Dell Retail Announces Comprehensive Solution to Help Retailers Move to the Cloud
14 1월 2013 - 10:00PM
Business Wire
Dell today unveiled Cloud Client Computing for Retail, its first
end-to-end cloud solution specifically designed to enable retailers
to seamlessly move to an in-store cloud environment.
The comprehensive offering addresses endpoint devices,
networking, security, virtualization, infrastructure, management
tools and services to help retailers realize cloud-related benefits
such as increased efficiency and cost savings in a Dell-designed
Cloud Client Computing solution that is customizable to each
retailer’s unique environment and needs. The solution allows
retailers to simplify store system hardware by hosting and managing
complex point-of-sale (POS) and inventory systems centrally in the
store or in the cloud. Dell can handle every aspect of the
transition, eliminating the time-consuming and costly process of
piecing together products and services from various vendors, as
many retailers do currently.
“Until now, most retailers have had to cobble together products
and services from multiple vendors in order to address cloud
solutions and virtualization in their store environment,” said Mike
Adams, retail industry practice lead at Dell. “As a result of our
recent acquisitions that include Wyse, SonicWALL and Quest, Dell is
able to provide an end-to-end solution that has been tested and
optimized for retail’s unique environment. Cloud Client Computing
for Retail delivers a reliable, cost-effective, end-to-end solution
that can allow access to any application from any device.”
According to Maintaining the Competitive Edge in the New Era of
Anywhere, Any Time Retail, a recent Dell Wyse white paper, “More
and more retail organizations are seeing the value of using a cloud
computing or virtualized environment to reduce operating expenses,
increase data security, and reduce power requirements… Until now,
however, retailers considering virtualization would have to omit
point-of-sale (POS) systems from the strategy as no major provider
offered a cloud or virtualization-ready POS system that can run
today’s advanced POS applications.”
This solution addresses retailers’ needs to make their IT
operations as efficient, agile and seamless as possible to remain
competitive. Dell’s own Retail Customer Advisory Council has
emphasized that retailers are scrambling for ways to keep up with
the changing retail environment. With smartphones in hand,
connected consumers have instant access to pricing and product
information, are able to tap their social networks for
recommendations and purchase from competitors on the sales floor.
Consumers expect a seamless experience across channels, to be
recognized and rewarded and to engage with store personnel that are
knowledgeable about products and offers.
With retailers facing these challenges related to mobility,
security, flexibility, support and cost, Dell’s cloud client
computing solution hits directly on the unique needs of the retail
market. Specifically, the solution can:
- allow retailers to access any
application or content from any device;
- increase device reliability while
decreasing cost;
- eliminate the risky need to store data
on endpoint devices, greatly increasing security;
- support a
test-once-deploy-to-many-devices model;
- allow retailers to seamlessly repurpose
endpoint devices for POS, kiosks, customer service or the back
office; and,
- allow for the quick replacement of
endpoints without the need for imaging or staging.
The new offering is made up of three modules:
1) Thin and mobile endpoints with and without POS
peripherals;
2) On premise desktop virtualization infrastructure; and,
3) Cloud based desktop virtualization infrastructure.
To provide retailers with a comprehensive virtualization
solution best suited to their business needs, the reference
architecture provides sizing guidance and configuration
recommendations based on rigorously tested and optimized:
- Dell PowerEdge servers;
- Dell PowerVault storage;
- Dell PowerConnect networking;
- Dell Wyse cloud clients, OptiPlex
desktops and Latitude tablets;
- Dell SonicWALL network security;
and,
- Support for virtualization software
from Citrix, Microsoft, VMware and Dell.
The solution is also tested and validated to work with the
leading retail POS applications and best of breed POS
peripherals.
Dell’s Cloud Client Computing portfolio includes the broadest
end-to-end Desktop Virtualization Solutions including on or
off-premise infrastructure, thin clients, software and services
that enable organizations to provide any user with access to any
application from any device, securely and efficiently. The
portfolio offers all the components from the datacenter to the
desktop, with both on-premise and hosted infrastructure solutions,
services and software as well as device management services from
the cloud.
This portfolio inclusive of Dell Wyse technology presents many
benefits to retailers, including the simplification of new store
set up. “We no longer need to send our technicians out to do the
initial set up of the stores,” said Dell Cloud Client Computing
customer Paul Dinoia, VP of IT at Bob’s Discount Furniture. “The
more Dell Wyse thin clients we have, the fewer devices we need to
touch; which helps us maintain the consistency and integrity of our
systems with existing staff, even though we’re supporting more
users…We really don’t need to do much with our Dell Wyse thin
clients. We can keep all software up to date easily.”
Availability
Dell Retail is currently accepting proof-of-concept requests for
the Cloud Client Computing for Retail solution.
The full solution will be released in three phases:
- March 4, 2013: POS, kiosk and
back office systems to be supported with on-premise or
retailer-hosted cloud infrastructure
- Summer 2013: Additional store
systems to be supported including digital signage and surveillance
hardware
- Fall 2013: Option available for
store systems to be supported by Dell-hosted cloud
infrastructure
Additional information:
- Dell Retail Solutions
- Dell Cloud Client Computing
- Direct2Dell
- #DellRetail on Twitter
About Dell
Dell Inc. (NASDAQ: DELL) listens to customers and delivers
innovative technology and services that give them the power to do
more. For more information, visit www.dell.com.
Dell, PowerEdge, PowerVault, PowerConnect, Dell SonicWALL, Dell
Quest and Dell Wyse OptiPlex and Latitude are trademarks of Dell
Inc. Dell disclaims any proprietary interest in the marks and names
of others.
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