TIDMASC 
 
RNS Number : 5852Q 
ASOS PLC 
05 August 2010 
 

 
+--------------------------------------+ 
|                                      | 
+--------------------------------------+ 
|                                      | 
+--------------------------------------+ 
 
 
+-----------------------------------------------------------------------------+ 
| TR-1: NOTIFICATION OF MAJOR INTEREST IN SHARES                              | 
+-----------------------------------------------------------------------------+ 
 
+------------------------------------+------------------------------+ 
| 1. Identity of the issuer or the   | ASOS plc                     | 
| underlying issuer of existing      |                              | 
| shares to which voting rights are  |                              | 
| attached:                          |                              | 
+------------------------------------+------------------------------+ 
 
+----------------+----------------------------------------------+-------+ 
| 2 Reason for the notification (please tick the appropriate box or     | 
| boxes):                                                               | 
+-----------------------------------------------------------------------+ 
|                                                               |  X    | 
| An acquisition or disposal of voting rights                   |       | 
+---------------------------------------------------------------+-------+ 
|                                                               |       | 
| An acquisition or disposal of qualifying financial            |       | 
| instruments which may result in the acquisition of shares     |       | 
| already issued to which voting rights are attached            |       | 
+---------------------------------------------------------------+-------+ 
|                                                               |       | 
| An acquisition or disposal of instruments with similar        |       | 
| economic effect to qualifying financial instruments           |       | 
+---------------------------------------------------------------+-------+ 
|                                                               |       | 
| An event changing the breakdown of voting rights              |       | 
+---------------------------------------------------------------+-------+ 
|                |                                              |       | 
| Other (please  |                                              |       | 
| specify):      |                                              |       | 
+----------------+----------------------------------------------+-------+ 
|                |                                              |       | 
+----------------+----------------------------------------------+-------+ 
 
+------------------------------------+------------------------------+ 
| 3. Full name of person(s) subject  | Capital Research and         | 
| to the notification obligation:    | Management Company           | 
|                                    |                              | 
+------------------------------------+------------------------------+ 
| 4. Full name of shareholder(s) (if |                              | 
| different from 3.):                |                              | 
|                                    |                              | 
+------------------------------------+------------------------------+ 
| 5. Date of the transaction and     | 23 July 2010                 | 
| date on which the threshold is     |                              | 
| crossed or reached:                |                              | 
|                                    |                              | 
+------------------------------------+------------------------------+ 
| 6. Date on which issuer notified:  | 26 July 2010                 | 
|                                    |                              | 
+------------------------------------+------------------------------+ 
| 7. Threshold(s) that is/are        | Below 5%                     | 
| crossed or reached:                |                              | 
|                                    |                              | 
+------------------------------------+------------------------------+ 
 
+----------------+-------------+-----------+-------------+--------+-----------+--------+----------+ 
| 8. Notified details:                                                                            | 
+-------------------------------------------------------------------------------------------------+ 
| A: Voting rights attached to shares                                                             | 
|                                                                                                 | 
+-------------------------------------------------------------------------------------------------+ 
| Class/type     | Situation               | Resulting situation after the triggering             | 
| of             | previous                | transaction                                          | 
| shares         | to the                  |                                                      | 
| if possible    | triggering              |                                                      | 
| using          | transaction             |                                                      | 
| the ISIN       |                         |                                                      | 
| CODE           |                         |                                                      | 
+                +-------------------------+------------------------------------------------------+ 
|                | Number      | Number    | Number      | Number of          | % of  voting      | 
|                | of          | of        | of          | voting             | rights            | 
|                | Shares      | Voting    | shares      | rights             |                   | 
|                |             | Rights    |             |                    |                   | 
+                +             +           +-------------+--------------------+-------------------+ 
|                |             |           | Indirect    | Direct | Indirect  | Direct | Indirect | 
+----------------+-------------+-----------+-------------+--------+-----------+--------+----------+ 
| Ordinary       | 3,728,262   | 3,728,262 | 3,677,411   |        | 3,677,411 |        | 4.9838%  | 
|                |             |           |             |        |           |        |          | 
+----------------+             +           +             +        +           +        +          + 
| (GB0030927254) |             |           |             |        |           |        |          | 
|                |             |           |             |        |           |        |          | 
+----------------+-------------+-----------+-------------+--------+-----------+--------+----------+ 
 
+---------------+------------+------------+---------------+-----------+ 
| B: Qualifying Financial Instruments                                 | 
+---------------------------------------------------------------------+ 
| Resulting situation after the triggering transaction                | 
|                                                                     | 
+---------------------------------------------------------------------+ 
| Type of       | Expiration | Exercise/  | Number of     | % of      | 
| financial     | date       | Conversion | voting        | voting    | 
| instrument    |            | Period     | rights that   | rights    | 
|               |            |            | may be        |           | 
|               |            |            | acquired if   |           | 
|               |            |            | the           |           | 
|               |            |            | instrument is |           | 
|               |            |            | exercised/    |           | 
|               |            |            | converted.    |           | 
|               |            |            |               |           | 
+---------------+------------+------------+---------------+-----------+ 
| n/a           |            |            |               |           | 
+---------------+------------+------------+---------------+-----------+ 
 
+------------+----------+------------+------------+-------------+------------+-------+ 
| C: Financial Instruments with similar economic effect to                           | 
| Qualifying Financial Instruments                                                   | 
+------------------------------------------------------------------------------------+ 
| Resulting situation after the triggering transaction                               | 
|                                                                                    | 
+------------------------------------------------------------------------------------+ 
| Type of    | Exercise | Expiration | Exercise/  | Number of   | % of               | 
| financial  | price    | date       | Conversion | voting      | voting             | 
| instrument |          |            | period     | rights      | rights             | 
|            |          |            |            | instrument  |                    | 
|            |          |            |            | refers to   |                    | 
+------------+----------+------------+------------+-------------+--------------------+ 
|            |          |            |            |             |  Nominal   |Delta  | 
|            |          |            |            |             |            |       | 
+            +          +            +            +             +------------+-------+ 
|            |          |            |            |             |            |       | 
+------------+----------+------------+------------+-------------+------------+-------+ 
 
+------------------------------------+------------------------------+ 
| Total (A+B+C)                                                     | 
|                                                                   | 
+-------------------------------------------------------------------+ 
| Number of voting rights            | Percentage of voting rights  | 
+------------------------------------+------------------------------+ 
| 3,677,411                          | 4.9838%                      | 
+------------------------------------+------------------------------+ 
 
+-----------------------------------------------------------------------------+ 
| 9. Chain of controlled undertakings through which the voting rights and/or  | 
| the                                                                         | 
| financial instruments are effectively held, if applicable:                  | 
+-----------------------------------------------------------------------------+ 
|                                                                             | 
|                                                                             | 
+-----------------------------------------------------------------------------+ 
 
+------------------------------------+------------------------------+ 
| Proxy Voting:                                                     | 
|                                                                   | 
+-------------------------------------------------------------------+ 
| 10. Name of the proxy holder:      |                              | 
|                                    |                              | 
+------------------------------------+------------------------------+ 
| 11. Number of voting rights proxy  |                              | 
| holder will cease to hold:         |                              | 
|                                    |                              | 
+------------------------------------+------------------------------+ 
| 12. Date on which proxy holder     |                              | 
| will cease to hold voting rights:  |                              | 
|                                    |                              | 
+------------------------------------+------------------------------+ 
 
+------------------------------------+------------------------------+ 
| 13. Additional information:        |                              | 
|                                    |                              | 
+------------------------------------+------------------------------+ 
| 14. Contact name:                  |                              | 
|                                    |                              | 
+------------------------------------+------------------------------+ 
| 15. Contact telephone number:      |                              | 
|                                    |                              | 
+------------------------------------+------------------------------+ 
 
As of 23 July 2010 
 
ASOS plc 
 
+-----------------------------------------------------------+---------------------------+---------------------------+ 
|                                                           | Number of                 | Percent of                | 
|                                                           | Shares                    | Outstanding               | 
+-----------------------------------------------------------+---------------------------+---------------------------+ 
| Capital Research and Management Company ("CRMC") holdings | 3,677,411                 | 4.984%                    | 
+-----------------------------------------------------------+---------------------------+---------------------------+ 
| Holdings by CRMC:                                         |                           |                           | 
+-----------------------------------------------------------+---------------------------+---------------------------+ 
| *  Capital Research and Management Company                | 3,677,411                 | 4.984%                    | 
+-----------------------------------------------------------+---------------------------+---------------------------+ 
|                                                           |                           |                           | 
+-----------------------------------------------------------+---------------------------+---------------------------+ 
 
This information is provided by RNS 
            The company news service from the London Stock Exchange 
   END 
 
 HOLEANPSEESEEEF 
 

Asos (LSE:ASC)
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