Dell to Offer Expanded Services for Deployment, Development, Migration and Application Management of SAP HANA®

Dell Services today announced expanded services to better help customers design, build and operate the SAP HANA® platform from SAP AG. SAP HANA is an in-memory database solution that provides the infrastructure and foundation for multiple business applications, such as analytics and business intelligence. It enables organizations to make strategic decisions in real time by analyzing complex data to generate new business insights. Dell Services provides assessment, design, development, deployment and managed services for customers adopting SAP HANA, to further enable customers to realize the full potential of their investment.

Dell Services recently helped the University of Kentucky deploy SAP HANA and develop a Student Retention Analytics model for analyzing and predicting student graduation likelihood. It is designed to turn information into action by identifying students who show early signs of needing help and by highlighting their specific areas of concern. As a result, the university will now be able to deploy student self-service recommendation tools, review predicted graduation scores and preemptively recommend advisor sessions to students. This scoring model and analytics environment will allow the university to share the insights with key stakeholders, such as students and parents, via opt-in notification systems.

SAP HANA pulls operational information from virtually any data source into a single environment and instantly analyzes events and activities without affecting existing applications or systems.

SAP chose Dell Services as one of its technology partners for Dell’s ability to deliver solutions on a global scale. The combination of SAP HANA and Dell Services provides leading practices and deep industry expertise to help customers stay ahead of their competition with improved agility, increased application availability and real-time data updates.

In addition to existing offerings in support of SAP HANA, Dell Services will be providing:

24x7 managed services for SAP HANA
Configuration of SAP data replication services
Database migration services in support of migrating from SAP NetWeaver® Business Warehouse to SAP HANA
Application development services for SAP HANA, including data integration, data modeling, statistical modeling and performance dashboard/reporting design

Quotes

“We think in-memory analytics is a game-changing leap forward. Our initial efforts focus on improving our students’ graduation rates. With real-time data at our advisors’ fingertips and personalized, useful information in the hands of our students, we will be able to help students in their academic careers. We can encourage student engagement with the university in ways that were previously not possible. And this is just the beginning of our work,” said Vince Kellen, CIO of University of Kentucky.

“Dell’s work with SAP, as evidenced by the infrastructure being deployed at the University of Kentucky, is part of a larger strategy to provide practical solutions to the complex problems our customers face,” said Jan Uhrich, vice president, Dell Services. "Dell Services capabilities include end-to-end solutions to support SAP applications in order to help reduce IT costs at a time when organizations are challenged to make the most of every IT dollar.”

“SAP is committed to delivering its solutions in an open and flexible way to support customer success,” said Kevin Ichhpurani, senior vice president, Ecosystem and Channels, SAP. “Organizations implementing SAP HANA realize significant return on investment in terms of productivity and competitive knowledge. Dell’s cooperation with SAP in support of SAP HANA with its infrastructure and cloud solutions will benefit customers, helping them to transform their businesses, flexibly and affordably.”

About DELL

Dell Inc. (NASDAQ: DELL) listens to customers and delivers innovative technology and services that give them the power to do more. Dell Services provides people, processes and technology to help create, improve or support an efficient IT organization. Its 44,000 global team members provide consulting, infrastructure, support, applications and business processes to help organizations operate their IT more efficiently, proactively and securely. Learn more at www.dell.com.

SAP, SAP HANA, SAP NetWeaver and all SAP logos are trademarks or registered trademarks of SAP AG in Germany and in several other countries. All other product and service names mentioned are the trademarks of their respective companies.

SAP Forward-looking Statement

Any statements contained in this document that are not historical facts are forward-looking statements as defined in the U.S. Private Securities Litigation Reform Act of 1995. Words such as “anticipate,” “believe,” “estimate,” “expect,” “forecast,” “intend,” “may,” “plan,” “project,” “predict,” “should” and “will” and similar expressions as they relate to SAP are intended to identify such forward-looking statements. SAP undertakes no obligation to publicly update or revise any forward-looking statements. All forward-looking statements are subject to various risks and uncertainties that could cause actual results to differ materially from expectations The factors that could affect SAP's future financial results are discussed more fully in SAP's filings with the U.S. Securities and Exchange Commission ("SEC"), including SAP's most recent Annual Report on Form 20-F filed with the SEC. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of their dates.

Dell is a trademark of Dell Inc. Dell disclaims any proprietary interest in the marks and names of others.

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