Quebecor Media Announces Appointment of Isabelle Dessureault as Vice President, Public Affairs
08 11월 2008 - 2:40AM
Marketwired
Editors Note: A photo for this release will be available on the
Canadian Press picture wire via Marketwire.
Pierre Karl Peladeau, President and Chief Executive Officer of
Quebecor Inc., announced today the appointment of Isabelle
Dessureault to the position of Vice President, Public Affairs,
Quebecor Media Inc. Ms. Dessureault will be responsible for
internal and external communications, institutional and regulatory
affairs, and Quebecor Media's brand image. She will also act as
spokesperson for the Company.
"Isabelle is a talented and creative leader, a seasoned manager
and communicator," said Pierre Karl Peladeau. "With her track
record and her vision of the challenges that lie ahead, we know she
will make a significant contribution to implementation of our new
business model."
"I am very pleased to be offered the opportunity to play an
active role in the development and success of a company of this
stature," said Isabelle Dessureault. "Quebecor Media's leading role
as an economic driver and job creator in our society, and as a key
player in Quebec's cultural life, will be a constant motivation for
me. I am joining an organization that is at the juncture of all the
exciting changes and opportunities created by the advent of the new
digital universe."
Isabelle is a graduate of the Amsterdam School of Business and
Universite du Quebec a Montreal, and holds an MBA from Concordia
University. In 2005, after working a dozen years as a consultant,
including eight years with NATIONAL Public Relations, where she was
a partner in the Montreal office. Isabelle joined Videotron as
General Manager, Communications. In 2006, she was appointed to the
new position of Vice President with combined responsibility for
Videotron Corporate Affairs and the VOX television channel. Over
the next two years, Isabelle steered VOX through a major shift in
direction and repositioning. Under her leadership, VOX grew its
total audience by 7% and completed its migration to High
Definition.
Isabelle quickly made her mark at Videotron by successfully
overseeing the introduction of the company's cable telephone
service. As Vice President, she also launched many internal
communications initiatives designed to position Videotron as an
employer of choice.
Pierre Karl Peladeau is also pleased to announce the appointment
of J. Serge Sasseville to the position of Vice President, Corporate
and Institutional Affairs, of Quebecor Media Inc. After serving as
President, Music Division of Archambault Group for over a year,
Serge returned to the Quebecor Media head office in October 2007 as
Vice President, Corporate Affairs, Entertainment and Multimedia of
Quebecor Media. He will assume responsibility for Quebecor Media's
Regulatory Affairs Department and Institutional Affairs Department,
in addition to his current duties. Serge will report to Isabelle
Dessureault.
"Serge has been with Quebecor since 1987 and has served in many
capacities, both as a lawyer and a manager," noted Pierre Karl
Peladeau. "The expertise and in-depth knowledge of the Company
Serge has acquired over the years will serve the teams under his
responsibility well and help drive forward the development of
Quebecor Media."
Quebecor Media Inc. is a subsidiary of Quebecor Inc. (TSX:
QBR.A)(TSX: QBR.B), a communications company with operations in
North America, Europe and Asia. Quebecor Media owns operating
companies in numerous media-related businesses: Videotron Ltd., the
largest cable operator in Quebec and a major Internet Service
Provider and provider of telephone and business telecommunications
services; Sun Media Corporation, the largest publisher of
newspapers in Canada; TVA Group Inc., operator of the largest
French language over the air television network in Quebec, a number
of specialty channels, and the English language over the air
station Sun TV; Canoe Inc., operator of a network of English and
French language Internet properties in Canada; Nurun Inc., a major
interactive technologies and communications agency with offices in
Canada, the United States, Europe and Asia; magazine publisher TVA
Publishing Inc.; book publisher and distributor Quebecor Media Book
Group Inc.; Archambault Group Inc. and TVA Films, companies engaged
in the production, distribution and retailing of cultural products;
Le SuperClub Videotron ltee, a DVD and console game rental and
retail chain; and Quebecor MediaPages, publisher of print and
online directories.
MULTIMEDIA AVAILABLE:
http://media3.marketwire.com/em/3727
Contacts: QMI Public Affairs 514-380-4228
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