Northwest Airlines Launches Fully Redesigned nwa.com
01 8์ 2008 - 12:10AM
Business Wire
Northwest Airlines (NYSE: NWA) announced today the final phase of
its redesign of nwa.com, bringing customers an even more intuitive
website with personalized products and easy navigation. The
WorldPerks(R), check-in and booking sections of the site were
previously launched in the new design. Today's final launch caps an
18 month effort to build a design around customer needs and
convenience. "The redesign of nwa.com took into account customer
focus groups, feedback and our web tracking tools and analysis,"
said Al Lenza, Northwest Airlines' vice president of e-commerce.
"With our latest online enhancements, we are bringing our customers
an easier and more personalized way to manage their travel." The
new site utilizes a wider page layout consistent with standard
screen sizes, a simplified design with tabs to emphasize functions
customers use most and easier navigation for novice users.
Northwest customers can still manage their reservations, WorldPerks
accounts and travel itineraries, but the new site adds additional
flight search capabilities on the home page and a personalized "My
NWA Info" page so customers can see all of their Northwest
information in one place. Northwest maintains more than 10,000
pages on our worldwide sites serving customers in English,
Japanese, Traditional and Simplified Chinese, Korean, French and
Spanish languages. Launching in 1996, nwa.com underwent its first
major overhaul in 2003, becoming one of Northwest's primary
customer communication tools. For more information and answers to
frequently asked questions, visit
http://www.nwa.com/features/redesignfaq/. Northwest Airlines is one
of the world's largest airlines with hubs at Detroit,
Minneapolis/St. Paul, Memphis, Tokyo and Amsterdam. Northwest, with
its regional partners, operates approximately 2,400 daily
departures. Northwest is a member of SkyTeam, an airline alliance
that offers customers one of the world's most extensive global
networks. Northwest and its travel partners serve more than 1,000
cities in excess of 160 countries on six continents. Northwest
Airlines (NYSE: NWA) announced today the final phase of its
redesign of nwa.com, bringing customers an even more intuitive
website with personalized products and easy navigation. The
WorldPerks๏ฟฝ, check-in and booking sections of the site were
previously launched in the new design. Today๏ฟฝs final launch caps an
18 month effort to build a design around customer needs and
convenience. ๏ฟฝThe redesign of nwa.com took into account customer
focus groups, feedback and our web tracking tools and analysis,๏ฟฝ
said Al Lenza, Northwest Airlines๏ฟฝ vice president of e-commerce.
๏ฟฝWith our latest online enhancements, we are bringing our customers
an easier and more personalized way to manage their travel.๏ฟฝ The
new site utilizes a wider page layout consistent with standard
screen sizes, a simplified design with tabs to emphasize functions
customers use most and easier navigation for novice users.
Northwest customers can still manage their reservations, WorldPerks
accounts and travel itineraries, but the new site adds additional
flight search capabilities on the home page and a personalized ๏ฟฝMy
NWA Info๏ฟฝ page so customers can see all of their Northwest
information in one place. Northwest maintains more than 10,000
pages on our worldwide sites serving customers in English,
Japanese, Traditional and Simplified Chinese, Korean, French and
Spanish languages. Launching in 1996, nwa.com underwent its first
major overhaul in 2003, becoming one of Northwest๏ฟฝs primary
customer communication tools. For more information and answers to
frequently asked questions, visit
http://www.nwa.com/features/redesignfaq/. Northwest Airlines is one
of the world๏ฟฝs largest airlines with hubs at Detroit,
Minneapolis/St. Paul, Memphis, Tokyo and Amsterdam. Northwest, with
its๏ฟฝregional partners, operates approximately 2,400 daily
departures. Northwest is a member of SkyTeam, an airline alliance
that offers customers one of the world๏ฟฝs most extensive global
networks. Northwest and its travel partners serve more than 1,000
cities in excess of 160 countries on six continents.
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