IMSG



NOT FOR RELEASE, DISTRIBUTION OR PUBLICATION INTO OR IN THE UNITED STATES,
AUSTRALIA, CANADA, JAPAN OR THE REPUBLIC OF SOUTH AFRICA.

Press release dated 23 April 2008

IMS GROUP OFFER FOR ONE MEDIA - OFFER UNCONDITIONAL AND ACCEPTANCE PERIOD
EXTENDED

Offer Unconditional

International Marketing and Sales Group Limited ("IMSG") announces that it has
received acceptances of its offer (the "Offer") for ONE Media Holding AB (publ)
("One Media") in respect of a total of 10 611 411 ONE Media shares, representing
92,606% of the issued share capital of ONE Media. The Offer is therefore
declared unconditional.

These figures include all of the 8,798,569 shares (representing 76.8% of the
issued share capital of ONE Media) in respect of which irrevocable undertakings
to accept the Offer had been received from shareholders of ONE Media.

IMSG has not acquired any shares in ONE Media outside of the Offer and, save in
respect of the 5,200 ONE Media shares held by IMSG management, as disclosed in
the offer document dated 31 March 2008 ("Offer Document"), IMSG does not hold or
control any shares in ONE Media.

Extension of Acceptance Period

Notwithstanding that the Offer has been declared unconditional, the Offer may
still be accepted up to 3pm on Tuesday 6th May 2008.

Expected Settlement Date

It is expected that settlement will be made through VPC AB, within approximately
seven days of the Offer being declared unconditional, as described in the Offer
Document. IMSG is however still discussing the final details of the settlement
arrangements with VPC AB, which may require the settlement date to be extended.
In this event, a further announcement will be made with the final settlement
details and time.

Further information

One Media is a leading marketing company in the Nordic region, with particular
expertise in direct marketing. There is growing demand among international and
local businesses for direct marketing services in emerging markets and IMSG is
now very well positioned to meet this demand with One Media expanding into
Russia and other markets as part of the Group. There is also an increasing
number of businesses in the Nordic region investing in emerging markets and the
combination of the One Media brand and IMSG's local knowledge and expertise
represents a powerful offering for such businesses.

IMSG is now a full service provider, able to offer multi channel marketing
services to its customer base across a wider geographic footprint stretching
from the Nordic Region across Eastern Europe into Russia and Turkey. The
enlarged Group will benefit from cost saving and operational synergies and all
shareholders will benefit from an additional public listing in Sweden planned
for later this year.

For further information please contact:

Lau Geckler
International Marketing & Sales Group Limited    Tel: +7 495 796 6141
www.imsg.co.uk

Andrew Best / Emily Bruning
Shared Value Limited                             Tel: +44 (0) 20 7321 5022/27
www.sharedvalue.net

Mark Williams / Andrew Chubb
Canaccord Adams Limited                          Tel: +44 (0) 20 7050 6500



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