ENDEXX Corporation - Pioneer in Executive Relationship Management Software - Selects Erickson Barnett as Marketing Agency of Rec
17 11월 2005 - 2:52AM
PR Newswire (US)
RESTON, Va., Nov. 16 /PRNewswire-FirstCall/ -- ENDEXX Corporation
(OTC:EDXC), provider of VisualBoardBooks' ePortal XRM Technology,
announced today that it has selected Erickson Barnett as their
strategic marketing agency. The announcement is part of an overall
initiative to position and launch their VisualBoardBooks product as
the premier board communication and corporate governance tool in
the industry. "Our focus over the past two years has been razor
sharp on developing the most robust and easy to use executive board
book product in the market," said Michael Atkins, CEO, ENDEXX
Corporation. "With that goal achieved, we're shifting focus towards
an aggressive marketing program to ensure the rest of the market
shares our view. Erickson Barnett is the right team to successfully
accomplish this task. They offer a perfect blend of strategic
thinking, creative excellence and technology savvy to deliver a
brand identity, web presence and sales tools needed to generate
awareness and capture critical business." "ENDEXX is truly
revolutionizing the way executives work, and that's exciting to
us," said Lee Erickson, CEO, Erickson Barnett. "Our goal is to
elevate the message and the marketing materials beyond the powerful
technology platform driving the VisualBoardBooks product to create
a unique, remarkable, and relevant marketing foundation that speaks
directly to the pain and needs of the executive. It's all about
simplifying their life and ensuring they don't go to jail!" ENDEXX
has selected Erickson Barnett to create a new brand and tagline, a
web site, and a collateral suite. About Erickson Barnett For over a
decade, Erickson Barnett has been helping technology companies
establish their position, launch products and drive revenue.
Whether launching a new company or product/service, or re-launching
an existing company in a new market, Erickson Barnett clients need
a strong combination of strategic thinking and top notch tactical
implementation. Clients include: Ariba, webMethods, SAVVIS,
VeriSign, New Enterprise Associates, The Ewing Marion Kauffman
Foundation, GuideStar and Towhnall.com. About ENDEXX ENDEXX has
focused all of its resources to position Visual Board Books as the
dominant ASP board book solution and platform for the highly
regulated corporate governance industry. Visual Board Books is a
service of publicly traded ENDEXX Corporation, a company dedicated
to providing online board books for corporate governance to the
highly regulated and public companies. VisualBoardBooks provides a
web-based service that helps corporate boards maintain their books
efficiently and cost-effectively. The service is powered by the
company's eXecutive Relationship Management(TM) technology (XRM).
This new XRM-based solution enables executives, directors, counsel
and staff the ability to manage board books and critical corporate
information online, reducing risk. Features include: archival and
real-time books; calendar and scheduling; documents, committees,
email and contact lists; telephone and video conferencing; and a
unique drag and drop Agenda Designer(TM). contact: Michael Atkins,
CEO ENDEXX Corporation (540) 878-2000 Todd Davis, CFO ENDEXX
Corporation (480) 595-6900 http://www.visualboardbooks.com/
Christine Campbell Erickson Barnett, Inc. 703-834-1250 DATASOURCE:
ENDEXX Corporation CONTACT: Michael Atkins, CEO, +1-540-878-2000,
or Todd Davis, CFO, +1-480-595-6900, both of ENDEXX Corporation; or
Christine Campbell of Erickson Barnett, Inc., +1-703-834-1250 Web
site: http://www.visualboardbooks.com/
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