RNS No 8876a
FITNESS FIRST PLC
12 October 1999


FITNESS FIRST - (the "Company")

CURRENT TRADING 

The Company reports that current trading remains strong in both the UK and
Germany.  At the time of the #40.0 million fundraising in June 1999, when
there were 40 clubs in operation, it was expected that there would be 47 clubs
open in the UK by the end of October 1999.  Fitness First is pleased to
announce that as a result of the accelerated opening programme, 60 clubs will
now be open by the end of January 2000.  This compares with 33 clubs being
open at 31 January 1999, (an 80 per cent. increase).

A similar pattern has emerged in Germany where it is expected that 20 clubs
will be open by the end of January 2000 as compared to 9 in January 1999.

Membership in the UK has now moved through 100,000 and, when added to the
25,000 members in Germany, gives Fitness First a total membership in excess of
125,000.

Fitness First remains optimistic about the outlook for the business and looks
forward with confidence to strong future growth in membership and trading.

EXERCISE OF SHARE OPTIONS

Fitness First also announces the issue of 155,000 new Ordinary Shares as a
result of the exercise of shares issuable under the terms of the Company's
approved share option scheme.  Of these new Ordinary Shares, the option
holders concerned have sold 110,750 in the market with the remainder being
retained.

As part of this exercise, Sean Phillips, (Operations Director), exercised
options over 55,000 new ordinary shares at 80p per share and sold 45,000 of
those shares exercised at 640p per share.  Sean Phillips' currently holds
10,000 ordinary shares and retains options over a further 145,000 ordinary
shares.

It is expected that the 155,000 shares issued as a result of the exercise of
options will be admitted to the Official List of the London Stock Exchange on
12 October 1999.

DIRECTORS DEALINGS

In conjunction with the exercise and placing of shares under the share option
scheme, referred to above, Christopher Pearce (Chairman) and Michael Balfour
(Managing Director) have sold 500,000 and 700,000 Ordinary Shares respectively
at 640p per share.  Following this transaction Messrs Pearce and Balfour
retain 3,500,000 ordinary shares (8.3 per cent.) and 3,300,000 ordinary shares
(7.8 per cent.) respectively of the issued share capital of the Company and it
is not their intention to dispose of further ordinary shares for the
foreseeable future.

A total of 1,310,750 ordinary shares  relating to the above transactions have
been placed in the market with institutional shareholders.

For further information please contact :-

Christopher Pearce                                01932 865065 
Michael Balfour                                   01202 390444                
    
Richard Barton,  Gavin Anderson                   0171 457 2345

END

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