Penthouse International Retains OTC Financial Network to Direct Comprehensive Investor Relations Campaign NEW YORK, Feb. 9 /PRNewswire-FirstCall/ -- Penthouse International (OTC Bulletin Board: PHSL), a diversified holding company with operating subsidiaries in adult entertainment and real estate, announced today that it has retained OTC Financial Network, a division of National Financial Communications Corp., to direct a comprehensive investor relations program. OTC Financial Network plans to implement an investor relations program that improves shareholder communications, increases Penthouse's base of retail and institutional investors and formulates market awareness among the investment community. General Media's PENTHOUSE brand name is recognized internationally from more than 35 years in the adult publishing and entertainment industry. General Media, 99.5% owned by Penthouse International, has sought bankruptcy protection in order to reorganize its debt. Penthouse International and Del Sol Investments LLC, its real estate subsidiary, have no existing corporate debt. Geoffrey Eiten, president of National Financial Communications, stated, "Recently Penthouse International has reformulated its business model to allow for multiple revenue streams in order to more fully capitalize the brand names owned by General Media, as well as to capitalize on recently acquired real estate. Through General Media, the Company operates several strategic business units, including publishing, Internet,video and DVDs and adult nightclubs. Subject to the emergence from reorganization, the Company plans to engage in significant cross-promotion activities among these segments in order to maximize future revenues and earnings." Eiten added, "With a focus on diversification, Penthouse's Del Sol Investments LLC affiliate recently hired an engineering firm to help develop 370 acres of Penthouse-owned property on the Mexican Riviera. Del Sol plans to build exclusive membership-based resorts, providing Penthouse investors additional future growth opportunities that could provide for additional stock appreciation." About OTC Financial Network OTC Financial Network, a division of National Financial Communications Corp. (http://www.nationalfc.com/) based in Needham, Massachusetts, is a full-service financial communications and investor relations firm that specializes in micro-cap companies. The Company's proactive campaigns are custom designed to strengthen each client's presence in the investment community by disseminating breaking news and fundamental positions to spheres of influence; building upon the client's existing shareholder base; and soliciting institutional coverage. For more information, visit http://www.otcfn.com/. About Penthouse International, Inc. Penthouse International, Inc., through its 99.5% owned subsidiaries General Media, Inc. and Del Sol Investments LLC, is a brand-driven global entertainment business founded in 1965 by Robert C. Guccione. General Media's flagship PENTHOUSE brand is one of the most recognized consumer brands in the world and is widely identified with premium entertainment for adult audiences. General Media caters to men's interests through various trademarked publications, movies, the Internet, location-based live entertainment clubs and consumer product licenses. General Media licenses the PENTHOUSE trademarks to third parties worldwide in exchange for recurring royalty payments. OTC Financial Network serves as special advisor to Penthouse International, Inc. and has received fees for services for preparation and dissemination of materials, including payment of two million shares. This is not an offer to buy or sell securities. Information or opinions in this release are presented solely forinformative purposes, and are not intended nor should they be construed as investment advice. Full disclaimer information can be found at http://www.otcfn.com/phsl. Safe Harbor: This release contains statements relating to future results of the Company (including certain projections and business trends) that are "forward-looking statements" as defined in the Private Securities Litigation Reform Act of 1995. Actual results may differ materially from those projected as a result of certain risks and uncertainties, including but not limited to the availability of DIP financing for the General Media subsidiary, the impact that public disclosures of the Company's liquidity situation and Chapter 11 filing may have on the Company's businesses, the fact that no assurances can be given that the General Media Plan of Reorganization will enhance the Company's competitive position, as well as other risks and uncertainties detailed from time to time in the filings of the Company with the Securities and Exchange Commission. On August 12, 2003, General Media and its direct and indirect subsidiaries (the Debtors) filed voluntary petitions for relief under Chapter 11 of Title 11 of the United States Code in the United States Bankruptcy Court for the SouthernDistrict of New York. Penthouse International, Inc. owns 99.5% of the capital stock of General Media. Penthouse did not file for protection under the Bankruptcy Code and its activities are not subject to Bankruptcy Court supervision. On December 22, 2003, the Debtors filed their Joint Plan of Reorganization and the disclosure statement with respect to the Plan (as such Disclosure Statement may be amended). If the Plan is confirmed pursuant to its current terms, no distribution on account of equityis proposed under its terms. For additional information, reference is made to publicly available documents filed with the bankruptcy court to determine the most current status of all matters related to the bankruptcy case of General Media. The website of the Bankruptcy Court is http://www.nysb.uscourts.gov/. For more information, contact: Gary Geraci OTC Financial Network 781-444-6100 ext. 629 See also: http://www.otcfn.com/phsl DATASOURCE: OTC Financial Network CONTACT: Gary Geraci of OTC Financial Network, +1-781-444-6100 ext. 629,

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