TIDMASTO 
 
RNS Number : 9000B 
AssetCo PLC 
04 November 2009 
 

November 4th 2009 
 
BOARD APPOINTMENT 
 
 
AssetCo plc (AIM:ASTO),  the provider of integrated support services to the 
Emergency Services, is pleased to announce that Andrew Freemantle CBE will be 
joining the Board of the Company as a non-executive director with effect from 
1st January 2010. 
 
 
Andrew Freemantle, age 65, has extensive leadership experience in complex, 
multi-site organizations providing mission critical services to the public both 
in the UK and Internationally. 
 
 
Andrew has recently retired as Chief Executive of the Royal National Lifeboat 
Institution a position he held for ten years. The RNLI is the world's largest 
lifeboat service with an annual budget of over GBP124 million, operating with 
450 lifeboats from 235 lifeboat stations with 1,250 staff and 4,700 volunteer 
crew. During his tenure at the RNLI, Andrew introduced many successful 
initiatives including the building and opening of a residential training 
college and survival centre, new Strategic Performance Standards, competency 
based training of lifeboat crew and RNLI lifeguards on 150 public beaches. He 
also developed overseas commercial interests, which capitalise on the RNLI's 
extensive experience by providing expertise and support to lifeboat services 
worldwide, including the Middle East and Asia... 
 
 
From 1963 - 1990, Andrew was in the Armed Services. In his early career, he was 
awarded the MBE and Mentioned in Dispatches on the Northern Ireland Gallantry 
Awards List and was on the directing staff of the Army Staff College, Camberley. 
From 1985 -1987 he was Commanding Officer of the Royal Hampshire Regiment and in 
1987 was promoted to Brigadier at the youngest possible age to command one of 
only 14 regular Infantry Brigades. 
 
 
From 1991 - 1998 Andrew was Chief Executive of the Scottish Ambulance Service, 
then the UK's largest and busiest ambulance service with over 150 stations, 1100 
vehicles and 3000 staff. 
He is a graduate of the Royal Military College of Science and of the 
Army Staff College, a Member of the Royal College of Defence Studies, and a 
Companion of the Chartered Management Institute and was awarded an honorary 
Doctorate of Business Administration in 2007. He is also a Freeman of the City 
of London and was awarded a CBE for services to Maritime Safety in 2007. 
There are no further details required to be disclosed pursuant to Schedule Two, 
paragraph (g) (i) to (viii) of the AIM Rules. 
 
 
Tim Wightman, Chairman of AssetCo, said: 
 
 
"The Directors are delighted to welcome Andrew to the Board of AssetCo as we 
continue to ensure that we have the best team in place to deliver our integrated 
support services strategy to the emergency services. Andrew has extensive 
experience and operational knowledge of the emergency services sector. His 
breadth of experience will be of great benefit to AssetCo as we continue to 
develop our business particularly internationally." 
 
 
Andrew Freemantle commenting, said: 
 
 
"I am very pleased to be joining the Board of AssetCo as the company continues 
to expand its service offering both in the UK and abroad. AssetCo's experience 
with the UK Fire Authorities gives it a best in class profile abroad, as 
illustrated by the recent announcement on the joint venture with Abu Dhabi and 
there is a real opportunity to further capitalise on this outside of the UK." 
 
 
   Enquiries: 
 
+---------------------------------------+-----------------------------+ 
| AssetCo                               | Tel: +44 (0) 20             | 
|                                       | 8515 3999                   | 
+---------------------------------------+-----------------------------+ 
| John Shannon, Chief Executive Officer |                             | 
|                                       |                             | 
+---------------------------------------+-----------------------------+ 
| James Collins, Investor Relations     |                             | 
+---------------------------------------+-----------------------------+ 
|                                       |                             | 
+---------------------------------------+-----------------------------+ 
| Pelham Public Relations               | Tel: +44 (0) 20             | 
|                                       | 7337 1550                   | 
+---------------------------------------+-----------------------------+ 
| Alex Walters                          |                             | 
+---------------------------------------+-----------------------------+ 
| Francesca Tuckett                     |                             | 
|                                       |                             | 
+---------------------------------------+-----------------------------+ 
| Arden Partners - NOMAD                |  Tel: +44 (0) 20 7398 1632  | 
+---------------------------------------+-----------------------------+ 
|                                       |                             | 
| Richard Day                           |                             | 
+---------------------------------------+-----------------------------+ 
| Adrian Trimmings                      |                             | 
|                                       |                             | 
+---------------------------------------+-----------------------------+ 
 
 
 
This information is provided by RNS 
            The company news service from the London Stock Exchange 
   END 
 
 MSCUUGMWGUPBGMW 
 

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