DP Poland
PLC
("DP
Poland", the "Company" or the "Group")
Full Year unaudited Trading
Update for 2024
DP Poland PLC, the operator of
Domino's Pizza stores and restaurants across Poland and Croatia,
provides the following trading update for Q4 and the full year
ended 31 December 2024.
DP Poland's Chief Executive
Officer, Nils Gornall, said:
"2024 has been another year of outstanding growth for
DP Poland, reflecting our continued focus on execution and
operational excellence. Despite a challenging macroeconomic
environment and a high comparative base from a record 2023, we
sustained strong sales growth while accelerating the rollout of new
stores and expanding our franchising efforts.
In Poland, our operations achieved a
third consecutive year of double-digit like-for-like (LFL) system
sales growth, rising by 17.9%, driven
by rising order
volumes and new customer acquisition. We have
sharpened our
pricing strategy, enhanced customer value and achieved
record-breaking levels in both sales and orders in the fourth
quarter, positioning us well for sustained performance in
2025.
2024 saw the Group achieve consistent
pre-IFRS16 EBITDA profitability in Poland for the first time,
reflecting our disciplined cost management and focus on
profitability. With an expanded and optimised store network, the initiation of a
franchising model, and a debt-free balance sheet, we are confident
in our ability to capitalise on the opportunities
ahead."
Operational and Financial
Highlights
· The
Group expects to report System Sales of £55.4m for FY 2024, driven
by strong customer acquisition in both Poland and
Croatia.
· Poland
Performance:
o Total System Sales grew by 15.9% YoY, with Q4 growth of
8.2%.
o LFL
System Sales increased 17.9% YoY, with delivery LFL sales up
20.1%.
o Average Weekly Order Count (AWOC) reached 827 for FY 2024, a
13.2% increase YoY.
o 12 stores were opened (eight new
locations, four relocations), with 4 underperforming locations
closed during the year. 4 additional stores which were due to be
opened in Q4 2024 were delayed with 3 of these to be opened in
January 2025. The year ended with 113 stores in Poland.
· Croatia
Performance:
o Total System Sales increased by 40.2% YoY.
o LFL
System Sales rose by 6.0% YoY, with AWOC remaining stable at over
1,200 for FY 2024.
· Pre-IFRS 16 EBITDA for FY24 is expected to be c. £1.2m (2023:
£0.0m) and post-IFRS16 EBITDA is expected to be £4.8m (2023:
£3.5m). This is a significant improvement on the prior year,
however, in H2 2024 profitability was
impacted by the growing pressure on food (mainly cheese) and labour
costs (in anticipation of the national minimal salary increase of
8.5% which applies from Jan 1 2025).
· Cash
at bank as at 31 December 2024 was £13.4m. The company repaid the outstanding debt to Malaccan in
December 2024 and is currently debt-free.
· Pressures on energy,
rent and utilities costs eased in H2 2024 and inflation in Poland
has declined to 3.9% by year-end. Revised pricing strategies have
been introduced to the market in Q4 2024, keeping the Company's
positioning unchanged versus competition and have proven effective
in sustaining customer satisfaction while supporting
profitability.
Strategic and Operational
Progress
· Franchise
Transition: Initiated franchising
model expansion in Poland, with the transfer of 5 stores to new
franchise partners in 2024. Plans are in place to accelerate
franchise expansion, the output of which are expected to be seen
later in 2025.
· Operational
Efficiencies: Cost optimization
initiatives, including fleet electrification, commissary upgrades,
and supply chain improvements, have delivered material
savings.
· Customer Value
Proposition: Despite price
adjustments, customer satisfaction ratings remained strong,
validating the quality and speed of service
improvements.
· Competition:
In Q4 2024, the main players in the Polish Quick
Service Restaurant business strengthened their promotional actions
offering hot deals, which hindered volume growth for the Company in
the quarter.
Trading Update 2024
Poland
PLNm
|
Q1 2024
|
Q2 2024
|
Q3 2024
|
Q4 2024
|
FY 2024
|
|
PLNm
|
% YoY
change
|
PLNm
|
% YoY
change
|
PLNm
|
% YoY
change
|
PLNm
|
% YoY
change
|
PLNm
|
% YoY
change
|
Total System
sales1
|
62,2
|
17,3%
|
68,0
|
23,7%
|
63,7
|
15,8%
|
70,9
|
8,2%
|
264,8
|
15,9%
|
|
|
|
|
|
|
|
|
|
|
|
LFL System
sales2
|
60,8
|
17,9%
|
66,7
|
26,5%
|
61,2
|
21,0%
|
65,8
|
7,8%
|
254,4
|
17,9%
|
Non-delivery
|
19,0
|
17,7%
|
21,3
|
20,3%
|
20,0
|
10,4%
|
18,6
|
5,0%
|
79,0
|
13,2%
|
Delivery
|
41,8
|
18,0%
|
45,4
|
29,6%
|
41,1
|
26,9%
|
47,2
|
9,0%
|
175,5
|
20,1%
|
1 System Sales and System
orders - total retail sales or orders including sales or orders
from corporate and sub-franchised stores,
unaudited.
2 Like-for-like System Sales
growth in Polish Złoty, matching trading periods for the same
stores or orders growth in units, matching trading periods for the
same stores, unaudited.
Croatia
EURm
|
Q1 2024
|
Q2 2024
|
Q3 2024
|
Q4 2024
|
FY 2024
|
|
EURm
|
% YoY
change
|
EURm
|
% YoY
change
|
EURm
|
% YoY
change
|
EURm
|
% YoY
change
|
EURm
|
% YoY
change
|
Total System
sales1
|
0,9
|
74,1%
|
0,9
|
72,7%
|
0,9
|
51,0%
|
1,0
|
3,6%
|
3,7
|
42,4%
|
LFL System
sales2
|
0,5
|
8,8%
|
0,6
|
9,8%
|
0,6
|
4,4%
|
0,9
|
3,1%
|
2,7
|
6,0%
|
1 System Sales and System
orders - total retail sales or orders including sales or orders
from corporate stores, unaudited.
2 Like-for-like System Sales
growth in Euro, matching trading periods for the same stores or
orders growth in units, matching trading periods for the same
stores, unaudited.
Outlook
DP Poland enters 2025 with a clear
strategy and expects continued LFL and system sales growth,
supported by organic store openings (expected minimum of 15),
expansion of our franchise partner network, and strategic price
adjustments to mitigate labour cost inflation and food cost
pressures.
We remain focused on delivering
high-quality, value-for-money pizza with quick delivery times,
supported by a highly motivated and capable team. With a
strengthened financial position and a streamlined operational base,
the business is well-positioned for further success.
The person responsible for arranging the release of
this announcement on behalf of the Company is Nils Gornall,
CEO.
Enquiries:
DP
Poland plc
Nils Gornall, CEO
Tel: +44 (0) 20 3393 6954
Email:
ir@dppoland.com
Singer Capital Markets (Nominated Adviser and
Broker)
Shaun Dobson / Jen Boorer
Tel: +44 (0) 20 7496 3000
Notes for editors
About DP Poland plc
DP Poland has the exclusive right to develop, operate
and sub-franchise Domino's Pizza stores in Poland and Croatia. The
group operates 116 stores and restaurants throughout cities and
towns in Poland and Croatia.