SEEEN PLC Contract Wins (5559H)
07 4월 2022 - 3:01PM
UK Regulatory
TIDMSEEN
RNS Number : 5559H
SEEEN PLC
07 April 2022
SEEEN plc
("SEEEN" or the "Company")
Contract Wins
SEEEN plc (AIM: SEEEN), the video optimisation platform company
offering proprietary technology products and services to help
creators, brands and publishers drive value from their video
assets, is pleased to provide an update on three further customer
wins to close the first quarter. These customer wins in key
vertical markets build on previous customer wins in 4Q 2021 and
further underscore the demand for SEEEN's video momentization
technology and YouTube optimisation services that are provided
through its MultiChannel Network ("MCN").
CreatorSuite customer wins
-- A7FL Sports League: A7FL, founded in 2014, is a US sports
league designed to create an alternative to the National Football
League ("NFL"). SEEEN has signed a commercial agreement to drive
all videos from the start of its new season on A7FL's website using
CreatorSuite as well as access to SEEEN's YouTube optimisation
services as part of its MCN. A7FL's season has recently started and
SEEEN's services are expected to both drive increased viewership of
A7FL on its own website and social media as it seeks to engage a
younger fan base. A7FL also seeks to increase engagement and
monetisation from key moments within its video content. The A7FL
customer win builds on the success of SEEEN's work with Sumitomo
for the last Rugby World Cup and own auto racing videos from the
Group's MCN network.
-- UK Financial Markets Publisher: SEEEN is also pleased to
announce a new customer for CreatorSuite to drive all videos on the
website of a UK based financial markets publisher. The publisher
intends to use SEEEN's CreatorSuite technology to increase the
number of videos viewed by the publisher's approximately 1 million
monthly viewers, as well as enhancing advertising and subscription
opportunities from these videos. This customer win builds on
SEEEN's previous wins with publishers and, more specifically, the
financial markets publisher win announced in 4Q 2021.
YouTube Optimisation and Building SEEEN's MCN
The Company has also signed up a leading US web publisher to
join the Group's MCN. The MCN has a critical mass of approximately
10,000 creators and over 10 billion video views per annum. The
Company will leverage its expertise and provide direct consulting
services in relation to the customer's YouTube content types and
schedule. As part of this contract, the customer will benefit from
two of SEEEN's technology products, CreatorSuite and
Dialog-To-Clip. CreatorSuite allows for easier creation of re-mixed
videos from existing content and Dialog-To-Clip creates significant
efficiencies in creating YouTube Shorts from key phrases. This win
highlights the Company's solution for publishers to enhance their
YouTube presence via new videos and YouTube Shorts using SEEEN's
proprietary technology.
Akiko Mikumo, Interim Co-CEO commented: "The commercial momentum
for CreatorSuite, highlighted in our recent trading update,
continues and we have demonstrated we are also able to cross-sell
our YouTube MCN and optimisation services to many of these
customers. We have identified specific vertical markets, including
sports and financial services, where CreatorSuite can provide
audience growth and enhanced monetisation benefits for video
owners."
David Anton, Interim Co-CEO added: "Content providers and the
advertising industry have been looking for a fresh set of solutions
to market short form video content. We look forward to securing
further contracts in these verticals, as well as leveraging our
recently announced strategic partnership with Kinetiq to drive
larger deals with multi-national clients. Everywhere customers are
looking for technology solutions to better monetize their marketing
spend."
SEEEN
Patrick DeSouza, Chairman Tel: +44 (0)7775
701 838
A kiko Mikumo, Co-CEO
David Anton, Co-CEO
Adrian Hargrave, CFO
Panmure Gordon Tel: +44 (0)20 7886
(Financial Adviser, Nominated Adviser & 2500
Joint Broker)
Alina Vaskina / Harriette Johnson (Corporate
Advisory)
Rupert Dearden (Corporate Broking)
Dowgate Capital (Joint Broker) Tel: +44 (0)20 3903
7721
Stephen Norcross
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END
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April 07, 2022 02:01 ET (06:01 GMT)
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