TIDMESG 
 
 
eServGlobal Limited 
19 July 2010 
 
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Maroc Telecom Launches HomeSend 
Paris, 19 July, 2010 
BICS, a leading global provider of voice, data and value added services, and 
eServGlobal Limited (LSE: ESG & ASX: ESV), a provider of smarter transaction 
management solutions in Payment, Retention and Value Added Services, today 
announced that Maroc Telecom is live on the HomeSend remittance service. 
The agreement provides Maroc Telecom's 15 million subscribers with the 
opportunity to receive mobile remittances to/from Belgium. In particular, 
MobiSud (previously owned by Maroc Telecom and now part of Belgacom's affiliate 
Scarlet) subscribers will be able to send money to their families in Morocco on 
their mobile phone number. According to the World Bank, Morocco receives more 
than $US4.6 billion annually in international remittances and this figure is 
continuing to grow. 
This brings the total number of potential receiving subscribers on HomeSend to 
nearly 40 million with Maroc Telecom joining Globe Philippines on the hub. 
Shortly other European and developed countries will join Belgium on the HomeSend 
hub service as the list of sending parties grows. 
HomeSend is BICS and eServGlobal's leading international remittance solution, 
and the only mobile-centric international remittance hub endorsed by the GSMA. 
It allows subscribers to transfer funds from anywhere, using only their mobile 
phone and any type of funds, such as airtime and cash. Various fund sources can 
be used, such as eWallets, bank accounts and credit cards. HomeSend transfer 
fees are also significantly less than those of traditional international 
remittance avenues. 
International remittances have already become a significant portion of mobile 
payments, allowing subscribers to easily and quickly transfer money 
internationally using their mobile phones, and the market is continuing to grow 
as it allows access to unbanked populations. According to Informa Telecoms & 
Media, by 2013, the global international MMT gross transaction value is expected 
to reach $US47.9 billion. 
Frederic Schepens, SVP Mobile Financial Services at BICS said "We are proud to 
continue opening key international remittance corridors for operators across 
global regions. Maroc Telecom's launch of HomeSend will ensure that they are the 
market leader for mobile money in Morocco." 
"We are continually looking for ways to help operators increase their service 
offering at minimal cost", commented Craig Halliday, COO of eServGlobal. "We are 
pleased to be able to deliver HomeSend's much needed service to Moroccan 
subscribers and their communities and look forward to assisting further 
operators in the region." 
About BICS 
BICS delivers best in class global solutions for Voice, Messaging, Roaming, 
Connectivity and Mobile Financial Services to hundreds of telecommunication 
providers around the world. 
With our passionate and creative teams located in Brussels, Bern, Monaco, Dubai, 
Singapore and New York, we continuously strive to provide our customers with the 
highest levels of quality, reliability and interoperability that enable them to 
maximise end-user value. 
Our innovative approach is visible through our place at the forefront of the 
market consolidation and technology advancement. We are a joint venture of 
Belgacom, Swisscom and MTN, and have rolled out transformative Next Generation 
Networks (NGN). This together with our continued focus on Value Added Services 
for Mobile Operators and our growth strategy has enabled us to reach a 
world-leading position both on the International Voice and Mobile Data markets. 
For more information, please visit: www.bics.com. 
About HomeSend 
The HomeSend service, based on eServGlobal's technology, is the first mobile 
centric global hubbing service for international remittance, airtime exchange 
and roaming recharge, endorsed by the GSM Association. 
For more information on HomeSend, please see www.homesend.com. 
About eServGlobal 
eServGlobal provides solutions for Smarter Transaction Management, driving more 
value from each telecom transaction. 
We enable new business models for tomorrow, while maximizing our customers' 
investments today. Mobile, fixed, internet and multi-play communications 
providers use our world-leading, real-time capabilities to significantly 
increase revenues, customer loyalty and expenditure efficiency. 
Today more than 80 customers, in over 50 countries, perform over 2.4 billion 
transactions per day using our solutions. 
Our customers drive our solutions, which we then rapidly develop and deploy. 
This customer led approach to our business enables our customers to quickly 
create and launch new services and personalized, real-time promotions to lead 
and innovate in their markets. 
eServGlobal specializes in agile convergent charging and rating, mobile payment 
and retention solutions. Our HomeSend solution is the only GSMA endorsed 
mobile-centric international remittance hub, allowing operators rapid access to 
this lucrative market. 
eServGlobal is listed on the Australian Securities Exchange (ESV) and the London 
Stock Exchange AIM (ESG). More information can be found at: www.eservglobal.com 
 
For further information, please contact: 
+-------------------------------------+-------------------------------+ 
| BICS                                | eServGlobal                   | 
| Cathérine Bals, Director Marketing  | Katia Hilal, Marketing        | 
| & Communications                    | Director                      | 
| catherine.bals@bics.com             | katia.hilal@eservglobal.com   | 
| +32 473 92 28 10                    | T: +33 6 87 96 52 24          | 
|                                     | F: +33 1 46 12 77 49          | 
|                                     | www.eservglobal.com           | 
+-------------------------------------+-------------------------------+ 
 
 
This information is provided by RNS 
            The company news service from the London Stock Exchange 
   END 
 
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