Sensormatic Solutions and INEO Collaborate to Bring Immersive Advertising Experience to Next-Gen EAS Systems
13 1월 2025 - 11:00PM
Business Wire
- Brand will integrate INEO’s patented digital display technology
across suite of EAS exit systems to open new retail revenue
streams, enhance shopper experiences
- New pedestal technology will be on display at NRF’s 2025 Big
Show
Sensormatic Solutions, the leading global retail solutions
portfolio of Johnson Controls (NYSE: JCI), today announced a
strategic technology agreement that will bring together its
market-leading loss prevention solutions and INEO’s immersive
digital display technology. Sensormatic Solutions will begin
integrating INEO’s digital display technology into its storefront
EAS and RFID-based exit systems to help retailers enhance moments
of connection with consumers while helping to reduce shrink and
combat organized retail crime. This solution and more will be on
display at Sensormatic Solutions booth (#3523) at the 2025 NRF Big
Show.
“With the retail media network market growing rapidly, every
inch of space is a valuable opportunity to increase revenue through
ad sales or through personalized messages specific to a retailers’
shoppers,” said Tony D’Onofrio, president of Sensormatic Solutions.
“Integrating INEO’s screen and content technologies into our
leading EAS and RFID exit solutions will help ensure that our
retail customers have what they need to optimize loss prevention,
inventory management and customer communications — in a modern,
dynamic footprint that better capitalizes on prime advertising
space.”
INEO’s patented technology enable a store-as-a-media-business
model where Consumer Packaged Goods (CPG) brands can motivate
shopper engagement at key touchpoints in the customer journey. The
company’s signal-shielding technology helps ensure that EAS tags
don’t interfere with display performance or vice-versa, so stores
get the best of both worlds. Sensormatic Solutions systems
leveraging this technology will deliver enhanced:
- Shrink visibility. Never-before-seen item-level
analytics and insights will help retailers respond effectively to
loss events, reduce out-of-stocks, combat organized retail crime
(ORC) and enhance store operations.
- Retail media network functionality. Customer preferences
change quickly, and numerous factors can impact the efficacy of ads
and displays. Real-time syncing of content updates helps ensure
every message resonates with shoppers, can be adjusted to speak to
incoming and outgoing shoppers and aligns with the store’s
goals.
- EAS with video monitoring. Embedded cameras help loss
prevention teams when theft events occur, using the connected
system to pull video from the incident to enhance evidence
packages, protect merchandise and reduce shrink in a wide variety
of retail environments.
“INEO started with a simple mission: to elevate retail with
groundbreaking technology,” said Kyle Hall, CEO of INEO.
“Sensormatic Solutions has a legacy of pursuing that same goal, and
it’s at the center of our work together. Our digital display
technology paired with Sensormatic Solutions trusted loss
prevention portfolio and global reach will be a game-changer for
retailers seeking to make their storefronts more engaging while
driving profit.”
Sensormatic Solutions will introduce solutions featuring INEO’s
display technology later in 2025. NRF Big Show visitors can explore
a range of Sensormatic Solutions newest innovations at booth
#3523, Jan. 12-14, at the Javits Center in New York City. To
request a booth tour or a meeting with an account
manager, visit the Sensormatic Solutions scheduling page.
About Johnson Controls At Johnson Controls (NYSE:JCI), we
transform the environments where people live, work, learn and play.
As the global leader in smart, healthy and sustainable buildings,
our mission is to reimagine the performance of buildings to serve
people, places and the planet.
Building on a proud history of 140 years of innovation, we
deliver the blueprint of the future for industries such as
healthcare, schools, data centers, airports, stadiums,
manufacturing and beyond through OpenBlue, our comprehensive
digital offering.
Today, Johnson Controls offers the world’s largest portfolio of
building technology and software as well as service solutions from
some of the most trusted names in the industry.
Visit www.johnsoncontrols.com for more information and follow
@Johnson Controls on social platforms.
About Sensormatic Solutions Sensormatic Solutions, the
leading global retail solutions portfolio of Johnson Controls,
powers safe, secure and seamless retail experiences. For more than
50 years, the brand has been at the forefront of the industry’s
fast-moving technology adoption, redefining retail operations on a
global scale and turning insights into actions. Sensormatic
Solutions delivers an interconnected ecosystem of loss prevention,
inventory intelligence and traffic insight solutions, along with
our services and partners to enable retailers worldwide to innovate
and elevate with precision, connecting data-driven outcomes that
shape retail’s future. Please visit Sensormatic Solutions or follow
us on LinkedIn, X and our YouTube channel.
About INEO Tech Corp. INEO Tech Corp., through its wholly
owned subsidiary, INEO Solutions Inc., operates the INEO Media
Network, a digital advertising and analytics solution for
retailers, and INEO Retail Media, an advertising sales provider for
in-store retail media. INEO is headquartered in Surrey, Canada and
publicly traded on the TSX-Venture Exchange under the symbol “INEO”
and on the OTCQB under the symbol “INEOF”.
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version on businesswire.com: https://www.businesswire.com/news/home/20250113329771/en/
Media Contacts:
Jaclyn Messina Sensormatic Solutions by Johnson Controls Work:
+1-561-235-6458 jaclyn.messina@jci.com
Madison Southall Sensormatic Solutions by Johnson Controls Work:
+1 215 869 6452 madison.southall@jci.com
Grace Torrance Matter on behalf of Sensormatic Solutions Work:
+1-978-518-4504 jciretail@matternow.com
Johnson Controls (NYSE:JCI)
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Johnson Controls (NYSE:JCI)
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