OSLO, Norway, Sept. 16, 2021 /PRNewswire/ -- LINK Mobility
(LINK), a global Communications-Platform-as-a-Service (CPaaS)
provider, has been ranked as an established leader by Juniper
Research in its new CPaaS Competitor Leaderboard, affirming LINK's
position in the market. The report features key players of
the CPaaS market offering services beyond mere messaging, including
multi-channel messaging, voice, push notifications, and
email.
Juniper Research is a European-based provider of business
intelligence, specializing in the communications sector, providing
an independent and unbiased assessment of industry players.
One of the report's main takeaways is that CPaaS must provide
managed services to international brands and enterprises,
supporting a multitude of communication channels.
LINK scored highly in the leaderboard, with Juniper highlighting
LINK's integrations with Customer Relation Management (CRM)
platforms such as Oracle, Salesforce, and Magento, as well as the
ability to capitalize on the growth in Contact-Center-as-a-Service
(CCaaS). Key acquisitions such as WebSMS, Marketing Platform,
and Tismi in Europe, and Message
Broadcast in the US, coupled with the expected closing of Soprano
(H2,2021) put LINK in a prime position for growth and scale in the
CPaaS landscape.
Sam Barker, Lead Analyst at
Juniper Research remarked, "LINK Mobility's recent movements in the
CPaaS market indicate clear strategies to increase its standing in
the CPaaS space. We have scored them highly for innovation and
future prospects and expect them to grow further in this rapidly
evolving market."
"LINK is very pleased to be recognized as established leaders
within the Juniper Research CPaaS leaderboard; it is a testament to
the execution of our well-defined CPaaS strategy. LINK is at the
forefront of the market in terms of innovation, technology, and
customer support. The resulting growth in key markets driven by
accelerated demand for new use cases contributed to our
positioning." – Fredrik Nyman, CCO
for LINK Mobility
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