Hardware Engineering. “With the powerful M4 family of chips, and
packed with pro features like Thunderbolt 5, an advanced 12MP
Center Stage camera, an all-new nano-texture display option, and
Apple Intelligence, the new MacBook Pro continues to be, by far,
the world’s best pro laptop.”
Supercharged by the M4 Family of Chips
Built using second-generation 3-nanometer technology, the M4
family is the most advanced lineup of chips for a personal
computer. The M4 family features phenomenal single-threaded CPU
performance with the world’s fastest CPU core,2 along with
outstanding multithreaded CPU performance for the most demanding
workloads. Combined with machine learning accelerators in the CPU,
an advanced GPU, and a faster and more efficient Neural Engine,
Apple silicon is built from the ground up to deliver incredible
performance for AI. Together with faster unified memory, each chip
also includes increased memory bandwidth, so large language models
(LLMs) and other large projects run smoothly and on device.
Additionally, the industry-leading performance per watt of the M4
family means that users get up to 24 hours of battery life, raising
the bar of what users can do on a single charge.
New 14-inch MacBook Pro with M4
The 14-inch MacBook Pro with M4 is the ideal choice for
entrepreneurs, students, creators, or anyone doing what they love.
Featuring a more powerful 10-core CPU, with four performance cores
and six efficiency cores, and a faster 10-core GPU with Apple’s
most advanced graphics architecture, the new MacBook Pro starts
with 16GB of faster unified memory with support for up to 32GB,
along with 120GB/s of memory bandwidth. With M4, MacBook Pro is up
to 1.8x faster than the 13-inch MacBook Pro with M1 for tasks like
editing gigapixel photos, and even more demanding workloads like
rendering complex scenes in Blender are up to 3.4x faster.1 With a
Neural Engine that’s over 3x more powerful than in M1, it’s great
for features in Apple Intelligence and other AI workloads. The M4
model also supports two high-resolution external displays in
addition to the built-in display, and now features three
Thunderbolt 4 ports so users can connect all their peripherals.
MacBook Pro with M4 delivers:1
- Up to 7x faster image processing in Affinity Photo when
compared to the 13-inch MacBook Pro with Core i7, and up to 1.8x
faster when compared to the 13-inch MacBook Pro with M1.
- Up to 10.9x faster 3D rendering in Blender when compared to the
13-inch MacBook Pro with Core i7, and up to 3.4x faster when
compared to the 13-inch MacBook Pro with M1.
- Up to 9.8x faster scene edit detection in Adobe Premiere Pro
when compared to the 13-inch MacBook Pro with Core i7, and up to
1.7x faster when compared to the 13-inch MacBook Pro with M1.
MacBook Pro with M4 Pro: A Pro Powerhouse
For researchers, developers, engineers, creative pros, or anyone
that needs even faster performance for more demanding workflows,
MacBook Pro with M4 Pro offers a tremendous performance boost. M4
Pro features a powerful 14-core CPU with 10 performance cores and
four efficiency cores for a jump in multicore performance, along
with up to a 20-core GPU that is twice as powerful as M4. With M4
Pro, the new MacBook Pro gets a massive 75 percent increase in
memory bandwidth over the prior generation — double that of any AI
PC chip.3 The new MacBook Pro with M4 Pro is up to 3x faster than
models with M1 Pro, speeding up workflows like geo mapping,
structural engineering, and data modeling.1
MacBook Pro with M4 Pro offers:1
- Up to 4x faster scene rendering performance with Maxon Redshift
when compared to the 16-inch MacBook Pro with Core i9, and up to 3x
faster when compared to the 16-inch MacBook Pro with M1 Pro.
- Up to 5x faster simulation of dynamical systems in MathWorks
MATLAB when compared to the 16-inch MacBook Pro with Core i9, and
up to 2.2x faster when compared to the 16-inch MacBook Pro with M1
Pro.
- Up to 23.8x faster basecalling for DNA sequencing in Oxford
Nanopore MinKNOW when compared to the 16-inch MacBook Pro with Core
i9, and up to 1.8x faster when compared to the 16-inch MacBook Pro
with M1 Pro.
MacBook Pro with M4 Max: The Ultimate in Pro
Performance
Designed for pros like data scientists, 3D artists, and
composers who constantly push workflows to the limit, MacBook Pro
with M4 Max empowers users to work on projects that were previously
only imaginable on a desktop. M4 Max brings up to a 16-core CPU, up
to a 40-core GPU, over half a terabyte per second of unified memory
bandwidth, and a Neural Engine that is over 3x faster than M1 Max,
allowing on-device AI models to run faster than ever. With M4 Max,
MacBook Pro delivers up to 3.5x the performance of M1 Max, ripping
through heavy creative workloads like visual effects, 3D animation,
and film scoring.1 It also supports up to 128GB of unified memory,
so developers can easily interact with LLMs that have nearly 200
billion parameters. And with the powerful Media Engine in M4 Max,
which features two ProRes® accelerators, MacBook Pro performance is
amazing even when taking 4K120 fps ProRes video captured with the
new iPhone® 16 Pro and editing it in Final Cut Pro®.
MacBook Pro with M4 Max enables:1
- Up to 7.8x faster scene rendering performance with Maxon
Redshift when compared to the 16-inch MacBook Pro with Intel Core
i9, and up to 3.5x faster when compared to the 16-inch MacBook Pro
with M1 Max.
- Up to 4.6x faster build performance when compiling code in
Xcode® when compared to the 16-inch MacBook Pro with Intel Core i9,
and up to 2.2x faster when compared to the 16-inch MacBook Pro with
M1 Max.
- Up to 30.8x faster video processing performance in Topaz Video
AI when compared to the 16-inch MacBook Pro with Intel Core i9, and
up to 1.6x faster when compared to the 16-inch MacBook Pro with M1
Max.
Industry-Leading Liquid XDR Display Gets Even Better
The new MacBook Pro introduces an all-new nano-texture display
option that dramatically reduces glare and distractions from
reflections. In bright lighting conditions, the new MacBook Pro can
now show SDR content at up to 1000 nits and still displays HDR
content at up to 1600 nits of peak brightness. All together, it’s a
game-changing experience for users working outdoors.
New 12MP Center Stage Camera
MacBook Pro includes a new 12MP Center Stage camera that
delivers enhanced video quality in challenging lighting conditions.
Video calls are even more engaging with Center Stage, which
automatically keeps users centered in the frame as they move
around. The new camera also supports Desk View, which adds a whole
new dimension to video calls. And with studio-quality mics and a
phenomenal six-speaker sound system with support for Spatial Audio,
MacBook Pro delivers an incredibly immersive audio experience
whether users are listening to music or watching a movie in Dolby
Atmos.
Thunderbolt 5 Comes to the Mac
MacBook Pro with M4 Pro and M4 Max features Thunderbolt 5 ports
that more than double transfer speeds up to 120 Gb/s, enabling
faster external storage, expansion chassis, and powerful docking
and hub solutions. For example, by connecting just a single cable,
pros like music producers can now light up their entire studio. All
MacBook Pro models feature an HDMI port that supports up to 8K
resolution, a SDXC card slot, a MagSafe® 3 port for charging, and a
headphone jack, along with support for Wi-Fi 6E and Bluetooth
5.3.
A New Era with Apple Intelligence on the Mac
Apple Intelligence ushers in a new era for the Mac, bringing
personal intelligence to the personal computer. Combining powerful
generative models with industry-first privacy protections, Apple
Intelligence harnesses the power of Apple silicon and the Neural
Engine to unlock new ways for users to work, communicate, and
express themselves on Mac. It is available in U.S. English with
macOS® Sequoia 15.1. With systemwide Writing Tools, users can
refine their words by rewriting, proofreading, and summarizing text
nearly everywhere they write. With the newly redesigned Siri®,
users can move fluidly between spoken and typed requests to
accelerate tasks throughout their day, and Siri can answer
thousands of questions about Mac and other Apple products. New
Apple Intelligence features will be available in December, with
additional capabilities rolling out in the coming months. Image
Playground gives users a new way to create fun original images, and
Genmoji™ allows them to create custom emoji in seconds. Siri will
become even more capable, with the ability to take actions across
the system and draw on a user’s personal context to deliver
intelligence that is tailored to them. In December, ChatGPT will be
integrated into Siri and Writing Tools, allowing users to access
its expertise without needing to jump between tools.
Apple Intelligence does all this while protecting users’ privacy
at every step. At its core is on-device processing, and for more
complex tasks, Private Cloud Compute gives users access to Apple’s
even larger, server-based models and offers groundbreaking
protections for personal information. In addition, users can access
ChatGPT for free without creating an account, and privacy
protections are built in — their IP addresses are obscured and
OpenAI won’t store requests. For those who choose to connect their
account, OpenAI’s data-use policies apply.
An Unrivaled Experience with macOS Sequoia
macOS Sequoia completes the new MacBook Pro experience with a
host of exciting features, including iPhone Mirroring, allowing
users to wirelessly interact with their iPhone, its apps, and
notifications directly from their Mac.4 Safari®, the world’s
fastest browser,5 now offers Highlights, which quickly pulls up
relevant information from a site; a smarter, redesigned Reader with
a table of contents and high-level summary; and a new Video Viewer
to watch videos without distractions. With Distraction Control,
users can hide items on a webpage that they may find disruptive to
their browsing. Gaming gets even more immersive with features like
Personalized Spatial Audio and improvements to Game Mode, along
with a breadth of exciting titles, including the upcoming
Assassin’s Creed Shadows. Easier window tiling means users can stay
organized with a windows layout that works best for them. The
all-new Passwords app gives convenient access to passwords,
passkeys, and other credentials, all stored in one place. And users
can apply new beautiful built-in backgrounds for video calls, which
include a variety of color gradients and system wallpapers, or
upload their own photos.
The Perfect Time to Upgrade or Switch to a Mac
Upgraders will get monumental improvements over Intel-based
MacBook Pro models, including the amazing features of Apple
Intelligence. When compared to an Intel-based MacBook Pro, the new
MacBook Pro provides nearly 10x faster performance for AI-based
workloads,1 and for graphics-intensive workloads, users get up to
20x faster performance.6 With battery life on the new MacBook Pro
now up to 24 hours, upgraders will also experience up to 14
additional hours. And with the Liquid Retina XDR display, a new
12MP Center Stage camera, an immersive six-speaker sound system,
the unrivaled experience of macOS Sequoia, and more, there’s never
been a better time to upgrade or switch to MacBook Pro.
MacBook Air: The World’s Most Popular Laptop Now Starts at
16GB
MacBook Air® is the world’s most popular laptop, and with Apple
Intelligence, it’s even better. Now, models with M2 and M3 double
the starting memory to 16GB, while keeping the starting price at
just $999 — a terrific value for the world’s best-selling
laptop.
Better for the Environment
The new MacBook Pro is built to last and incredibly durable,
created from a custom alloy that uses 100 percent recycled aluminum
in the enclosure. It also uses 100 percent recycled rare earth
elements in all magnets, and 100 percent recycled tin soldering,
gold plating, and copper in multiple printed circuit boards. The
packaging for the 14-inch MacBook Pro is now entirely fiber-based,
joining the 16-inch MacBook Pro and bringing Apple closer to its
goal to remove plastic from its packaging by 2025.
Today, Apple is carbon neutral for global corporate operations
and, as part of its ambitious Apple 2030 goal, plans to be carbon
neutral across its entire carbon footprint by the end of this
decade.
Pricing and Availability
- Customers can pre-order the new MacBook Pro starting today,
October 30, on apple.com/store and in the Apple Store app in 28
countries and regions, including the U.S. It will begin arriving to
customers, and will be in Apple Store® locations and Apple
Authorized Resellers, beginning Friday, November 8.
- The 14-inch MacBook Pro with M4 starts at $1,599 (U.S.) and
$1,499 (U.S.) for education; the 14‑inch MacBook Pro with M4 Pro
starts at $1,999 (U.S.) and $1,849 (U.S.) for education; and the
16‑inch MacBook Pro starts at $2,499 (U.S.) and $2,299 (U.S.) for
education. All models are available in space black and silver.
- Additional technical specifications, including the nano-texture
display and configure-to-order options, are available at
apple.com/mac.
- MacBook Air with M2 and M3 comes standard with 16GB of unified
memory, and is available in midnight, starlight, silver, and space
gray, starting at $999 (U.S.) and $899 (U.S.) for education.
- New accessories with USB-C — including Magic Keyboard® ($99
U.S.), Magic Keyboard with Touch ID® ($149 U.S.), Magic Keyboard
with Touch ID and Numeric Keypad ($179 U.S.), Magic Trackpad® ($129
U.S.), Magic Mouse® ($79 U.S.), and Thunderbolt 5 Pro Cable ($69) —
are available at apple.com/store.
- Apple Intelligence is available now as a free software update
for Mac with M1 and later, and can be accessed in most regions
around the world when the device and Siri language are set to U.S.
English. The first set of features is in beta and available with
macOS Sequoia 15.1, with more features rolling out in the months to
come.
- Apple Intelligence is quickly adding support for more
languages. In December, Apple Intelligence will add support for
localized English in Australia, Canada, Ireland, New Zealand, South
Africa, and the U.K., and in April, a software update will deliver
expanded language support, with more coming throughout the year.
Chinese, English (India), English (Singapore), French, German,
Italian, Japanese, Korean, Portuguese, Spanish, Vietnamese, and
other languages will be supported.
- With Apple Trade In®, customers can trade in their current
computer and get credit toward a new Mac. Customers can visit
apple.com/shop/trade-in to see what their device is worth.
- AppleCare+® for Mac provides unparalleled service and support.
This includes unlimited incidents of accidental damage, battery
service coverage, and 24/7 support from the people who know Mac
best.
- Every customer who buys directly from Apple Retail gets access
to Personal Setup. In these guided online sessions, a Specialist
can walk them through setup, or focus on features that help them
make the most of their new device. Customers can also learn more
about getting started with their new device with a Today at Apple
session at their nearest Apple Store.
Apple revolutionized personal technology with the introduction
of the Macintosh in 1984. Today, Apple leads the world in
innovation with iPhone, iPad, Mac, AirPods, Apple Watch, and Apple
Vision Pro. Apple’s six software platforms — iOS, iPadOS, macOS,
watchOS, visionOS, and tvOS — provide seamless experiences across
all Apple devices and empower people with breakthrough services
including the App Store, Apple Music, Apple Pay, iCloud, and Apple
TV+. Apple’s more than 150,000 employees are dedicated to making
the best products on earth and to leaving the world better than we
found it.
Footnotes 1 Testing was conducted by Apple from August
through October 2024. Battery life varies by use and configuration.
See apple.com/macbook-pro for more information. 2 Testing was
conducted by Apple in October 2024 using shipping competitive
systems and select industry-standard benchmarks. 3 Based on
published technical specifications of shipping competitive chips as
of October 2024. 4 Available on Mac computers with Apple silicon
and Intel-based Mac computers with a T2 Security Chip. Requires
that the user’s iPhone and Mac are signed in with the same Apple
Account using two-factor authentication, their iPhone and Mac are
near each other and have Bluetooth and Wi-Fi turned on, and their
Mac is not using AirPlay or Sidecar. Some iPhone features (e.g.,
camera and microphone) are not compatible with iPhone Mirroring. 5
Testing was conducted by Apple in August 2024. See apple.com/safari
for more information. 6 Results are compared to previous-generation
1.7GHz quad-core Intel Core i7-based 13-inch MacBook Pro systems
with Intel Iris Plus Graphics 645, 16GB of RAM, and 2TB SSD.
NOTE TO EDITORS: For additional information visit Apple Newsroom
(www.apple.com/newsroom), or email Apple’s Media Helpline at
media.help@apple.com.
© 2024 Apple Inc. All rights reserved. Apple, the Apple logo,
MacBook Pro, Apple Intelligence, Liquid Retina XDR, Center Stage,
Mac, ProRes, iPhone, Final Cut Pro, Xcode, MagSafe, macOS, Siri,
Genmoji, Safari, MacBook Air, Apple Store, Magic Keyboard, Touch
ID, Magic Trackpad, Magic Mouse, Apple Trade In and AppleCare+ are
trademarks of Apple. Other company and product names may be
trademarks of their respective owners.
View source
version on businesswire.com: https://www.businesswire.com/news/home/20241030913380/en/
Press Contacts:
Michelle Del Rio Apple mr_delrio@apple.com
Starlayne Meza Apple starlayne_meza@apple.com
Apple (NASDAQ:AAPL)
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