Moving iMage Technologies and SNDBX Announce Strategic Partnership for Gaming and e-Sports
22 4월 2022 - 5:14AM
Business Wire
Moving iMage Technologies (NYSE American: MITQ) ("MiT"),
a leading digital cinema technology company, and SNDBX, a
leading promoter and manager of amateur gaming and e-Sports leagues
hosted in cinema auditoriums, today announced a strategic
partnership to bring the full theatre experience to the gaming and
e-Sports market.
“Our exclusive partnership with SNDBX allows MiT to expand its
market opportunity into e-Sports and competitive, amateur gaming
leagues,” said Frank Tees, vice president of technical sales
support at MiT. “Our custom-made, integrated mobile cart is the
only product available of this nature and will allow SNDBX to
quickly deploy competitive e-Sports technology in support of its
cinema strategy. By offering theater operators the opportunity to
monetize their excess auditorium capacity and increase concession
sales, SNDBX is providing a win-win value proposition.”
“Gaming has long been a passion of mine, and playing video games
on a thirty-five-foot screen is just amazing,” stated Rick Starr,
CEO of SNDBX and EVP of CW Theaters. “Local gamers will have a true
e-Sports experience every week in their favorite cinema. Our
partnership with MiT gives theater owners the technology and
integration confidence they deserve when entering into experiential
e-Sports, and SNDBX provides all the marketing, staffing and
operational support to win over the gamers in their
communities.”
MiT will serve as the official technology systems integrator for
SNDBX, creating custom-made portable gaming carts that integrate
PCs or gaming consoles, accessories, IP switches and other
proprietary MiT technologies that can be moved between auditoriums
within a cinema. Additionally, MiT and SNDBX will cooperate on
business development initiatives surrounding the introduction of
e-Sports and competitive amateur gaming to the local cinema
experience, allowing theater operators to utilize excess capacity
and expand concession sales profitably.
SNDBX promotes, creates and manages exciting gaming and e-Sports
leagues for amateur gamers of all ages by partnering with local
movie theater operators to use auditoriums to host weekly events.
The 10-week leagues include two weeks of playoffs, live coaching
and skills sessions conducted by experts, exclusive content and
training, theater discounts and prize pack giveaways.
MiT and SNDBX will demonstrate the new mobile gaming cart at
CinemaCon Las Vegas from April 25 – 28 at Booth 2203A in the
Augusta Ballroom. Please stop by to see live demonstrations and
discuss the opportunity ahead for both companies.
About Moving iMage Technologies
MOVING iMAGE TECHNOLOGIES (NYSE American: MITQ) is a leading
provider of technology, products, and services to the Motion
Picture Exhibition industry. We sell proprietary products, which we
design and manufacture in-house, and are developing, introducing,
and supporting a wide range of disruptive technologies that will
bring SaaS and subscription-based products. Our Caddy brand of
proprietary products is a leading provider of proprietary cup
holders, trays, and other products to entertainment and sports
venues. Based in Fountain Valley California, our 28,000 sq. ft.
facility is home to our corporate offices, engineering &
manufacturing, distribution, integration, and service and support
divisions. Our strategic location is augmented by a global network
of service partners & OEM manufacturers. For more information,
visit www.movingimagetech.com.
About SNDBX
SNDBX is revolutionizing local e-Sports in partnership with
cinemas. Gamers in the SNDBX experience everything they love about
gaming with the additions of a massive screen, amazing audio and
unique in-person-social encounters. Based in Vero Beach Florida,
SNDBX has lined up hundreds of movie theater locations to
participate in gaming across the entire US. For more information
visit www.sndbx.gg.
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version on businesswire.com: https://www.businesswire.com/news/home/20220421006087/en/
Moving iMage Technologies Investor Relations and Media Contacts:
Brian Siegel, IRC®, M.B.A. Senior Managing Director Hayden IR (346)
396-8696 brian@haydenir.com
SNDBX Media Contact: Brandon Jones CEO FilmFrog
(214)498-2238
Moving iMage Technologies (AMEX:MITQ)
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부터 3월(3) 2025 으로 4월(4) 2025
Moving iMage Technologies (AMEX:MITQ)
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부터 4월(4) 2024 으로 4월(4) 2025